Milk Easy Plus Mousseur à lait by Florian Seidl

Milk Easy Plus Mousseur à lait by Florian Seidl is a highly esteemed winner of the very prestigious 2026 A' Design Award d'Argent in Design d'Appareils Ménagers Competition Category.

ArgentAppareil Ménager· 2026

Milk Easy Plus Mousseur à lait

by Florian Seidl

Client: Lavazza

A' Design Award d'Argent Winner in Appareil Ménager Category

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Verified Award Winner
Verify Award Status for #183429

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Colors

The Design

About Milk Easy Plus Mousseur à lait

Milk Easy Plus est un mousseur haut de gamme conçu par Lavazza pour offrir un authentique cappuccino italien à la maison, doté d'une forme conique compacte et d'une interface conviviale inspirée de la machine Tabli. Il permet de faire mousser le lait à chaud comme à froid, avec un couvercle transparent pour surveiller la progression et faciliter le nettoyage. Le produit se distingue par sa simplicité d'utilisation, son design audacieux et son utilisation de plastiques recyclés post-consommation, tout en maintenant des standards élevés d'esthétique et de qualité.

The Recognition

About the A' Design Award d'Argent

Milk Easy Plus Mousseur à lait est lauréat de l'A' Design Award d'Argent, une reconnaissance énormément prestigieuse décernée à des designs haut de gamme, superbes et impressionnants. Les lauréats Argent sont des œuvres tout à fait brillantes et extrêmement créatives qui illustrent l'expertise, le talent et la perspicacité remarquables de leurs concepteurs. Milk Easy Plus Mousseur à lait est censé être une œuvre merveilleuse, une vitrine de savoir-faire, remarquablement professionnelle et profondément innovante. Ce design lauréat de l'A' Design Award d'Argent est une invention très notable et admirée, qui sert l'art, la science, le design et la technologie et en repousse les limites. Milk Easy Plus Mousseur à lait est une création très enviée qui éveille les désirs, apporte des sentiments positifs et suscite émerveillement et étonnement.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: This elegant frother was specifically designed to complete the Lavazza product range. It is both practical and simple to use. A few simple gestures to prepare a wide range of milk based beverages and it also works perfectly with plant based milk. With the touch of a button, you can switch between the different preparations. Hot milk, foamed milk, hot and cold cappuccino. The magnetic whisk is easy to remove and wash. The coated vessel can be rinsed and cleaned easily too.
Dimensions & Packaging: Dimensions: 110mm / 110mm / 210 mm
Weight: 1kg
Power 460W, Voltage 220-240, Frequency 50-60 Hz
Minimum milk capacity 90 ml, Maximum milk capacity 180 ml
Removable parts are dishwasher safe.
It comes nicely boxed in a recycled cardboard box along with a Quick Start Guide and a more detailed instruction booklet.
Tags: Lavazza, coffee, espresso, cappuccino, latte, milk, frother, recycled plastic
Production Technology: main shell: injection moulded plastic (ABS)
coated milk container,
logo: pad printed
feet, UI, lid gasket: silicone rubber
Design Challenge: Milk Easy Plus has just been launched and is replacing a very successful product. The biggest challenges were a tight development process and conflicting requirements with regards to the volume of the internal milk container and the overall diameter.
Research: Development process through conceptual and formal research, 3D modelling, physical mock-ups, prototyping.
Inspiration: The product was designed inhouse and is the second generation of the successful Milk Easy frother. The design of the compact, elegant shape is a natural evolution of Lavazzas form language and makes sure the product is in line with other important new products like the new Tabli product range. The Design is characterized by its classical appearance and simple operability.
Project Duration: The project was designed in Turin, Italy. The complete product development from initial concept to final product took about 18 months.
Operation Flow: Milk Easy Plus has a small footprint and will fit almost everywhere. The product is incredibly easy and intuitive to use. Just insert the magnetic whisk and add milk to the desired level. Place the frother on its base, close the transparent lid to avoid splashes. By pressing the button, you can switch between the different preparations. After a quick frothing cycle, the frother will beep twice and you can simply pour the frothed milk to enjoy a delicious cappuccino or latte. Enjoy!
Patents: Design patent/registered design
Image Credits: Lavazza