Dreamquark Kommersjele Brosjuere by Fanny De Bray

Dreamquark Kommersjele Brosjuere by Fanny De Bray is a highly esteemed winner of the very prestigious 2021 A' Design Award yn Brûns in Grafyk, Yllustraasje en Fisuele Kommunikaasje Ûntwerp Competition Category.

BrûnsGrafysk· 2021

Dreamquark Kommersjele Brosjuere

by Fanny De Bray

Client: Made For You

A' Design Award yn Brûns Winner in Grafysk Category

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Verified Award Winner

Verify Award Status for #109858

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Colors

The Design

About Dreamquark Kommersjele Brosjuere

Dreamquark is in ymôge kommersjele brosjuere dy't makke is foar in technologybedriuw. De brosjuere mjit 210 by 297 millimeter en ferklearret op in dúdlike wize de tafoege wearde fan it bedriuw. De grafyske stijl is ynspirearre troch it besteande logo en is boartlik sûnder al te minimalistysk te wêzen. Yllustraasjes en skermôfbyldingen litte it gemak sjen fan Brain, in kunstmjittige yntelliginsje-oplossing. De brosjuere presintearret ek de technyske ekspertize fan de teams fan it bedriuw. It doel is om in better begryp te jaan fan de aktiviteiten fan it bedriuw.

The Recognition

About the A' Design Award yn Brûns

Dreamquark Kommersjele Brosjuere is in winner fan de A' Design Award yn Brûns, in heech prestisjeuze erkenning foar treflike ûntwerpen dy't har ûnderskiede troch kreativiteit, fernuft en tûkens. Brûnswinners binne tige feardige en opfallend kreative artefakten dy't de grutte ûnderfining, ferbylding en betochtsumens fan har ûntwerpers befêstigje. Fan Dreamquark Kommersjele Brosjuere wurdt ferwachte dat it in tige heech achte, bewûndere en dierber objekt is dat opmerklik profesjoneel en ynnovatyf is. Dit winnende ûntwerp fan de A' Design Award yn Brûns yntegrearret de bêste praktiken yn keunst, wittenskip, ûntwerp en technology en is treflik om syn omtinken foar detail. Dreamquark Kommersjele Brosjuere foldocht behoeften prachtich, reitsjet winsken, betsjoeveret gefoelens en sprekt nijsgjirrigens oan.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: After strengthening Dreamquark’s positioning strategy by carrying out a market analysis and developing a brand platform, the team created an illustrated brochure in order to provide a better understanding of the startup’s added value. Inspired by the existing logo, the graphic style is fun without being too minimalistic, to highlight Brain’s which is an AI, ease of use, and Dreamquark’s technical expertise.
Dimensions & Packaging: Brochure: 210 mm x 297 mm
Tags: fun, illustration, graphic design, startup, brochure
Production Technology: Brochure
Design Challenge: Give a better understanding of company activities.
Research: Several research have been conducted to create this design:

- Brand platform with the company direction: What is the mission? What are the USP? Who is the target?
- Moodboard of images and emotions that need to be associated with the brand (with the company direction)
Inspiration: The graphics of the commercial brochure for Dreamquark are directly inspired by the existing logo which is playful without being too minimalist.
Project Duration: The project started in March 2020 in Torino and finished in June 2020.
Operation Flow: As a rapidly growing company Dreamquark now wants to go further with new communication tools which better convert the benefits of its solutions. After strengthening Dreamquark’s positioning strategy by carrying out a market analysis and developing a brand platform the team created an illustrated brochure in order to provide a better understanding the startup’s added value.
Patents: Copyright Made for you
Team Members: Creative Director: Fanny de Bray
Graphic Designer: Anna Cesa
Brand Strategist: Amandine Lantelme
Image Credits: Illustrator: Anna Cesa