Interdependence Posterûntwerp troch Haitao Song

Interdependence Posterûntwerp troch Haitao Song is in heech wurdearre winner fan de tige prestizjeuze 2020 A' Design Award yn Izer yn de kompetysje-kategory Sosjaal Ûntwerp.

IzerSosjaal· 2020

Interdependence Posterûntwerp

troch Haitao Song

Klant: SongHaitao

A' Design Award yn Izer Winner yn de kategory Sosjaal

22,488

Ferifiearre Priiswinner

Ferifiearje Prisstatus foar #102665

Besjoch by A' Design Award Parseberjocht Priisbadge

Kleuren

It Untwerp

Oer Interdependence Posterûntwerp

Wjersidsige ôfhinklikens is in foarljochtingsposter dy't makke is om oandacht te freegjen foar it beskermjen fan wilde bisten. De poster lit in itensbuord sjen. Oan de linkerkant lizze deade wilde bisten, in flearmûs en in skobbedier. Oan de rjochterkant leit in besmette minsklike long mei in koroanafirus foarm deryn. It bloed fan de bisten spriedt him út en foarmet de foarm fan de long, en de bloedfetten fan de long binne tekene as beamtakken. It byld ferbynt it iten fan wilde bisten mei besmetting en makket dúdlik dat it beskermjen fan wilde bisten minsken beskermet. De poster is 70 by 50 sintimeter grut en wurdt bûtendoar en online toand.

De Erkenning

Oer de A' Design Award yn Izer

Interdependence Posterûntwerp is in winner fan de A' Design Award yn Izer, in prestisjeuze erkenning foar goede ûntwerpen dy't foldogge oan de profesjonele en yndustriële easken dy't ferwachte wurde fan goed ûntwurpen skeppings. Izerwinners litte grutte feardigens, hege spesjalisaasje, deskundich begryp en kreatyf fermogen fan har makkers sjen. Fan Interdependence Posterûntwerp wurdt ferwachte dat it in tige heech achte, bewûndere en dierbere skepping is dy't praktysk en ynnovatyf is. Dit winnende ûntwerp fan de A' Design Award yn Izer yntegrearret de bêste praktiken fan de sektor en hat feardige technyske skaaimerken ferbûn mei kennis en talint. Interdependence Posterûntwerp wurdt respektearre foar syn yngeandens en is ûntwurpen om ferbetteringen fan de kwaliteit fan it libben te leverjen dy't helpe de wrâld ta in bettere plak te meitsjen.

Efter it Untwerp

Parsepakket

Credits, teamleden en technyske details levere troch de ûntwerper.

Unike Eigenskippen: This print advertisement aims to raise people’s attention on the wildlife protection with describing the relationship between coronavirus and eaten wildlife. It depicts two kinds of wild animals, bat and pangolin, and the human’s infected lungs lying on the dinner plate, which represents the relationship between the outbreak of coronavirus and the consumption of wild animal. In this way, the advertisement conveys the important idea that protecting wild animals is protecting human beings.
Ofmjittingen & Ferpakking: 70cm X 50cm ,outdoor posting and network communication
Labels: Protecting Wildlife, Coronavirus, Public service advertisement, 2019-nCoV, Interdependence, lung, bat, pangolin
Produksjetechnology: In this advertisement, the left side of the plate is a dead wild animal waiting to be eaten, while the right side of the plate is an infected human lung with coronavirus shape inside. The blood of the deal wild animal spreads to form the shape of the infected lungs, and the vessels of the lung is connected with the dead wild animal, indicating the relationship between eating wild animal and being infected with coronavirus. The vessels of the lung is designed in the shape of tree branches, which represents the nature and the human belong to the same community of shared destiny.
Untwerpútdaging: I hope the final design is creative as well as intuitive and enlightening.
Undersyk: Through studying tons of medical papers, media reports, and social medias, it seems that the public concerns about the correlation between bat, pangolin, and the coronavirus. Thus, this advertisement is designed with these two wild animals as symbols.
Ynspiraasje: Coronavirus has spread to the world and caused certain panic among people. Some researchers pointed out that wild animals could be the source of the coronavirus.
Projektdoer: The project started in Guangzhou in January 2020 and finished in February 2020 .
Operaasjestreamferrin: When people see this advertisement, they can intuitively understand the meaning behind it, and know the importance of protecting wild animals.
Patinten: Copyrights belong to Song HaiTao, 2020.
Ofbyldingskrediten: Image #1: Song HaiTao, Symbiosis Poster, 2020
Image #2: Song HaiTao, Symbiosis Social Media Poster , 2020
Image #3: Song HaiTao, Symbiosis Poster Making of, 2020
Image #4: Song HaiTao, Symbiosis Poster Environment, 2020
Image #5: Song HaiTao, Symbiosis Poster Environment, 2020