X alarm Filtre À Cigarettes par Ladan Zadfar and Mohammad Farshad

Le design X alarm Filtre À Cigarettes par Ladan Zadfar and Mohammad Farshad est un lauréat très estimé du prestigieux 2017 A' Design Award d'Argent dans la catégorie Design Social.

ArgentSocial· 2017

X alarm Filtre À Cigarettes

par Ladan Zadfar and Mohammad Farshad

Client : Creator studio

Lauréat du A' Design Award d'Argent dans la catégorie Social

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Couleurs

Le Design

À propos de X alarm Filtre À Cigarettes

X alarm, est une alarme pour les fumeurs pour leur faire réaliser ce qu'ils se font pendant qu'ils le font. Cette conception est une nouvelle génération de filtres à cigarettes. Cette conception peut être un bon remplacement pour les publicités coûteuses contre le tabagisme et elle a plus d'influence sur l'esprit des fumeurs que toute autre publicité négative.Elle a une structure très simple, les filtres sont estampés avec une encre invisible qui couvre la zone négative du croquis et avec chaque bouffée, le croquis apparaîtra plus clair, donc à chaque bouffée, vous verrez que votre cœur s'assombrit et vous savez ce qui vous arrive.

La Reconnaissance

À propos du A' Design Award d'Argent

X alarm Filtre À Cigarettes est lauréat de l'A' Design Award d'Argent, une reconnaissance énormément prestigieuse décernée à des designs haut de gamme, superbes et impressionnants. Les lauréats Argent sont des œuvres tout à fait brillantes et extrêmement créatives qui illustrent l'expertise, le talent et la perspicacité remarquables de leurs concepteurs. X alarm Filtre À Cigarettes est censé être une œuvre merveilleuse, une vitrine de savoir-faire, remarquablement professionnelle et profondément innovante. Ce design lauréat de l'A' Design Award d'Argent est une invention très notable et admirée, qui sert l'art, la science, le design et la technologie et en repousse les limites. X alarm Filtre À Cigarettes est une création très enviée qui éveille les désirs, apporte des sentiments positifs et suscite émerveillement et étonnement.

Les coulisses du design

Dossier de presse

Crédits, membres de l'équipe et détails techniques fournis par le designer.

Propriétés Uniques: X alarm looks like any other regular filter at first, but when you start smoking, each puff makes a sketch visible on the top part of filter, it is designed in a way that the negative area of the sketch will be covered with a colorless ink (sketches such as a heart, a lung, male and female signs and so many other things that smoking affects). It may seem so simple but what we aimed is the minds of smokers .
Dimensions & Emballage: Our design is meant to be the exact size of the surface of any cigarette filter brands .
Mots-Clés: warning, cigarette filter, life, health, Cancer, Lungs, environment, smoke, tobacco, X alarm
Technologie de Production: This design can be done just by adding a step to the production line of the company.Cigarettes will be stamped with a colorless ink. This ink will cover the negative area of sketch so we actually cover the air holes and smoke won't pass through them, smoke will be led into sketch area. That will make the sketch clearer with each puff. The machine that does the stamping has several heads, each head has a different sketch.So smokers will see a different sketch each time they light up a cigarette.
Défi de Conception: The difficult part of creating this design was to think of the best way to remind smokers what they are doing to themselves . Our intention was to tell our massage in a way that the smokers would not be able to condone the fact we were trying to tell .So we decided to work on cigarette filters , the next step was to show the smokers what they were doing with their body with each puff . With this idea we will be able to remind smokers what they are doing while they are doing it.
Recherche: We did a major research on cigarettes and smoking habits .Cigarette and tobacco are known as the second cause of death in the world. It takes 6 million lives a year which means every 6 seconds a person dies because of smoking.15000000000 cigarettes are being smoked daily in the world. As we all know smoking is one of the original causes for cancer. This design has a deep mental effect on smokers, it is not expensive, it is easy to perform and it can be mass produced.
Inspiration: There are about 1,300,000,000 smokers in the world. Cigarette is the basis factor of non-contagious illnesses such as heart diseases, serious pulmonary infections and cancers, that these cause about 60 percent of deaths in the world. Cigarette and tobacco are known as the second cause of death! Hundreds of people die every year because of secondary smoke! We wanted to remind smokers the danger of each cigarette and its effect on their lives and other people's lives.
Durée du Projet: This idea was contributed in World Design Impact Prize 2015.2016 in Aug 12, 2015 from Iran
Flux Opérationnel: These sketches will be stamped randomly and put in cigarette pockets so smokers will see a different sketch each time they light up a cigarette. This random distribution lets our massage be a new one all the time so smokers can't get used to it. We are certain that this will be very effective because these massages will be seen during the time a person smokes a cigarette and that is why it will make him think of what he is doing to his body!
Membres de l'Équipe: LADAN ZADFAR
MOHAMAD FARSHAD
Crédits Images: Photographer Mohammad Farshad
illustration LADAN ZADFAR