Yuanfang Fine Club Design d'intérieur commercial by Jsd Space Design

Yuanfang Fine Club Design d'intérieur commercial by Jsd Space Design is a highly esteemed winner of the very prestigious 2020 A' Design Award d'Or in Design d'Intérieur Competition Category.

OrIntérieur· 2020

Yuanfang Fine Club Design d'intérieur commercial

by Jsd Space Design

Client: Jsd Space Design

A' Design Award d'Or Winner in Intérieur Category

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The Design

About Yuanfang Fine Club Design d'intérieur commercial

Le Yuanfang Fine Club est un bureau de vente immobilier situé à Pékin, qui fait également office de club dédié à la vie urbaine. L'intérieur s'étend sur 745 mètres carrés. Les éléments de design s'inspirent du thème des vacances en bord de mer et s'organisent selon une trame régulière qui relie les espaces entre eux. Des zones consacrées à l'expérience des vacances, à la culture gastronomique, à l'art, aux enfants, ainsi qu'un bar proposant le thé de l'après-midi, y sont réunies. Un grand aquarium constitue le comptoir d'accueil. Bois aux motifs ondulés, peinture de sol aux motifs de vagues, lignes arquées et tonalités douces remplacent les arêtes vives. L'intention est d'offrir une multitude de scènes de vie en un seul lieu.

The Recognition

About the A' Design Award d'Or

Yuanfang Fine Club Design d'intérieur commercial est lauréat de l'A' Design Award d'Or, une reconnaissance immensément prestigieuse décernée à des designs de premier ordre, merveilleux et remarquables. Les lauréats Or sont des créations extrêmement innovantes, visionnaires et d'un éclat glamour éblouissant, qui reflètent le génie, la sagesse et la maîtrise de leurs concepteurs. Yuanfang Fine Club Design d'intérieur commercial est censé être une invention très louée, avant-gardiste et monumentale, qui apporte une valeur sans précédent. Ce design lauréat de l'A' Design Award d'Or est un projet spectaculaire et respecté qui sert grandement l'art, la science, le design et la technologie et en repousse les limites. Yuanfang Fine Club Design d'intérieur commercial crée de vifs sentiments de désir, éveille la passion, encourage la créativité et nous fascine.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: It is not only a real estate sales office, but also a reconstruction of urban life. Designers use modern architectural thinking to extract design elements from the theme of seaside vacation, and extend a regular form to build the relationship between space. Besides, it integrates such functional areas as vacation experience, food culture, art enjoyment, children's space and bar afternoon tea, trying to subvert the well-behaved lifestyle of most urban people.
Dimensions & Packaging: The project covers a total of 745 square meters. Designers decorate a structural column in the atrium area into a giant and modern tree, with fluent lines and disparate lighting around it. The bow shaped bar shows the freedom, combined with the fish chandeliers, gives people the experience of seaside vacation. VIP room with the theme of fishing, all around of the room with arc-shaped electric glass wall. Children's district shows childlike innocence and delight.
Tags: Interior, Commercial, Sales Center, Vacation experience, Ocean elements, Natural, Elegant, Cultural,
Production Technology: The front desk, consisting of a large fish tank, serves as the highlight of the reception area. With the wave wood decoration of smallpox and wall and the artistic floor paint of wave pattern, the leisure atmosphere of seaside vacation is refreshing. The computer negotiation area adopts the real-time interconnection system, allowing customers to get the real-time information and experience the sense of technology brought by the data age.
Design Challenge: The characteristics of independent and closed immersion of the restaurant subverts the traditional dining mode. The new media art of 360-degree holographic projection is putted to use on the interior of the space, which brings fantastic visual impact and artistic tension to the guests, and realizes the dining environment of various scenarios. At the same time, through the immersive interactive experience, we can get the feeling of being there.
Research: Yuanfang Fine Club is located in the golden section of Dongfeng North Bridge in Chaoyang District, Beijing, overlooking Beijing Sun Park and International CBD. It gathers the most advanced art design in the world, a single life scene has been difficult to survive here for a long time. Designers use modern architectural thinking to extract design elements from the theme of seaside vacation, and extend a regular form to build the relationship between space.
Inspiration: In recent years, under the background of consumption upgrading, people's living habits are undergoing major changes. It becomes particularly important for how to meet the needs of different life scenarios of target customers, while giving consideration to consumers' sensory experience and thinking identity. Therefore, designers are trying to change the unchanged lifestyle of most urbanites with a diversified, changeable and multi-dimensional Club operation model.
Project Duration: The project started in February 2018 in Beijing and finished in May 2018 in Beijing.
Operation Flow: The streamlined art decoration fits the tone of the whole space. A large number of arc design instead of sharp edges and corners, and soft tones eliminate the cold and hard touch.
Patents: Copyrights belong to JSD SPACE DESIGN, 2018.
Team Members: Jian Xu
Jie Zheng
Yang Yang
Image Credits: Image #1: Photographer Xiaowen Jin, Entrance, 2018.
Image #2: Photographer Xiaowen Jin, Reception Hall, 2018.
Image #3: Photographer Xiaowen Jin, Computer Negotiation Area, 2018.
Image #4: Photographer Xiaowen Jin, Bar, 2018.
Image #5: Photographer Xiaowen Jin, VIP Room, 2018.