Science is O2 Skoalboek troch Jaehun Kim

Science is O2 Skoalboek troch Jaehun Kim is in heech wurdearre winner fan de tige prestizjeuze 2022 A' Design Award yn Goud yn de kompetysje-kategory Ûnderwiis, Learmiddelen en Trainingsynhâld Ûntwerp.

GoudÛnderwiis· 2022

Science is O2 Skoalboek

troch Jaehun Kim

Klant: Visang

A' Design Award yn Goud Winner yn de kategory Ûnderwiis

112,134

Ferifiearre Priiswinner

Ferifiearje Prisstatus foar #131223

Besykje Side Besjoch by A' Design Award Parseberjocht Priisbadge

Kleuren

It Untwerp

Oer Science is O2 Skoalboek

Science is O2 is in searje skoalwittenskipsboeken foar learlingen fan de basisskoalle, ûnderbou en boppebou fan it fuortset ûnderwiis. Elke omslach hat in kaaifoarmige QR-koade dy't keppelet nei ynformaasje oer it learboek, promoasjes en wittenskipsfideo's. Fierdere QR-koaden binne pleatst neist de wichtichste eleminten yn de boeken, dy't tagong jouwe ta eksperimintfideo's en ekstra fragen. Matte coating, epoksygrafiken en glânzjende ôfwurkingen soargje foar in libben, semy-trijediminsjonaal effekt. De hoeken binne ôfrûne foar feiliger gebrûk, en de digitale keppelings wreidzje it learen út bûten de printe side.

De Erkenning

Oer de A' Design Award yn Goud

Science is O2 Skoalboek is in winner fan de A' Design Award yn Goud, in ekstreem prestisjeuze erkenning foar earste-klas, prachtige en treflike ûntwerpen. Goudwinners binne tige ynnovative, fisionêre en glamoureus ferbjusterjende skeppings dy't it sjeny, de wiisheid en de feardigens fan har ûntwerpers wjerspegelje. Fan Science is O2 Skoalboek wurdt ferwachte dat it in tige priizge, trendsettende en monumintale útfining is dy't unferlykbere wearde leveret. Dit winnende ûntwerp fan de A' Design Award yn Goud is in spektakulêr, respektearre projekt dat grutte foardielen bringt en de grinzen fan keunst, wittenskip, ûntwerp en technology ferleget. Science is O2 Skoalboek makket yntinse gefoelens fan begearte, stekt passy oan, stimulearret kreativiteit en fassinearret ús.

Efter it Untwerp

Parsepakket

Credits, teamleden en technyske details levere troch de ûntwerper.

Unike Eigenskippen: O2 is a science textbook that has used its established brand identity to imprint a confident and consistent brand image on its consumers. With rising need for no-contact education, O2 has digitized their brand identity, beginning with an easily scannable QR code on the cover. The code is designed as a key, opening useful textbook promotions and information. In this way, digitalization leads a constant effort to change brand identity to surpass the limits presented by books.
Ofmjittingen & Ferpakking: Elementary school textbook 220 x 300
Middle school, high school, advanced textbooks 210 x 297.
Textbooks are classified by grade and semester and undergo reorganization each year to maintain brand identity.
Elementary textbooks contain 8 volumes for each grade and semester, middle school textbooks include 6 volumes, and high school has 1 integrated volume and 4 in-depth volumes.
Labels: workbook, science, O2, QR Code
Produksjetechnology: O2’s brand identity of bringing to life the joy of science is embedded in the design, the matte coating of the background and epoxy of the main motif and graphics providing a vivid, semi-3D effect. For the elementary textbooks, curiosity and fun are engaged through glossy finishes that interest students in science learning from first sight. In addition, the corners were rounded for safer learning.
Untwerpútdaging: Deep thought was applied to how to adapt a brand identity limited to paper textbooks to one exemplifying “digital.” Concerns centered on the use and experience of needing to access digital materials and textbook information only through CDs or homepages. By combining key-shaped QR codes with O2’s signature form, consumers can intuitively recognize the curious combination of brand and digital.
Undersyk: COVID-19 has rapidly changed the education, leading to an increase in remote classrooms and demand for digital content. As such, O2 has redeveloped its brand image to adapt with the digital environment.
Research conducted among 1,000 digital resource consumers revealed that they most require “textbook information and various learning materials.”
To surpass traditional limitations, O2 has strengthened its brand image so that consumers can better access books and also videos and digital materials.
Ynspiraasje: QR codes are currently the most common digital application and are used actively in various fields. They allow for quick authentication and access to information. Consumers can easily and quickly access textbook information through the QR code implemented as part of the cover design. Promotional videos linked to the QR codes likewise convey the traits and uses of the textbooks to consumers.
Projektdoer: Launched in Korea in September 2021
Operaasjestreamferrin: Consumers can access textbook information and promotions and experience engaging science videos simply by scanning the QR code on the cover. In addition to the cover, QR codes can be scanned for each main element in the textbook to access video experiment data or additional questions. Through diverse video material and information, students can learn and experience science more easily than with just traditional textbooks.
Teamleden: Creative Director : PARK, KWANGSU
Designer : MYUNG, SUJIN
Designer : LIM, SEHEE
Designer : CHOI, LIBIN
Designer : KIM, MINJOO
Ofbyldingskrediten: Visang Creative Design Lab, 20121