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Ztraw Werbrûkber Drinkrysje troch Thinkthing Studio Ltd.

Ztraw Werbrûkber Drinkrysje troch Thinkthing Studio Ltd. is in heech wurdearre winner fan de tige prestizjeuze 2021 A' Design Award yn Izer yn de kompetysje-kategory Duorsume Produkten, Projekten en Grien Ûntwerp.


IzerDuorsum Produkt· 2021

Ztraw Werbrûkber Drinkrysje

troch Thinkthing Studio Ltd.

Klant: Thinkthing Studio Ltd

A' Design Award yn Izer Winner yn de kategory Duorsum Produkt

16,813

Kleuren

It Untwerp

Oer Ztraw Werbrûkber Drinkrysje

Ztraw is in folbere en sakformaat oplossing dy't de grutste problemen oplost fan werbrûkbere drinkrysjes; droechberens en hygiëne. Iepenje it gewoan om elke hoeke skjin te meitsjen en foldaje it werom om it oeral mei hinne te nimmen. It hat in antibakterieel mingsel fan PP en TPE materiaal om derfoar te soargjen dat jo drinkrysje feilich is, tegearre mei in waskber tasje. It is it earste stylvolle miljeuvriendlike produkt ea foar in betelbere priis dy't past by minsklike ergonomy en in stevige trijehoekige foarm fersmelt mei in sirkulêre mûndiepening.

De Erkenning

Oer de A' Design Award yn Izer

Ztraw Werbrûkber Drinkrysje is in winner fan de A' Design Award yn Izer, in prestisjeuze erkenning foar goede ûntwerpen dy't foldogge oan de profesjonele en yndustriële easken dy't ferwachte wurde fan goed ûntwurpen skeppings. Izerwinners litte grutte feardigens, hege spesjalisaasje, deskundich begryp en kreatyf fermogen fan har makkers sjen. Fan Ztraw Werbrûkber Drinkrysje wurdt ferwachte dat it in tige heech achte, bewûndere en dierbere skepping is dy't praktysk en ynnovatyf is. Dit winnende ûntwerp fan de A' Design Award yn Izer yntegrearret de bêste praktiken fan de sektor en hat feardige technyske skaaimerken ferbûn mei kennis en talint. Ztraw Werbrûkber Drinkrysje wurdt respektearre foar syn yngeandens en is ûntwurpen om ferbetteringen fan de kwaliteit fan it libben te leverjen dy't helpe de wrâld ta in bettere plak te meitsjen.

Efter it Untwerp

Parsepakket

Credits, teamleden en technyske details levere troch de ûntwerper.

Unike Eigenskippen
Ztraw is a foldable and pocket-size solution that solves the biggest issues faced by reusable straws; portability and hygiene. Just open it up to clean every corner and fold it back up to carry it with you anywhere with the stylish pouch in ten colours. It has antibacterial compound mixed PP & TPE material to make sure your straw is safe along with a washable pouch, it can prevent the growth of bacteria unlike any straw in the market. It is the first-ever stylish eco-friendly product at an affordable price that fits human ergonomics and blends a sturdy triangular shape into a circular mouth opening.
Ofmjittingen & Ferpakking
Product Dimension: 190mm x 37mm x 3.8mm Product Weight: 15g Product Material: Antibacterial Polypropylene & Antibacterial Thermoplastic elastomer
Product Package: 80mm x 200mm x 10mm
Labels
Reusable, Straw, Foldable, Fashion, Minimal, Travel, Compact, Sustainable
Produksjetechnology
Ztraw is manufactured with injection molding; after the polypropylene component is solidified, it is then placed in another mold to inject thermoplastic elastomers for the soft joint of Ztraw. We have to make sure the placement is precise or it will affect the vacuum suction experience of the product. For the pouch, we have laminated two types of materials together, PU and PEVA to make the internal wall of the pouch waterproof and not affect the appearance of the pouch. However, the PEVA makes it hard to attach the magnet and we have to figure out a way to secure it. So we found a special glue and a vacuum-formed plastic case to secure the magnet. Making sure the case has enough surface area and looks good on the pouch.
Untwerpútdaging
Since the shape and folding methods of Ztraw is very hard to achieve without using actual production methods. In order to finetune ZTRAW's design throughout our journey, we have to build a new injection molding mold for each correction, which is a very expensive but accurate development process. Therefore, we have joined Kickstarter, hoping to gain more support to our journey in discovering the most convenient reusable straw in the world. Since Ztraw is a foldable straw that can be unfolded flat, it is very hard to create an airtight structure to have a similar user experience as a normal straw. We have tested so many prototypes with less than 1mm difference to achieve that and it requires high precision during production to minimize any percentage error.
Undersyk
We have done research online on existing problems with reusable straw and we have tested out quite a few different designs from the market. The most common problem with existing design is that they are hard to clean and will trap molds on the internal walls. So we looked at existing reusable straw that can be popped open and found out that in order to counteract the possibility of air leakage with an open structure, they are mostly bigger in size with hard material to create a stronger structure or uses soft rubbery materials to conceal the opening but making the straw less sturdy. We also found out that a lot of people think green products lack style. In the age where aesthetics is everything, green products do not stand out like other products at first sight. Therefore, we found a market gap for Ztraw where there are no sturdy but compact straw that can be opened up for easy cleaning. It's hard for people to take the first step and begin a sustainable lifestyle because it looks hard to approach and it lacks user experience. So we have created Ztraw with these in mind.
Ynspiraasje
At least 37 countries are planning to restrict the use of single-use straw, which leads to the popularity of reusable straw. However, reports have shown problems with reusable straws from hurting people physically to trapping mold and causing sickness. This results in a market gap where people need straw but they are worried about the quality of the straw they were given. We wanted to change the belief that it is hard to maintain a green lifestyle by making our product simple and user-friendly.
Projektdoer
The idea came to us in 2018 January and we have officially launched it on Kickstarter on 2020 March. The production begins in June in our chinese factory and then sent to Hong Kong to be assembled by St. James' Settlement sheltered workshop. The product starts sending out to buyer in 2020 July.
Operaasjestreamferrin
Ztraw comes in a flat pack packaging to minimize the the carbon footprint during transportation and limit unnecessary use of extra materials. To use Ztraw, first you fold up Ztraw according to the vertical line along the body. Then you can fold it up into a triangular shape so that the first and last sections overlap to secure the flat surface into a drinkable straw. To carry it around, simply unfold the straw to wipe with towel/tissue and fold it in half and put Ztraw in the pouch provided.
Patinten
GB1903150.9,GB1914067.2
Teamleden
Li Sung Shan Jason,
Wong Mung Sha Monsha,
Lam Nga Wing Justina,
Luk Yu Hei Ashley

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Goed Untwerp Fertsjinnet Grutte Erkenning

De A' Design Award is in ynternasjonale, troch in sjuery beoardiele ûnderskieding foar goed ûntwerp. Doch mei oan de A' Design Award om de kâns te krijen meritokratyske erkenning te fertsjinjen, ferneamdheid, prestiizje en publisiteit te winnen foar jo wurk. Nominearje jo wurk foar de A' Design Award en kompetearje foar de begearde A' Design Prize.

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