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The Marrow of Tradition Intérieur de boutique de desserts by Su-Hsiang Hung

The Marrow of Tradition Intérieur de boutique de desserts by Su-Hsiang Hung is a highly esteemed winner of the very prestigious 2020 A' Design Award de Fer in Design d'Intérieur Competition Category.


FerIntérieur· 2020

The Marrow of Tradition Intérieur de boutique de desserts

by Su-Hsiang Hung

Client: Enjoyidesign Co., Ltd

A' Design Award de Fer Winner in Intérieur Category

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Verified Award Winner

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Colors

The Design

About The Marrow of Tradition Intérieur de boutique de desserts

The Marrow of Tradition est l'aménagement intérieur d'une boutique de desserts située à Taichung, à Taïwan, sur une surface de 465 mètres carrés. Le projet crée un lieu paisible, à l'écart de l'agitation de la ville. Une clôture composée de palettes en bois se dresse près de l'entrée ; sa faible hauteur permet de conserver la visibilité de la boutique depuis la rue. Le comptoir adopte une forme arquée qui agrandit visuellement l'espace. Un vert vif est associé à un bois clair comme tonalité dominante, tandis qu'un bois foncé dans la zone de restauration apporte de la profondeur visuelle. Les carreaux muraux sont posés selon des motifs variés et facilitent l'entretien. Une fresque murale au premier étage raconte l'histoire du propriétaire.

The Recognition

About the A' Design Award de Fer

The Marrow of Tradition Intérieur de boutique de desserts est lauréat de l'A' Design Award de Fer, une reconnaissance prestigieuse décernée à de bons designs qui répondent aux exigences professionnelles et industrielles attendues de créations bien conçues. Les lauréats Fer démontrent la grande compétence, la haute spécialisation, la compréhension experte et la capacité créative de leurs créateurs. The Marrow of Tradition Intérieur de boutique de desserts est censé être une création très estimée, admirée et chérie, pratique et innovante. Ce design lauréat de l'A' Design Award de Fer intègre les meilleures pratiques de l'industrie et présente des caractéristiques techniques compétentes associées à un savoir-faire et à du talent. The Marrow of Tradition Intérieur de boutique de desserts est respecté pour sa rigueur et est conçu pour apporter des améliorations de la qualité de vie qui contribuent à faire du monde un monde meilleur.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Located on Dongshan Road in Taichung, it is a tranquil place away from the urban hubbubs, forming a unique spiritual world through the enjoyment of natural sceneries while forgetting the flying time and ages, creating the venue resembling Utopia.Wooden pallet is used for the fence by the store gate, showing peaceful and elegant spatial style; the height is specially designed not to block the store, thereby creating a closeness and recreational sentiment.
Dimensions & Packaging
The property is 465 square meters.
Tags
Interior, Dessert Shop, Space, Commercial, Wood
Production Technology
The counter utilized arc design to extend the spatial dimension for a more spacious visual effect, while lively green is matched with warm pale wood colors as the main base color tone. Tables and chairs in the dining area used dark wood and pale wood colors to enhance visual layers. Moreover, wall surfaces are paved with tiles to satisfy the proprietor’s need for convenient cleaning, and different styled patterns are applied in the tile arrangement to create extraordinary aesthetics.
Inspiration
Famous Chinese literate Yuan Ming Tao wrote in the Peach Blossom Spring Encountering a peach blossom forest by chance, moving a hundred paces by the shore, inside there were no other trees, the fragrant grasses were fresh and beautiful, and the fallen leaves were in flourishing colors.

Inside everyones heart exist a Utopia, one may regain the original intention here to take steps ahead.
Project Duration
The project finished on the 30th of August 2017 in Taichung, Taiwan.
Operation Flow
Changing the vision to the second floor, a mural can be seen when going up to the second floor, and it can be discovered that a story is hidden within when taking a closer look, and without doubt, the main role of the story is the proprietor; the timeline going from left to right shows the proprietors mental journey, starting as a vendor to the expansion in becoming a store, where the process of each step included sweat and hard work, which is real and wonderful; the proprietor hopes to encourage the customers not to be afraid of failing and to keep in mind the original intention via the mural.
Team Members
Director/ Main designer: Su Hsiang Hung
Designer: Hsien Hui Chen

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