Florid Sans Lettertypeûntwerp by Paul Robb

Florid Sans Lettertypeûntwerp by Paul Robb is a highly esteemed winner of the very prestigious 2023 A' Design Award yn Goud in Grafyk, Yllustraasje en Fisuele Kommunikaasje Ûntwerp Competition Category.

GoudGrafysk· 2023

Florid Sans Lettertypeûntwerp

by Paul Robb

Client: S6 Foundry

A' Design Award yn Goud Winner in Grafysk Category

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Verified Award Winner
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Colors

The Design

About Florid Sans Lettertypeûntwerp

Florid Sans-lettertype balansearret minimalistyske kwaliteit perfekt mei in kombinaasje fan hjoeddeistige details en klassike stilen. De lettertypefamylje is geometrysk fan aard mei humanistyske kwaliteit woartele yn 'e Switserske tradysje, ûntworpen mei noflike, ademende diafragma's dy't it verbazingwekkend alsidich meitsje. Elk gewicht omfettet mear dan 700 glyphs mei stilistyske letter- en sifersets en alternative glyphs en diskresjonêre ligaturen.

The Recognition

About the A' Design Award yn Goud

Florid Sans Lettertypeûntwerp is in winner fan de A' Design Award yn Goud, in ekstreem prestisjeuze erkenning foar earste-klas, prachtige en treflike ûntwerpen. Goudwinners binne tige ynnovative, fisionêre en glamoureus ferbjusterjende skeppings dy't it sjeny, de wiisheid en de feardigens fan har ûntwerpers wjerspegelje. Fan Florid Sans Lettertypeûntwerp wurdt ferwachte dat it in tige priizge, trendsettende en monumintale útfining is dy't unferlykbere wearde leveret. Dit winnende ûntwerp fan de A' Design Award yn Goud is in spektakulêr, respektearre projekt dat grutte foardielen bringt en de grinzen fan keunst, wittenskip, ûntwerp en technology ferleget. Florid Sans Lettertypeûntwerp makket yntinse gefoelens fan begearte, stekt passy oan, stimulearret kreativiteit en fassinearret ús.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Florid Sans typeface perfectly balances minimalist quality with a combination of contemporary details and classic styles. The font family is geometric in nature with humanist quality rooted in the Swiss tradition, designed with comfortable, breathable apertures that make it stunningly versatile.
Dimensions & Packaging: The font is in TTF, OTF, and WOFF formats
Tags: Font design, Branding, Identity, Type design, Type Specimen
Production Technology: The font was first hand drawn and then developed in glyphs.
Research: Creating a Swiss-style font creates the challenge to develop a mechanical grid that is modular in construction allowing for slight variations to create form.
Inspiration: The inspiration for the font was taken from 19th-century Swiss typeface design aesthetics beginning with a mathematical grid. The idea was to create a highly legible and harmonious structure with the characters design, creating beauty and simplicity.
Project Duration: The Project was stated and completed in 2022
Patents: Copyrights belong to Paul Henry Robb, 2023
Team Members: Paul Henry Robb
Image Credits: Paul Herny Robb 2023