Adesse Horloazje by Jansen Che is a highly esteemed winner of the very prestigious 2021 A' Design Award yn Sulver in Sieraden Ûntwerp Competition Category.

SulverSieraden· 2021

Adesse Horloazje

by Jansen Che

Client: Jansen Che

A' Design Award yn Sulver Winner in Sieraden Category

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Colors

The Design

About Adesse Horloazje

Adesse is in ultra-minimalistysk horloazje dat fungearret as in oantinken om te genietsjen fan it hjoeddeiske. De minimalistyske oanpak om 'present' is om it ûnnedige te ferwiderjen. Adesse reimagines it tradisjonele analoge horloazje mei minimalistyske prinsipes, en freget wat absolút nedich is om de tiid te fertellen. Binne jo echt nedich om de numerike yndikatoaren te sjen? De minút hân? De oere hân? Untworpen troch subtraksje, wurde tradisjonele horloazjefunksjes fuortsmiten. In skulptuerlik stik is út it horloazjegesicht útsnien. It gesicht draait, bedekt en bewust krekt genôch om de tiid te fertellen.

The Recognition

About the A' Design Award yn Sulver

Adesse Horloazje is in winner fan de A' Design Award yn Sulver, in bûtengewoan prestisjeuze erkenning foar topûntwerpen dy't prachtich en yndrukwekkend binne. Sulverwinners binne tige briljante en ekstreem kreative wurken dy't de treflike ekspertize, it talint en de skerpsinnigens fan har ûntwerpers yllustrearje. Fan Adesse Horloazje wurdt ferwachte dat it in prachtich foarbyldwurk is, opmerklik profesjoneel en djip ynnovatyf. Dit winnende ûntwerp fan de A' Design Award yn Sulver is in tige opfallende, bewûndere útfining dy't foardiel bringt en de grinzen fan keunst, wittenskip, ûntwerp en technology ferleget. Adesse Horloazje is in skepping dêr't breed oerjûn wurdt, dy't winsken wekker makket, positive gefoelens bringt en ferwûnderjen en fernuvering opwekket.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The Adesse watch design concept reimagines the traditional analog watch with minimalist principles. It takes minimalism to the extreme by omitting the superfluous and questioning what is absolutely necessary to tell the time. Designed through subtraction, traditional watch features are removed. A sculptural rotating piece is carved out. The watch deliberately only reveals just enough to tell the time at any one moment, acting as a memento to live in the present moment. Please see PDF attached.
Dimensions & Packaging: 38mm Diameter watch
Tags: Minimalilsm, Minimalist, Watch, Adesse, concept,
Production Technology: A special watch movement is required to be strong enough to rotate the sculptural piece and also to relocate the crown to the bottom of the watch. Allowing a perfect circular silhouette watch case.
Design Challenge: The creative challenge was to see how traditional watch features could be removed and still tell the time. The design process was guided by the minimalist principle "Design through subtractions". The form of the watch was created exclusively by carving/subtracting. Ensuring the legibility of the watch was also a challenge. This was overcome by a delicate balance between manipulation of the form and materials.
Research: The research conducted consistent of looking for various minimalist watches and non-standard watches which had rotating disc as watch hands. Through this research and collaboration with watch manufacturers, we were able to find what was technically possible for the watch.
Inspiration: In today’s world, we are exposed to many different types of stimuli that often easily distract us from appreciating and truly enjoying the present moment. The minimalist approach to become present, is to remove the unnecessary. Adesse reimagines the traditional analog watch with minimalist principles, and questions what is absolutely necessary to tell the time. Do we really need to see the numerical indicators? A second hand? A minute hand? hour hand?
Project Duration: Designed in Sydney Australia. Exhibited in Singapore 2019.
Operation Flow: Adesse reads like a one-hand watch. From a bird’s eye view, one can only see the hour markers, as they are scored deeper, wider, and taller than the quarter markers in the case interior. It is only from a side-on view that the quarter markings (15min, 30min, 45min) between each hour are revealed. As time progresses throughout the day, most of the quarter markers become hidden by the rotating sculptural face. The only quarter markers that are fully revealed are the ones that are relevant to that hour acting as a memento to enjoy the present.
Patents: 201914279. Jansen Che. 2019. Australia
Team Members: Jansen Che