ZDCollections Boekûntwerp by Xue Jiang is a highly esteemed winner of the very prestigious 2021 A' Design Award yn Izer in Print en Publisearre Media Ûntwerp Competition Category.

IzerPrint· 2021

ZDCollections Boekûntwerp

by Xue Jiang

Client: 869 School of Design

A' Design Award yn Izer Winner in Print Category

11,455

Verified Award Winner

Verify Award Status for #119748

View at A' Design Award Press Release Award Badge

Colors

The Design

About ZDCollections Boekûntwerp

ZDCollections is in boek dat de jierlikse ûntwerpwurken fan trijentweintich studinten presintearret. De fjirde edysje fan de kolleksje ferdielt de selektearre wurken yn lettertypes, grafiken, RGB en oare eleminten, dy't dêrnei opnij regele en kombinearre wurde. De lay-out wykt ôf fan it reguliere ramtrastergrid om de betsjutting fan elk wurk nei foaren te bringen. De omslach is makke mei in lasermateriaal dat de grins tusken kleur en grafyske foarm ferfaget, sadat de oandacht op de ynhâld rjochte wurdt. It boek mjit 150 by 252 millimeter en befettet 430 siden.

The Recognition

About the A' Design Award yn Izer

ZDCollections Boekûntwerp is in winner fan de A' Design Award yn Izer, in prestisjeuze erkenning foar goede ûntwerpen dy't foldogge oan de profesjonele en yndustriële easken dy't ferwachte wurde fan goed ûntwurpen skeppings. Izerwinners litte grutte feardigens, hege spesjalisaasje, deskundich begryp en kreatyf fermogen fan har makkers sjen. Fan ZDCollections Boekûntwerp wurdt ferwachte dat it in tige heech achte, bewûndere en dierbere skepping is dy't praktysk en ynnovatyf is. Dit winnende ûntwerp fan de A' Design Award yn Izer yntegrearret de bêste praktiken fan de sektor en hat feardige technyske skaaimerken ferbûn mei kennis en talint. ZDCollections Boekûntwerp wurdt respektearre foar syn yngeandens en is ûntwurpen om ferbetteringen fan de kwaliteit fan it libben te leverjen dy't helpe de wrâld ta in bettere plak te meitsjen.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: This is the fourth whole point collection, named The Whole-point Fourth Collection. All the outstanding designs of 23 students in one year are divided into fonts,graphics, RGB and other elements, and then rearranged and combined. This collection breaks the traditional regular frame typesetting and adopts a breakthrough design technique to better show the inner meaning.
Dimensions & Packaging: Book 150mm x252mm
Format 880mm x1230mm 1/16
Page 430
Tags: ook design, portfolio, font design, brand design, graphics, RGB
Production Technology: Breaking the traditional regular frame type layout, and adopting breakthrough design techniques to better show the inner meaning of his works. Through the layout and design of the page, the text is combed as a whole, so that readers can have an effective effect on the understanding of the text content and feel the pure fluency brought by reading. Strictly control the color saturation, ink penetration and image reduction of printing quality.Pay attention to the quality and details of each link of the binding,and increase the pleasure of its readers.
Design Challenge: In this design, the most difficult part is the book cover design. We think about how to convey the information in the book to readers through visual expression. And did a lot of related investigations and data collection. In the end, a laser material was selected to illustrate the theme of the entire book, so that the cover and the inner pages are better connected.
Research: This book divides the excellent design works of 23 students in one year into fonts, graphics, RGB and other elements, and then rearranges them. Through the choice of paper, the layout design, the composition of the rhythm space of the content, the application of fonts, the way of binding, etc., as well as the overall expression of content and form, it brings a sense of pleasure to the five senses.
Inspiration: The inspiration of book cover design comes from the blur of color and graphic boundary.Fuzzy book itself is a design work,which is used to rearrange different design works on the inner pages of the book,so laser material is used to design the cover and then blur the overall sense of the book. At the same time,let readers pay more attention to the content of the book.
Project Duration: The work started in Dalian in July 2019, completed in Dalian in March 2020, and was exhibited at Dalian Bingshan Huigu in May.
Operation Flow: The book integrates its content style, table design sequence, etc. By blurring the color and graphic boundaries, blurring the book itself is a design work, which corresponds to the rearrangement of different design works on the inner pages of the book. Therefore, the cover is designed with laser materials, which blurs the overall feel of the book and makes readers pay more attention to the content.
Team Members: Creative Director:Xue Jiang
Art Director:Shiyu Ma
Designer:Xue Jiang
Typographer:Yaoqian Han
Copywriter:Shuai Shao