Shiftcam 240mm Super Zoom Objectif photo pour mobile by Kl Chiu

Shiftcam 240mm Super Zoom Objectif photo pour mobile by Kl Chiu is a highly esteemed winner of the very prestigious 2026 A' Design Award d'Argent in Équipement Photographique Competition Category.

ArgentÉquipement Photographique· 2026

Shiftcam 240mm Super Zoom Objectif photo pour mobile

by Kl Chiu

A' Design Award d'Argent Winner in Équipement Photographique Category

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The Design

About Shiftcam 240mm Super Zoom Objectif photo pour mobile

Le Shiftcam 240 mm Super Zoom est un téléobjectif conçu pour les téléphones mobiles. L'objectif est optimisé pour les téléphones équipés d'un module photo périscopique 5x et offre un rendu optique d'environ 10x. Quatre convertisseurs macro empilables transforment cette même portée en macrophotographie à longue distance, jusqu'à 40x. Le fût et la monture sont réalisés en aluminium recyclé et utilisent un système de verrouillage par rotation assurant une fixation rapide et sûre. La partie avant a été volontairement affinée afin que les accessoires magnétiques restent utilisables lorsque l'objectif est monté. Sa forme compacte permet de glisser l'ensemble dans une poche.

The Recognition

About the A' Design Award d'Argent

Shiftcam 240mm Super Zoom Objectif photo pour mobile est lauréat de l'A' Design Award d'Argent, une reconnaissance énormément prestigieuse décernée à des designs haut de gamme, superbes et impressionnants. Les lauréats Argent sont des œuvres tout à fait brillantes et extrêmement créatives qui illustrent l'expertise, le talent et la perspicacité remarquables de leurs concepteurs. Shiftcam 240mm Super Zoom Objectif photo pour mobile est censé être une œuvre merveilleuse, une vitrine de savoir-faire, remarquablement professionnelle et profondément innovante. Ce design lauréat de l'A' Design Award d'Argent est une invention très notable et admirée, qui sert l'art, la science, le design et la technologie et en repousse les limites. Shiftcam 240mm Super Zoom Objectif photo pour mobile est une création très enviée qui éveille les désirs, apporte des sentiments positifs et suscite émerveillement et étonnement.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: 240mm Super Zoom Tele lets phones capture what eyes can’t: true optical reach with telephoto compression and DOF, while revealing micro-detail up close without sacrificing image quality. A 240mm Super Tele tuned for today’s 5× periscope phones delivers a ~10× optical view; four stackable macro converters turn that reach into long-range macro (up to 40×). It extends shots the phone alone can’t –wildlife, architecture, portraits, textures, and small components stay clean and sharp.
Dimensions & Packaging: 42.5 x 52.6
Tags: Mobile Lens, Mobile Camera, Mobile Photography, Telephoto Lens, Macro Photography
Production Technology: Recycled-aluminum barrel and mount are engineered around an S-Mount twist-lock for fast, repeatable seating – quick to attach, secure in use. The design language stays intentionally narrow at the first section so the MagSafe zone remains usable while the lens is mounted, letting grips and powerbanks snap on as part of a full shooting ecosystem. A compact, lightweight architecture keeps the kit pocketable and ready to shoot in seconds.
Design Challenge: The challenge was to compress super-zoom power into the smallest possible lens without sacrificing usability. It needed to stay pocketable and quick to mount, support a smooth zoom-to-macro workflow, and remain slim enough at the front to keep MagSafe accessories usable during shooting. Small, powerful, and ecosystem-ready – at the same time.
Research: Built on years of mobile optics development and deep understanding of periscope camera technology, we iterated the 240mm Super Zoom Tele through intensive in-house prototyping. Optical engineers and UX/interaction designers worked side by side, refining optics, mount geometry, and handling through real-world shooting and image comparisons. The final design resolves the core tension – size vs power vs ease. Delivering a small, powerful lens that’s quick to mount and consistent in use.
Inspiration: The request was clear: make it pocketable. Small, versatile, powerfu. Built to complement the phone as the only lens kit you’ll need. We focused on periscope-optimized optics tuned for today’s 5× tele modules in a compact, quick-mount design: low hassle, fast to deploy, ready for the moment. It’s a bring-everywhere lens for everyday shooters and creators – travel, daily walks, concerts, crowded venues – so users can frame distant faces, isolate subjects, and reveal fine textures in seconds.
Project Duration: Started April 2025, presented in IFA exhibition sep 2025, ended November 2025.
Operation Flow: The 240mm Super Zoom Tele is built for speed: twist, lock, shoot. The S-Mount twist-lock gives a clear confirmation when seated, so it’s secured and ready in seconds. Instead of swapping lenses, stack macro adapters to turn reach into long-range macro fast. Slim and MagSafe-friendly up front, it stays pocketable between shots. Quick to mount, quick to adapt, so the shot happens before the moment passes. The flow stays simple: lock, stack, capture farther frames and closer textures.
Team Members: Benson KL Chiu
Armand van Oord
Image Credits: Armand van Oord