Moneta Merkidentiteit troch Kyle Mani is in heech wurdearre winner fan de tige prestizjeuze 2021 A' Design Award yn Sulver yn de kompetysje-kategory Grafyk, Yllustraasje en Fisuele Kommunikaasje Ûntwerp.
SulverGrafysk· 2021
Moneta Merkidentiteit
troch Kyle Mani
Klant: Moneta Intel
A' Design Award yn Sulver Winner yn de kategory Grafysk
Ferifiearre Priiswinner
Ferifiearje Prisstatus foar #117922It Untwerp
Oer Moneta Merkidentiteit
OWDT wie ynjurde om in fleksibel identiteitssysteem te ûntwerpen dat dynamysk en technysk ynklusyf wie. Wy hawwe it ús doel makke om de teknologyen dy't troch Moneta brûkt wurde yn it merkteken te beklamjen. It ûntwerp hat de útdaging om de geolokaasjekemerken fan it merk en de datatype-fisuelen te balansearjen sierlyk oerwinne. Moneta syn merkidentiteit liedt syn heul technyske publyk no dúdlik nei de wrâlds meast dynamyske geolokaasjeteknology.
De Erkenning
Oer de A' Design Award yn Sulver
Moneta Merkidentiteit is in winner fan de A' Design Award yn Sulver, in bûtengewoan prestisjeuze erkenning foar topûntwerpen dy't prachtich en yndrukwekkend binne. Sulverwinners binne tige briljante en ekstreem kreative wurken dy't de treflike ekspertize, it talint en de skerpsinnigens fan har ûntwerpers yllustrearje. Fan Moneta Merkidentiteit wurdt ferwachte dat it in prachtich foarbyldwurk is, opmerklik profesjoneel en djip ynnovatyf. Dit winnende ûntwerp fan de A' Design Award yn Sulver is in tige opfallende, bewûndere útfining dy't foardiel bringt en de grinzen fan keunst, wittenskip, ûntwerp en technology ferleget. Moneta Merkidentiteit is in skepping dêr't breed oerjûn wurdt, dy't winsken wekker makket, positive gefoelens bringt en ferwûnderjen en fernuvering opwekket.
Efter it Untwerp
Parsepakket
Credits, teamleden en technyske details levere troch de ûntwerper.
- Unike Eigenskippen
- OWDT was hired to design a flexible identity system that was dynamic and technically inclusive. The project also encompassed brand strategy, positioning, messaging, and digital design. OWDT planned and developed a complete brand architecture and supporting assets.
- Ofmjittingen & Ferpakking
- This is a mobile application in addition to a web application component. There is no dimension or packaging specification associated with this product.
- Labels
- branding, web design, identity design, logo design
- Produksjetechnology
- There is a patented process used by Moneta resulting in high-resolution geopositioning. Our technology has helped a multitude of organizations; from asset tracking for heavy industries to contact tracing to fight internal epidemics. The technology uses 3 data sets collected from 3 sources to accurately Geoposition the user, Bluthouth, Triangular Geolocation technology, and Geohashing. Combining the above with Geofencing, we can always eliminate bad data as well as bad actors to provide high-res geopositioning data.
- Untwerpútdaging
- In order to tackle the creative changes for the branding process, we needed to establish a dynamic structure for the brandmark that can showcase a simple and yet connected design to the concept. We used M as the hallmark for the brand and as the brandmark and used the various technologies used in the application to shape the letter M. Then we animated and created a rotational structure for the M to pass along the message.
- Undersyk
- Most geopositioning products only use one aspect of geopositioning of the device in order to determine the location of the device. While this system works to a certain degree, it lacs the accuracy that is needed in a certain context such as contact tracing where the distance has to be calculated to a few meters. By combining various radio signal data collection and proper calculation algorithms, we were able to resolve one of the most difficult geopositioning challenges of our time.
- Ynspiraasje
- We made it our purpose to highlight the technologies used by Moneta in the brand mark. The design gracefully overcame the challenge of balancing the brand's Geopositioning characteristics and data type visuals. Moneta's brand identity now clearly leads its highly technical audience to the world's most dynamic Geopositioning technology.
- Projektdoer
- 6 months, Houston, Texas, USA
- Operaasjestreamferrin
- Moneta's brand identity leads the technical audience to Geopositioning technology.
- Patinten
- Patent Pending
- Teamleden
- OWDT as an organization has been responsible for the development of this product.
- Ofbyldingskrediten
- Patent Pending
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