Jojo Jouet compagnon à intelligence artificielle by Jingdong Own - Brand Design Team is a highly esteemed winner of the very prestigious 2026 A' Design Award d'Argent in Design de Jouet Competition Category.
ArgentJouet· 2026
Jojo Jouet compagnon à intelligence artificielle
by Jingdong Own - Brand Design Team
A' Design Award d'Argent Winner in Jouet Category
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- Verified Award Winner
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The Design
About Jojo Jouet compagnon à intelligence artificielle
Jojo est un jouet compagnon à intelligence artificielle destiné aux enfants. Son corps souple est fabriqué à partir de matières peluche recyclées. Un système vocal permet des conversations en plusieurs langues. Une fonction de mémoire permet à Jojo de développer une personnalité distincte au fil du temps. Un petit écran exprime ses états émotionnels grâce à des yeux animés. Une couche de silicone entourant les composants électroniques conserve au jouet sa douceur au toucher, tandis que des ouvertures ménagées dans cette couche assurent un fonctionnement clair du microphone et du haut-parleur. Jojo mesure 10,5 sur 9,5 sur 10,5 centimètres, pèse 159 grammes et peut être porté comme un accessoire.
The Recognition
About the A' Design Award d'Argent
Jojo Jouet compagnon à intelligence artificielle est lauréat de l'A' Design Award d'Argent, une reconnaissance énormément prestigieuse décernée à des designs haut de gamme, superbes et impressionnants. Les lauréats Argent sont des œuvres tout à fait brillantes et extrêmement créatives qui illustrent l'expertise, le talent et la perspicacité remarquables de leurs concepteurs. Jojo Jouet compagnon à intelligence artificielle est censé être une œuvre merveilleuse, une vitrine de savoir-faire, remarquablement professionnelle et profondément innovante. Ce design lauréat de l'A' Design Award d'Argent est une invention très notable et admirée, qui sert l'art, la science, le design et la technologie et en repousse les limites. Jojo Jouet compagnon à intelligence artificielle est une création très enviée qui éveille les désirs, apporte des sentiments positifs et suscite émerveillement et étonnement.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- JOJO is an AI Electronic Pet centered on emotional bonding. The product is crafted from recycled plush toy materials and is powered by the Joyinside AI system, supporting multilingual conversations. Its advanced AI memory core enables it to develop a unique personality.A clear display vividly expresses emotional states through animated eyes.Compact in size, it can be carried as a wearable accessory. JOJO delivers long-term developmental companionship, bringing warmth and humanity to technology.
- Dimensions & Packaging
- 10.5×9.5×10.5cm 159g
- Tags
- AI,Electronic Pet ,Plush Toy
- Production Technology
- Powered by the Joyinside AI Intelligent Engine, it serves as an intelligent children’s toy integratingstory companionship, interactive learning and emotional competency enlightenment, made fromrecycled plush toy materials.
- Design Challenge
- For AI companion plush toys, balancing soft touch and electronic hardware integration is key. Electronic modules (microphones, speakers, main control movements) take up internal space; improper structure can make the interior hard, affecting hugging comfort, while overly thick filling may block modules and hinder voice interaction.
A soft silicone interlayer is added to the movement structure as a buffer, reducing hardware-induced hard touch and enhancing hugging experience. Acoustic openings in the silicone layer ensure normal audio reception and emission of microphones and speakers.
Additionally, a long-pile plush outer layer, similar to a professional microphone dead cat, disperses air flow, reduces noise and interference, stabilizes voice reception, and improves interaction experience. - Research
- Studies have shown that comfort objects can effectively help children transition from dependence on their mothers to independence, alleviate separation anxiety and provide psychological security. More than 60% of children form emotional attachments to transitional objects such as plush toys, which can ease separation anxiety and offer emotional security. With the development of AI, emotionally interactive companion robots can be new emotional partners for children. Via natural language interaction, emotional feedback and long-term memory, they provide continuous emotional support and interaction, enabling JOJO to redefine children’s companionship in the digital age.
- Inspiration
- This project integrates the brand’s iconic red-dot logo concept with the story of Rudolph the Red-Nosed Reindeer. It draws inspiration from the metaphor of emotional guidance within the story—small yet steadfast, gentle yet powerful, capable of offering comfort and reassurance in moments of loneliness. The design transforms AI from a purely functional tool into an emotionally perceptible presence.
- Project Duration
- Started in Beijing and Shanghai in China 2026
- Operation Flow
- Pair via APP Bluetooth, enter the WiFi/personal hotspot to connect to the Internet. After connection, wake it up by voice saying Hello JOJO, then you can have a dialogue.
- Team Members
- JingDong Own-Brand Design Team
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