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Kanji Posters Posters by Alice Xi Zong

Kanji Posters Posters by Alice Xi Zong is a highly esteemed winner of the very prestigious 2022 A' Design Award yn Sulver in Grafyk, Yllustraasje en Fisuele Kommunikaasje Ûntwerp Competition Category.


SulverGrafysk· 2022

Kanji Posters Posters

by Alice Xi Zong

Client: Alice Zong Design

A' Design Award yn Sulver Winner in Grafysk Category

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Verified Award Winner

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Colors

The Design

About Kanji Posters Posters

De Kanji-foarmen en streken fertsjintwurdigje de begjinstân en it ûneinige bestean fan 'e omjouwing. Ynspirearre troch de borstelstreken fan Sineeske kalligrafy, de stúdzje fan kontekstuele ideeën, de miks fan stilen, en kulturele oandacht, de ynklusive mentaliteit fan 'e romten tusken de foarmen oanbean troch de streken toant prachtige elegânsje en weelderige kulturele ymplikaasjes fan Sineeske kalligrafy. Elke poster is makke út in kombinaasje fan it tradisjonele Sineeske elemint, bringt alle ynspiraasjes byinoar en meitsje in unike, delikate Sineeske styl fan ympresjonisme.

The Recognition

About the A' Design Award yn Sulver

Kanji Posters Posters is in winner fan de A' Design Award yn Sulver, in bûtengewoan prestisjeuze erkenning foar topûntwerpen dy't prachtich en yndrukwekkend binne. Sulverwinners binne tige briljante en ekstreem kreative wurken dy't de treflike ekspertize, it talint en de skerpsinnigens fan har ûntwerpers yllustrearje. Fan Kanji Posters Posters wurdt ferwachte dat it in prachtich foarbyldwurk is, opmerklik profesjoneel en djip ynnovatyf. Dit winnende ûntwerp fan de A' Design Award yn Sulver is in tige opfallende, bewûndere útfining dy't foardiel bringt en de grinzen fan keunst, wittenskip, ûntwerp en technology ferleget. Kanji Posters Posters is in skepping dêr't breed oerjûn wurdt, dy't winsken wekker makket, positive gefoelens bringt en ferwûnderjen en fernuvering opwekket.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The Kanji strokes represent an initial state and an infinite existence of our surroundings. Inspired by Chinese Calligraphy strokes, the study of contextual ideas, blend of styles, and cultural attention. This exploration shows exquisite elegance and luxuriant cultural implications of Chinese calligraphy.
Dimensions & Packaging
Width 10-inch x Height 10-inch posters
Tags
Typography, Poster Design, Illustration, Graphic design, Chinese Elements
Production Technology
After researching for the traditional Chinese elements, the designer translated and wrote the digital Kanji strokes in Adobe Illustrator, then created the layout which combine the Kanji strokes with the photography backgrounds in Adobe Photoshop & Adobe Lightroom CC.
Design Challenge
The challenge of this project is to keep the authenticity of the traditional Chinese calligraphy, Kanji strokes, and the visually pleasing modern design layout composition. To have a better understanding of the balance of both traditional & modern visual styles, the designer interviewed most of the calligraphers, collected their opinions and suggestions after several draft options, and finally came up with the best solution that could blend both styles well and show in the poster design.
Research
The research included traveling back to China and visiting multiple cities, people & their families, learning about the authentic traditional Chinese Calligraphy and Kanji strokes.
Inspiration
Inspired by Chinese Calligraphy strokes, the study of contextual ideas, blend of styles, and cultural attention. This exploration shows exquisite elegance and luxuriant cultural implications of Chinese calligraphy.
Project Duration
The project was started in Nov 2021 in the U.S. and finished in Feb 2022.
Operation Flow
With the design concepts in mind, and with the translated calligraphy art Kanji strokes in photoshop, an experimental poster layout composition set started to developed, where each poster is made out of the combination of the traditional Chinese element, bringing all the inspirations together and creating a unique, delicate Chinese style of impressionistic, which shows exquisite elegance and luxuriant cultural implication of China to be applied throughout the entire brand visual materials and communication.
Patents
Alice Xi Zong
Team Members
Alice Xi Zong
Image Credits
Image #1: Designer/Creator Alice Xi Zong, Variations, 2022
Optional Image #1: Designer/Creator Alice Xi Zong, Variations, 2022
Optional Image #2: Designer/Creator Alice Xi Zong, Variations, 2022
Optional Image #3: Designer/Creator Alice Xi Zong, Variations, 2022
Optional Image #4: Designer/Creator Alice Xi Zong, Variations, 2022

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