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Blanc Water Merkidentiteit by Harel Koka

Blanc Water Merkidentiteit by Harel Koka is a highly esteemed winner of the very prestigious 2023 A' Design Award yn Izer in Grafyk, Yllustraasje en Fisuele Kommunikaasje Ûntwerp Competition Category.


IzerGrafysk· 2023

Blanc Water Merkidentiteit

by Harel Koka

Client: Blanc

A' Design Award yn Izer Winner in Grafysk Category

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Verified Award Winner

Verify Award Status for #147826

Colors

The Design

About Blanc Water Merkidentiteit

Blanc Water is in merkidentiteit dy't makke is foar in bedriuw dat wetter út de Alpen ymportearret. It logo kombinearret in grafysk teken fan de Alpen mei typografy en kleuren dy't ûntliend binne oan it alpine lânskip. De ûntwerptaal is strak en konsekwint, en wurdt tapast op de objekten fan it bedriuw en op syn sosjale mediakanalen. It doel wie om krêft en dúdlikens út te drukken troch ienfâldige foarmen. De identiteit jout it merk in dúdlike oanwêzigens yn 'e merk en makket it bedriuw maklik werkenbaar.

The Recognition

About the A' Design Award yn Izer

Blanc Water Merkidentiteit is in winner fan de A' Design Award yn Izer, in prestisjeuze erkenning foar goede ûntwerpen dy't foldogge oan de profesjonele en yndustriële easken dy't ferwachte wurde fan goed ûntwurpen skeppings. Izerwinners litte grutte feardigens, hege spesjalisaasje, deskundich begryp en kreatyf fermogen fan har makkers sjen. Fan Blanc Water Merkidentiteit wurdt ferwachte dat it in tige heech achte, bewûndere en dierbere skepping is dy't praktysk en ynnovatyf is. Dit winnende ûntwerp fan de A' Design Award yn Izer yntegrearret de bêste praktiken fan de sektor en hat feardige technyske skaaimerken ferbûn mei kennis en talint. Blanc Water Merkidentiteit wurdt respektearre foar syn yngeandens en is ûntwurpen om ferbetteringen fan de kwaliteit fan it libben te leverjen dy't helpe de wrâld ta in bettere plak te meitsjen.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
in order to convey the idea of ​​a brand that imports water from the alps, it was necessary to reflect its essence very strongly with the help of creating a new identity to express superiority and strength. the identity of blanc, in all its details, is related to the presence of the alpine landscape and the colors that arise from it, and therefore a consistent design language was created
Dimensions & Packaging
The logo and the coordinated design will be applied to all the company's objects and on social networks to create a design identity
Tags
campaign, concept, Branding, creative, Luxury, brand identity, Identity, graphic design
Production Technology
The idea was to create the symbol and colors of the Alps to illustrate the brand. A clean and vital graphic sign, perfect for an independent identity
Design Challenge
The need was to create a design language and branding for a company with a vision and high ambitions and to reflect the essence of a global and accessible company with health value, a challenge of identity and simplicity.
Research
The research work was done when all the details about the label were brought into consideration in order to assemble them all back into a creative concept
Inspiration
In this branding you can find the familiar Alps within the logo which combine with the typography and colors in a harmonious way that describe a sublime feeling of superiority as a prominent characteristic of a strong company with high vision and ambitions
Project Duration
The project was designed in December 2022 and submitted in February 2023 in Florence, Italy
Operation Flow
With the creation of a new identity that has a clear, precise, modern and well-characterized design, the brand has a much stronger impact on the consumer and the market, thereby distinguishing itself from its competitors and standing out as a brand with a clear vision that is available all over the world, and as a result, it can be easily recognized and used
Patents
Copyrights belong to Harel Koka, 2023
Team Members
Harel Koka
Image Credits
Freepik source

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