Little Magic Bernkleanmerkidentiteit troch Hsuan-Yun Huang

Little Magic Bernkleanmerkidentiteit troch Hsuan-Yun Huang is in heech wurdearre winner fan de tige prestizjeuze 2021 A' Design Award yn Brûns yn de kompetysje-kategory Grafyk, Yllustraasje en Fisuele Kommunikaasje Ûntwerp.

BrûnsGrafysk· 2021

Little Magic Bernkleanmerkidentiteit

troch Hsuan-Yun Huang

Klant: Little Magic

A' Design Award yn Brûns Winner yn de kategory Grafysk

9,096

Ferifiearre Priiswinner

Ferifiearje Prisstatus foar #111205

Besykje Side Besjoch by A' Design Award Parseberjocht Priisbadge

Kleuren

It Untwerp

Oer Little Magic Bernkleanmerkidentiteit

Little Magic is in merkidentiteit dy't makke is foar in bernklean-line. De identiteit brûkt in ikoanysk symboal fan magy, in knyn yn in hoed, dat ienfâldich en boartlik is. De dieryllustraasjes binne ûntworpen om bern en âlden oan te moedigjen alle skepsels op ierde te respektearjen. De klean binne makke fan GOTS-sertifisearre 100 prosint organyske katoen, printe mei net-giftige ynkten en frij fan skealike gemikaliën. Merk- en waskfoarskriftlabels binne oan de bûtenkant naaid om skuring fan gefoelige hûd te foarkommen. De ferpakking is makke fan resirkulearre karton en resirkulearber plastyk.

De Erkenning

Oer de A' Design Award yn Brûns

Little Magic Bernkleanmerkidentiteit is in winner fan de A' Design Award yn Brûns, in heech prestisjeuze erkenning foar treflike ûntwerpen dy't har ûnderskiede troch kreativiteit, fernuft en tûkens. Brûnswinners binne tige feardige en opfallend kreative artefakten dy't de grutte ûnderfining, ferbylding en betochtsumens fan har ûntwerpers befêstigje. Fan Little Magic Bernkleanmerkidentiteit wurdt ferwachte dat it in tige heech achte, bewûndere en dierber objekt is dat opmerklik profesjoneel en ynnovatyf is. Dit winnende ûntwerp fan de A' Design Award yn Brûns yntegrearret de bêste praktiken yn keunst, wittenskip, ûntwerp en technology en is treflik om syn omtinken foar detail. Little Magic Bernkleanmerkidentiteit foldocht behoeften prachtich, reitsjet winsken, betsjoeveret gefoelens en sprekt nijsgjirrigens oan.

Efter it Untwerp

Parsepakket

Credits, teamleden en technyske details levere troch de ûntwerper.

Unike Eigenskippen: The identity is an iconic symbol of magic – a bunny in a hat, which is simple but yet playful. The animal illustration style is unique and memorable.
Ofmjittingen & Ferpakking: All clothing comes in different sizes.
Clothing zip bags: 240mm x340mm
Tags: 50mm x 50mm
Paper Sheets: 635mm x889mm
Monthly onesies set boxes:400mm x300mm
Bib boxes: 210mm x 95mm
Labels: Branding, Packaging, Illustration, Children Clothing.
Produksjetechnology: Clothing materials: GOTS certified organic cotton, made of 100% organic cotton. Non-toxic printing, no harmful chemicals, and nickel-free snaps. Free of formaldehyde, AZO, cadmium, and OTC. Usage of accessories complies with CNS 15290 textile safety regulations.

Packaging materials: made from recycled cardboard & 100% recyclable plastic.
Untwerpútdaging: On the creative side, the challenge was to come up with a unique illustration style that can be eye-catching by both children and adults. The brand's image should be playful but educational at the same time, so I spent a lot of time on social media campaigns and used infographic images to tell people about the brand's vales.
Undersyk: Little Magic's brand soul to take care of the future generation and protect our planet. Using all eco-friendly materials to produce both items of clothing and packages is not easy to achieve. It took a long time to find factories that can do that but not too expensive.
Ynspiraasje: The designer believes that every kid has the magic to make their dreams come true－their curiosity, creativity, and imagination inspire. The designer also believes that all creatures on the earth are beautiful in their way – just like magic. The illustrator wants to use the unique animal illustrations to give both children and parents a concept of respecting all creatures on the planet. The usage of eco-friendly materials to take care of the future generation and protect our planet.
Projektdoer: The project started in July 2019 in Taiwan and finished in July 2020 in Taiwan, and was exhibited in Taiwan in April 2019.
Operaasjestreamferrin: Onesies are made by 100% organic cotton, excellent for baby's sensitive skin. It's super soft to the touch and constructed with a lap-neck design to ensure smooth, hassle-free outfit and diaper changes. The brand label and care label are sewn on the outside of the product to avoid rubbing the baby's skin.

T-Shirt are made of 100% organic cotton, excellent for baby's sensitive skin. It's super soft to the touch. Elastane rib collar. Double stitching at front collar. Resistant and well maintained. Double stitching at sleeves. The brand label and care label are sewn on the outside of the product to avoid rubbing the kid's skin.

Packaging: Sealed clothing bags maintain product's quality. Jiugongge-liked boxes help people to keep the products neat and clean.
Teamleden: Designer: HsuanYun Huang
Illustrator: HsuanYun Huang
Photographer: HsuanYun Huang
Ofbyldingskrediten: Image #1,2,3,4,5,6,7,8,9: Designer HsuanYun Huang, 2020