The Engravings on Mount Yi Eksperimintele Letterfoarm by Jialiang Jing is a highly esteemed winner of the very prestigious 2022 A' Design Award yn Brûns in Grafyk, Yllustraasje en Fisuele Kommunikaasje Ûntwerp Competition Category.
BrûnsGrafysk· 2022
The Engravings on Mount Yi Eksperimintele Letterfoarm
Client: Jialiang Jing
A' Design Award yn Brûns Winner in Grafysk Category
Verified Award Winner
Verify Award Status for #136194The Design
About The Engravings on Mount Yi Eksperimintele Letterfoarm
De Gravueres op de Yi-berch is in eksperimintele letterfoarm-ûntwerp basearre op de âlde stiene ynskripsjes fan de Yi-berch. De ynskripsjes lizze in standert lyts segelskrift fêst dat brûkt waard neidat it skriftsysteem fan it âlde Sina unifisearre wie. It projekt omfettet standerdisearring fan letterfoarmen, ynformaasjefisualisaasje, posterûntwerp en in augmented reality-ûnderfining. It wurk wurdt foaral presintearre as in webside, mei printe posters en trijediminsjonale modellen. As men in koade op in poster scant, komt der in trijediminsjonaal model fan in karakter te sjen. It doel is om it tradisjonele Sineeske skrift op in nije en dúdlike wize sjen te litten.
The Recognition
About the A' Design Award yn Brûns
The Engravings on Mount Yi Eksperimintele Letterfoarm is in winner fan de A' Design Award yn Brûns, in heech prestisjeuze erkenning foar treflike ûntwerpen dy't har ûnderskiede troch kreativiteit, fernuft en tûkens. Brûnswinners binne tige feardige en opfallend kreative artefakten dy't de grutte ûnderfining, ferbylding en betochtsumens fan har ûntwerpers befêstigje. Fan The Engravings on Mount Yi Eksperimintele Letterfoarm wurdt ferwachte dat it in tige heech achte, bewûndere en dierber objekt is dat opmerklik profesjoneel en ynnovatyf is. Dit winnende ûntwerp fan de A' Design Award yn Brûns yntegrearret de bêste praktiken yn keunst, wittenskip, ûntwerp en technology en is treflik om syn omtinken foar detail. The Engravings on Mount Yi Eksperimintele Letterfoarm foldocht behoeften prachtich, reitsjet winsken, betsjoeveret gefoelens en sprekt nijsgjirrigens oan.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- This project to cobble book "yi Mountain carved stone" as the design language, on the innovative design of traditional culture. Specific design content includes font standardization design, information visualization design, poster form exploration, AR experience. Yi Mountain stone is qin Shihuang unified the world, issued the "book with text" law after the standard xiaozhuan font, its role is like the xinhua dictionary now, the character, writing to standardize the role.
- Dimensions & Packaging
- This design project is mainly presented in the form of web, supplemented by paper posters and 3D models
- Tags
- typeface，information visualization，augmented reality，Chinese traditional culture，poster
- Production Technology
- The specific design contents and methods include font standardization design, information visualization design, poster form exploration, AR experience technology
- Design Challenge
- The biggest challenge of the project was the consideration and design of the font structure, which took a lot of time for each character. In addition, the design of information visualization has been well thought out. The addition of augmented reality is a highlight for they.
- Research
- The project is part of a pilot study of ancient characters aimed at unlocking the mysteries of Chinese seal characters. They collected hundreds of data, yi Mountain stone as an example to study the character of seal cutting, structure, writing. The project has also aroused a response in the society. Many people who are interested in traditional culture think my research is very meaningful and interesting, just like a dictionary with carved characters.
- Inspiration
- Tablet inscription calligraphy is an important part of Chinese traditional culture. This project to cobble book "yi Mountain carved stone" as the design language, on the innovative design of traditional culture.The original stone has been lost, its style and artistic status is still epoch-making significance. The purpose of this design is to extract the few in the complex, find the breakthrough way where the spirit is, the tradition can still have a new interpretation.
- Project Duration
- The project began in September 2021 in Liaoning, China, and ended in October. It will be exhibited at the Museum of Chinese Characters in November 2021
- Operation Flow
- his project aims to give people a better understanding of Chinese traditional compiled fonts. The poster presents basic information of the font in "Yi Shan Shi", people can see the 3D model of the font by scanning the TWO-DIMENSIONAL code, increase the fun in the experience
- Team Members
- Designer: Jialiang Jing
Creative Director:Xinlei Bai
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