Irrational Slice Ynformaasjefisualisaasje troch Lu Zhao, Ruhe Zhang and Qi Wang

Irrational Slice Ynformaasjefisualisaasje troch Lu Zhao, Ruhe Zhang and Qi Wang is in heech wurdearre winner fan de tige prestizjeuze 2021 A' Design Award yn Brûns yn de kompetysje-kategory Grafyk, Yllustraasje en Fisuele Kommunikaasje Ûntwerp.

BrûnsGrafysk· 2021

Irrational Slice Ynformaasjefisualisaasje

troch Lu Zhao, Ruhe Zhang and Qi Wang

A' Design Award yn Brûns Winner yn de kategory Grafysk

12,503

Ferifiearre Priiswinner

Ferifiearje Prisstatus foar #121420

Besjoch by A' Design Award Parseberjocht Priisbadge

Kleuren

It Untwerp

Oer Irrational Slice Ynformaasjefisualisaasje

Irrational Slice is in ynformaasjefisualisaasjeprojekt dat ûndersyksdata presintearret yn trijediminsjonale romte. De data komt fan in kognityf experimint dat minsklik en masinaal beoardielingsfermogen fergeliket. It trijediminsjonale model is boud mei ferwizing nei de struktuer fan harsenneuronen. Augmented reality-software lit it model ferskine as in printe poster scand wurdt. Sjoggers kinne it model draaie en mei de finger yn- en útzoome om de ynformaasje fanút ferskate hoeken te lêzen. It doel is om nije manieren te ûndersykjen om ynformaasje te observearjen en oer te bringen.

De Erkenning

Oer de A' Design Award yn Brûns

Irrational Slice Ynformaasjefisualisaasje is in winner fan de A' Design Award yn Brûns, in heech prestisjeuze erkenning foar treflike ûntwerpen dy't har ûnderskiede troch kreativiteit, fernuft en tûkens. Brûnswinners binne tige feardige en opfallend kreative artefakten dy't de grutte ûnderfining, ferbylding en betochtsumens fan har ûntwerpers befêstigje. Fan Irrational Slice Ynformaasjefisualisaasje wurdt ferwachte dat it in tige heech achte, bewûndere en dierber objekt is dat opmerklik profesjoneel en ynnovatyf is. Dit winnende ûntwerp fan de A' Design Award yn Brûns yntegrearret de bêste praktiken yn keunst, wittenskip, ûntwerp en technology en is treflik om syn omtinken foar detail. Irrational Slice Ynformaasjefisualisaasje foldocht behoeften prachtich, reitsjet winsken, betsjoeveret gefoelens en sprekt nijsgjirrigens oan.

Efter it Untwerp

Parsepakket

Credits, teamleden en technyske details levere troch de ûntwerper.

Unike Eigenskippen: Based on a variety of visual forms of expression, the information is established in three-dimensional space, and combined with AR technology to deliver multi-dimensional information. On the basis of better interaction, the audience can receive information more clearly by using three-dimensional space. The work aims to open up new ideas of information observation and provide more possibilities for exploring the interactive transmission of information design in the context of digital media art.
Labels: Information Design, Information Visualization, AR, 3D, Poster
Produksjetechnology: Multimedia
Untwerpútdaging: The difficulty lies in the balance between "clear transmission of information" and "better visual effect". During the creation process, I made many attempts, and finally chose to establish data visualization in 3D, hoping to explore new presentation ways of information design so as to find the best balance point. This is a new attempt, and we hope that this 3D presentation can strengthen the sense of connection between the viewer and the data, and make the transmission of information more effective.
Undersyk: The integration of information is a very important part, and it is this data that sets the stage for our later creation. Analyzing the data takes up most of our upfront work, but it's essential. We built a 3D information model based on a large amount of research data, combined with the structure of brain neurons, with the ultimate purpose of exploring people's irrational cognition and judgment, as well as developing new ideas of information observation, so that readers can better understand information through stronger interactive mode.
Ynspiraasje: Inspired by the fact that people's irrational choices are affected by multiple reasons, Seek inspiration from some common but overlooked normalcy in life. Focus on subjective, irrational, emotional moments or cognitive moments that we all have. This is why robots are chosen as the comparison item.The 3D information visualization model and poster were made based on the data obtained from the cognitive experiment of man-machine confrontation.
Projektdoer: The project started in March 2020 in China and finished in June 2020 , and was exhibited in "The start of a long journey outstanding works by graduates of 2020 from key arts academics in China” of Hubei Institute of Fine Arts.
Operaasjestreamferrin: By using AR software to scan pictures,3D information model appears, which can be controlled by fingers to zoom in and out, rotate, etc. So that viewers can read information from multiple angles and enhance interaction.
Teamleden: Lu Zhao
Ruhe Zhang
Qi Wang
Xiaoying Li