24 Solar Terms And Gods Série d'illustrations by Zhejiang Firstdot is a highly esteemed winner of the very prestigious 2025 A' Design Award d'Argent in Design Graphique Competition Category.
ArgentGraphisme· 2025
24 Solar Terms And Gods Série d'illustrations
Client: Nanji E-Commerce Co., Ltd.
A' Design Award d'Argent Winner in Graphisme Category
Verified Award Winner
Verify Award Status for #172276The Design
About 24 Solar Terms And Gods Série d'illustrations
24 Termes solaires et divinités est une série d'illustrations qui associe chacun des 24 termes solaires chinois à une divinité traditionnelle. Les œuvres s'inspirent de figures mythologiques issues des classiques de la Chine ancienne ainsi que de formes pétroglyphiques, avec un souci du détail et une palette rouge et noir. Chaque illustration mesure 594 sur 420 millimètres et est préparée aussi bien pour l'impression que pour l'affichage numérique. Un code QR situé dans le coin inférieur droit de chaque illustration renvoie à un site web proposant des explications sur les termes solaires, des récits sur les divinités et des connaissances agricoles.
The Recognition
About the A' Design Award d'Argent
24 Solar Terms And Gods Série d'illustrations est lauréat de l'A' Design Award d'Argent, une reconnaissance énormément prestigieuse décernée à des designs haut de gamme, superbes et impressionnants. Les lauréats Argent sont des œuvres tout à fait brillantes et extrêmement créatives qui illustrent l'expertise, le talent et la perspicacité remarquables de leurs concepteurs. 24 Solar Terms And Gods Série d'illustrations est censé être une œuvre merveilleuse, une vitrine de savoir-faire, remarquablement professionnelle et profondément innovante. Ce design lauréat de l'A' Design Award d'Argent est une invention très notable et admirée, qui sert l'art, la science, le design et la technologie et en repousse les limites. 24 Solar Terms And Gods Série d'illustrations est une création très enviée qui éveille les désirs, apporte des sentiments positifs et suscite émerveillement et étonnement.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- This illustration series centers on 24 solar terms, artfully reinterpreting their associated deities through modern design. The artworks reveal natural and cultural essence, merging tradition with modernity to revitalize ancient Chinese seasonal heritage in fresh visual forms. Meticulously crafted with intricate details and harmonious color palettes, this series cultivates an atmosphere that balances mystical allure and modern elegance.
- Dimensions & Packaging
- 594mm × 420mm
- Tags
- Illustration Design, 24 Solar Terms and Traditional Deities, Petroglyph form, Modern Design, Website Interaction Design
- Production Technology
- The illustrations take inspiration from the petroglyph form, balancing meticulous detail with vivid hues to recreate Stone Age authenticity, effectively enhancing mythological immersion. Designed for adaptability across different media, they also ensure the optimal visual impact across both printed materials and digital displays while maintaining artistic coherence.
- Design Challenge
- The core challenge lies in artistically integrating 24 solar terms with deity imagery through modern design. These divine figures are hybrids of human, animal and mythological traits, embodying both natural charm and cultural identity. A striking red and black palette creates mystical and modern aesthetics, while the QR codes bridge physical and digital realms, enabling intuitive interaction and facilitating easy exploration of traditional culture.
- Research
- As a traditional festival system, the 24 solar terms reflect celestial patterns and natural cycles. Ancient Chinese relied on this calendar to guide activities, forming a cultural cornerstone of classical folk traditions. This illustration series reimagines traditional deities associated with 24 solar terms through modern design. By reinforcing their cultural connections, this series fosters both cultural accessibility and heritage transmission.
- Inspiration
- Drawing inspiration from mythological figures in ancient Chinese classics like Classic of Mountains and Seas, this series transforms folkloric imagery brimming with fantasy and mystique into contemporary art. The designer conducted profound research to extract essential cultural elements, then innovatively reinterpreted them through the lens of 24 solar terms. The resulting works preserve traditional charm while breathing modern vitality into each character.
- Project Duration
- The design and development of this project started in China, in 2021.
- Operation Flow
- To facilitate cultural exploration of 24 solar terms and traditional deities, each illustration features a QR code at the lower right corner. By scanning the code, viewers can access a dedicated website featuring rich content, including detailed solar term explanations, deity stories, and agricultural wisdom. All presented through vivid images and text, this interactive approach makes traditional cultural discovery both accessible and enjoyable.
- Team Members
- Qiaoling Xu
Miaomiao Qiu
Haokai Tang
Xiaofan Xu
Huijiao Jin
Weiwei Lou
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