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Podo Kamera by Chuntze Cheng

Podo Kamera by Chuntze Cheng is a highly esteemed winner of the very prestigious 2021 A' Design Award yn Izer in Kamera en Fotografie-apparatuer Ûntwerp Competition Category.


IzerFotografie-apparatuer· 2021

Podo Kamera

by Chuntze Cheng

Client: Podo Labs, Inc.

A' Design Award yn Izer Winner in Fotografie-apparatuer Category

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Verified Award Winner

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Colors

The Design

About Podo Kamera

Podo is in kompakte kamera ûntworpen foar hantfrij fotografy. Podo mjit 30 mm by 30 mm by 45 mm en weeget 43 gram. In nano-klibjend siliконе-kessentsje op de eftere klep makket it mooglik dat de kamera oan muorren en oare oerflakken befêstige wurdt en wer fuorthelle wurde kin foar werhelle gebrûk. De klep draait op in kûgelsk揽, sadat de kamera op hast elke hoeke rjochte wurde kin. In mobile applikaasje ferbynt fia Bluetooth en jout in live foarbyld, sadat elke opname ynsteld wurde kin foar it opnimmen. De 5-megapixel sensor en de wiidhoek-glêzen lens stypje foto's, fideo en time-lapse-rigen.

The Recognition

About the A' Design Award yn Izer

Podo Kamera is in winner fan de A' Design Award yn Izer, in prestisjeuze erkenning foar goede ûntwerpen dy't foldogge oan de profesjonele en yndustriële easken dy't ferwachte wurde fan goed ûntwurpen skeppings. Izerwinners litte grutte feardigens, hege spesjalisaasje, deskundich begryp en kreatyf fermogen fan har makkers sjen. Fan Podo Kamera wurdt ferwachte dat it in tige heech achte, bewûndere en dierbere skepping is dy't praktysk en ynnovatyf is. Dit winnende ûntwerp fan de A' Design Award yn Izer yntegrearret de bêste praktiken fan de sektor en hat feardige technyske skaaimerken ferbûn mei kennis en talint. Podo Kamera wurdt respektearre foar syn yngeandens en is ûntwurpen om ferbetteringen fan de kwaliteit fan it libben te leverjen dy't helpe de wrâld ta in bettere plak te meitsjen.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Podo Camera is the world’s first stick & shoot camera that takes hands-free photos to the next level! Stick Podo Camera anywhere using its special nano-adhesive backing and control it with an app.
Dimensions & Packaging
Dimensions: 30 mm x 30 mm x 45 mm
Weight: 43 g
Sensor: 5 MP (2.2 μm pixels)
Video: 720p 30fps
Lens: 90° wide-angle, glass
Memory: 8 GB
8-LED ring
Bluetooth 4.2 LE + Classic
Accelerometer
Rechargeable battery (up to 1.5 hrs. video)
Tags
Camera, Selfie, Travel, Bluetooth, Video, Gadget, Photo, Time-lapse, Accessory, Mobile
Production Technology
Improved design process based on lessons learned from previous product iterations.
Injection molding with
Design Challenge
The ball-join mechanical design was challenging because it needed to allow 360-degree movement for the back flap and incorporate with the overall aesthetics. The form factor of the device was difficult to achieve. We had to minimize the device and keep the aesthetics friendly by applying curvatures on all surfaces while keeping heat dissipation, electronics, and a battery in mind. Material selections of the back flap and light pipe were time consuming because there were many iterations and trials to achieve the desired results. The Bluetooth live preview and image/video transfer speed were quite challenging because there was no off-the-shelf solution available on the marketplace. We had to write our own Bluetooth Host firmware stack in order to achieve easy connectivity and fast transfer speeds.
Research
UX research. To develop a handsfree pocket size camera with an intuitive user interface. Observational trials, survey, focus group studies, and simulations. Cameras, questionnaire, Solidworks, Microsoft Office, TracePro. Travel gurus, influencers, tech writers, target audiences. To define a way to improve the selfie-taking camera experience. We realized that people dislike selfie sticks due to their limitations, and also they are banned in many public locations. We push the selfie taking experience to the next level and open up more creative potential.
Inspiration
While working together on another project we often took pictures with the team. We got tired of someone always getting left out of photos and needing cables to transfer data from our colleague's DSLR. We wanted something much more versatile and easy to use, so we made it!

Podo represents our passion, our team’s grit, and our conviction that technology should be fun and simple.
Project Duration
The project started in June 2015 in San Francisco, USA and finished in January 2017. It was crowdfunded on Kickstarter, sold via online channels, and distributed in Urban Outfitters, Nordstrom, and various popup retailers worldwide.
Operation Flow
Step 1: Charge for at least 1 hour.
Step 2: Install the Podo app for Android or iOS.
Step 3: Rotate back flap and remove protective film on sticky pad.
Step 4: Stick securely to a wall and use the app to shoot!
The app provides a live preview stream over Bluetooth so you can set up the shot from any angle. Podo is easy to place in various locations for time-lapse and security purposes.
Patents
Patented, Patent No. WO 2015/038646 A1, Edmond Lee and Jae Hoon Choi, Samuel Pullman, 2015, International Patent.
Trademark (2015) Podo Labs Inc.
Team Members
Chuntze Cheng
Edmond Lee
Jae Hoon Choi
Samuel Pullman
John Fitzpatrick
Image Credits
Podo Labs Inc. All rights reserved.

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