Plants Trade Le Livre De Concept Et L'affiche by Tsuyoshi Omori

Plants Trade Le Livre De Concept Et L'affiche by Tsuyoshi Omori is a highly esteemed winner of the very prestigious 2019 A' Design Award d'Argent in Design Graphique Competition Category.

ArgentGraphisme· 2019

Plants Trade Le Livre De Concept Et L'affiche

by Tsuyoshi Omori

Client: Plants Trade

A' Design Award d'Argent Winner in Graphisme Category

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Colors

The Design

About Plants Trade Le Livre De Concept Et L'affiche

PLANTS TRADE est une série d'une forme innovante et artistique de spécimens botaniques, qui a été développée pour construire une meilleure relation entre les humains et la nature plutôt que du matériel éducatif. Le livre de concepts sur le commerce des plantes a été préparé pour vous aider à comprendre ce produit créatif. Le livre, conçu exactement de la même taille que le produit, présente non seulement des photos de la nature, mais des graphiques uniques inspirés par la sagesse de la nature. Plus intéressant encore, les graphiques sont soigneusement imprimés par typographie afin que chaque image varie en couleur ou en texture, tout comme les plantes naturelles.

The Recognition

About the A' Design Award d'Argent

Plants Trade Le Livre De Concept Et L'affiche est lauréat de l'A' Design Award d'Argent, une reconnaissance énormément prestigieuse décernée à des designs haut de gamme, superbes et impressionnants. Les lauréats Argent sont des œuvres tout à fait brillantes et extrêmement créatives qui illustrent l'expertise, le talent et la perspicacité remarquables de leurs concepteurs. Plants Trade Le Livre De Concept Et L'affiche est censé être une œuvre merveilleuse, une vitrine de savoir-faire, remarquablement professionnelle et profondément innovante. Ce design lauréat de l'A' Design Award d'Argent est une invention très notable et admirée, qui sert l'art, la science, le design et la technologie et en repousse les limites. Plants Trade Le Livre De Concept Et L'affiche est une création très enviée qui éveille les désirs, apporte des sentiments positifs et suscite émerveillement et étonnement.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The Concept Book was designed in exactly the same size as the products, botanical specimens. Not only photos of nature, the book also features unique graphics which the designer created with drawing inspiration from the nature’s wisdom. More interestingly, the graphics are carefully printed by letterpress so that every image varies in color or texture, just like natural plants.
Dimensions & Packaging: The Concept Book is a hardcover, 105 x 190 mm, consisting of 52 pages. The Poster is 505 x 728 mm.
Tags: Concept Book, Botanical Specimen, Letterpress, Graphics, Plants Trade, Nature
Production Technology: The Concept Book used the foil printing on its white cardboard cover, the offset printing for 5 photographs and the letterpress printing for 14 graphics. The Poster used the offset printing for the photograph and the letterpress printing for the graphic.
Design Challenge: The difficulty in designing the Concept Book was in what way the designer should create graphics that can make people think of the nature’s wisdom. After consideration, the designer chose the letterpress printing for graphics to depict different colors or textures, just like real plants.
Inspiration: Plants Trade is a series of an innovative and artistic form of botanical specimens, not like the conventional ones that are merely used as educational material. The product was born to build a better relationship between humans and nature. The Concept Book was made to help people understand this creative product.
Project Duration: The project started in September 9th, 2017 in Tokyo and it is still ongoing. The Concept Book was published in Japan on that date and was exhibited at Tokyo Art Book Fair in October 2017, Shibuya Publishing & Booksellers in August 2018 and at Kamome Books in September 2018.
Operation Flow: The Concept Book will be on sales online as well as at exhibitions or events such as art book fair. Not simply as a printed object, the designer hopes people feel the unspoken messages from plants, that is, Nature’s Wisdom.
Patents: Copyrights belong to PLANTS TRADE, 2017
Team Members: Designer & Illustrator : Shunsuke Ikai
Photographer : Hiroto Hata
Copywriter : Tadayasu Seto
Translator : Yukiko Nishikawa
Movie : studio me
Image Credits: Image＃2:Photographer Takashi Hiramatsu, 2018.
Image＃3:Photographer Takashi Hiramatsu, 2018.
Image＃4:Photographer Takashi Hiramatsu, 2018.
Image＃5:Photographer Takashi Hiramatsu, 2018.