Iconic Designs Série télévisée by Olivier Felix Isselin and Maxime Golay is a highly esteemed winner of the very prestigious 2026 A' Design Award de Bronze in Film Competition Category.
BronzeFilm· 2026
Iconic Designs Série télévisée
by Olivier Felix Isselin and Maxime Golay
Client: MGOFI Production
A' Design Award de Bronze Winner in Film Category
Verified Award Winner
Verify Award Status for #176172The Design
About Iconic Designs Série télévisée
Iconic Designs est une série télévisée au format court consacrée à l'analyse de la forme. Chaque épisode se concentre sur un seul objet emblématique, en examinant son origine, sa structure et son impact sur la vie quotidienne. À travers une approche cinématographique maîtrisée et une mise en scène minimaliste, la série révèle le design comme une discipline de précision. En articulant le contexte historique avec une lecture formelle, elle transforme la perception en compréhension, rendant le design accessible sans le simplifier. Chaque séquence isole les lignes, les proportions et les fonctions essentielles, offrant une lecture claire de l'objet.
The Recognition
About the A' Design Award de Bronze
Iconic Designs Série télévisée est lauréat de l'A' Design Award de Bronze, une reconnaissance hautement prestigieuse décernée à des designs remarquables qui se distinguent par leur créativité, leur ingéniosité et leur sagacité. Les lauréats Bronze sont des artefacts amplement habiles et d'une créativité frappante, qui authentifient la vaste expérience, l'imagination et l'ingéniosité de leurs concepteurs. Iconic Designs Série télévisée est censé être un objet très estimé, admiré et chéri, remarquablement professionnel et innovant. Ce design lauréat de l'A' Design Award de Bronze intègre les meilleures pratiques de l'art, de la science, du design et de la technologie, et est excellent par son souci du détail. Iconic Designs Série télévisée satisfait admirablement les besoins, touche les désirs, charme les sentiments et attire la curiosité.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Iconic Designs is a short-format audiovisual series that examines iconic objects through cinematic precision and minimalist visual language. Each episode combines artistic direction with documentary rigor to reveal the logic and construction of form. The series presents design as a cultural discipline, translating observation into understanding through image, rhythm, and composition.
- Dimensions & Packaging
- Audiovisual series of ten episodes, each 150 seconds in duration. Filmed in native 8K resolution 7680 x 4320 px at 25 or 30 fps in 16:9 aspect ratio using a RED Monstro 8K VV camera with Angenieux optics. Captured in RAW workflow with controlled depth of field and precision motion control. Mastered in HDR10 with stereo and 5.1 spatial sound. Set constructed on a 6 m x 4 m cyclorama under calibrated 5600K lighting. Delivered in ProRes, MXF and MP4 broadcast formats for television, museum and digital distribution.
- Tags
- Design, Iconic Objects, Television Series, Short Format, Documentary, Minimalist, Cultural Heritage, Education, Visual Storytelling, Contemporary Culture
- Production Technology
- Filmed in 8K using a RED Monstro VV camera with Angenieux optics on an Atrax motion control robotic arm, enabling sub-millimetric precision and repeatable camera movements. The minimalist cyclorama isolates each object within a controlled spatial environment under calibrated 5600K lighting. Spatial sound is captured with Sennheiser microphones and processed through a unified post-production workflow for consistent high-fidelity image and sound integration.
- Design Challenge
- The main challenge was to translate the intellectual depth of design into a short audiovisual format without reducing its complexity. This required balancing cultural accuracy, emotional resonance, and cinematic precision. Iterative testing, motion control, and precise editing enabled this balance. The limited duration of each episode demanded absolute clarity in both image and narrative.
- Research
- This research explores how design culture can be communicated through short-form audiovisual language. The objective is to combine clarity, accessibility, and emotional resonance. Methods include visual analysis, expert consultation, and audience testing. Results indicate that minimalist imagery and precise narration improve comprehension and retention, supporting design as a cultural medium.
- Inspiration
- The project is inspired by the pervasive role of design in everyday life. Beyond aesthetics, design expresses reason, proportion, and purpose. The series reveals this underlying structure through image and sound, drawing from architecture, art, and philosophy. It transforms observation into knowledge and positions design as a fundamental cultural language.
- Project Duration
- The project began in January 2024 in Cannes, France, with concept development and early visual research. Filming took place in 2025 across France, including the historic Tolix factory in Autun and the robotic studio Halphastudio near Paris. Post production and mastering were completed in Dublin, Ireland, in October 2025, marking the international launch of the series.
- Operation Flow
- Each episode follows a three-part structure: introduction, exploration, and reflection. The host presents the object through concise narration while the camera reveals its form in continuous motion. The viewer is guided by rhythm and image rather than explicit explanation. The short format creates an immediate and intuitive engagement, leading to both emotional and intellectual understanding.
- Patents
- Copyrights belong to Olivier Felix Isselin and Maxime Golay, 2025.
- Team Members
- Olivier Felix Isselin
Maxime Golay - Image Credits
- Olivier Felix Isselin
Maxime Golay
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