Avesta Branding System Système d'Identité de Marque by Daniel da Hora

Avesta Branding System Système d'Identité de Marque by Daniel da Hora is a highly esteemed winner of the very prestigious 2025 A' Design Award de Fer in Design Graphique Competition Category.

FerGraphisme· 2025

Avesta Branding System Système d'Identité de Marque

by Daniel da Hora

Client: Lefil Company

A' Design Award de Fer Winner in Graphisme Category

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Verified Award Winner

Verify Award Status for #170539

View at A' Design Award Press Release Award Badge

Colors

The Design

About Avesta Branding System Système d'Identité de Marque

Le design incarne la vision, le leadership et l'innovation de l'entreprise, tout en étant une marque axée sur la croissance et la durabilité. Avec une sonorité forte et élégante, le design incarne le marché brésilien de l'immobilier d'entreprise lui-même, projetant une image d'autorité et de stratégie. Il allie efficacité et innovation, et représente l'image visuelle d'une entreprise leader.

The Recognition

About the A' Design Award de Fer

Avesta Branding System Système d'Identité de Marque est lauréat de l'A' Design Award de Fer, une reconnaissance prestigieuse décernée à de bons designs qui répondent aux exigences professionnelles et industrielles attendues de créations bien conçues. Les lauréats Fer démontrent la grande compétence, la haute spécialisation, la compréhension experte et la capacité créative de leurs créateurs. Avesta Branding System Système d'Identité de Marque est censé être une création très estimée, admirée et chérie, pratique et innovante. Ce design lauréat de l'A' Design Award de Fer intègre les meilleures pratiques de l'industrie et présente des caractéristiques techniques compétentes associées à un savoir-faire et à du talent. Avesta Branding System Système d'Identité de Marque est respecté pour sa rigueur et est conçu pour apporter des améliorations de la qualité de vie qui contribuent à faire du monde un monde meilleur.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Avesta represents a bold fusion of vision, leadership, and innovation, establishing itself as a brand committed to progress and sustainability. With a sophisticated and commanding presence, Avesta mirrors the Brazilian corporate real estate landscape, conveying strength, strategy, and foresight. Seamlessly blending efficiency with innovation, Avesta is poised to redefine the industry with agile, forward-thinking, and sustainable solutions.
Dimensions & Packaging: Various:
1 - visit card: 8,5x5cm;
2 - office paper: 21x29,7cm
3 - small envelope: 23x11cm
4 - Big envelope: 23x31cm
Tags: Real-estate, corporate market, new business, graphic design
Production Technology: As it’s a branding system, we used the regular tools for graphic design and illustration.
Design Challenge: By bringing the brand closer to this scenario, the message conveyed is one of solidity, permanence and balance. Just as the basalt hills were sculpted with precision by the action of nature, the brand seeks to reflect meticulous care in every detail of its projects, supporting business strategies on safe and rigorous bases.

Furthermore, the continuous beauty of these formations communicates intelligence and order, attributes that reinforce the company’s positioning as a reliable partner in the creation of spaces planned with vision and creativity.

Inspired by the basalt hills of Ireland, the logo embodies a symbol of robustness, longevity and natural design, aligning with the brand’s core values and its commitment to building solid paths to success for its clients.
Inspiration: Because the company will serve as a hub for the Brazilian real estate market, including bringing foreigner investments, the visual choice was inspired by the iconic basalt formations that occurred in Ireland. These natural structures, formed millions of years ago by volcanic processes, symbolize the perfect integration between the strength of nature, the harmony of forms and stability over time.
Project Duration: The project started in September 2024 in Recife, Brazil, and it was finished (approval) by January 2025.
Image Credits: Image # 1: Daniel da Hora (Chief Design Officer), 2025.
Image # 2: Daniel da Hora (Chief Design Officer), 2025.
Image # 3: Daniel da Hora (Chief Design Officer), 2025.
Image # 4: Daniel da Hora (Chief Design Officer), 2025.
Image # 5: Daniel da Hora (Chief Design Officer), 2025.