Serel Magic Wastafel foar op it Blêd by Serel Design Team

Serel Magic Wastafel foar op it Blêd by Serel Design Team is a highly esteemed winner of the very prestigious 2023 A' Design Award yn Izer in Badkeamermeubels en Sanitêr Guod Ûntwerp Competition Category.

IzerSanitêr Guod· 2023

Serel Magic Wastafel foar op it Blêd

by Serel Design Team

Client: Serel Sanitary Factory

A' Design Award yn Izer Winner in Sanitêr Guod Category

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Verified Award Winner
Verify Award Status for #149195

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The Design

About Serel Magic Wastafel foar op it Blêd

Serel Magic is in wastafel foar op it blêd mei in organyske kombeal. De wastafel is makke fan reamklaai-keramyk troch gieting. Twa struktueren ûnder de kom, ien rjochts en ien links, drage de ienheid en dogge tsjinst as poaten. Ofwetter rint troch de linker struktuer en ferlit de kom fia in ferburgen sifonferbining dy't spesjaal ûntworpen is foar de wastafel. De ôfwettering is dêrtroch net sichtber, wat in nije belibbing fan streamen jout. Glêde oerflakken en in antibakteriële nano-lekleage soargje foar maklik skjinmeitsjen.

The Recognition

About the A' Design Award yn Izer

Serel Magic Wastafel foar op it Blêd is in winner fan de A' Design Award yn Izer, in prestisjeuze erkenning foar goede ûntwerpen dy't foldogge oan de profesjonele en yndustriële easken dy't ferwachte wurde fan goed ûntwurpen skeppings. Izerwinners litte grutte feardigens, hege spesjalisaasje, deskundich begryp en kreatyf fermogen fan har makkers sjen. Fan Serel Magic Wastafel foar op it Blêd wurdt ferwachte dat it in tige heech achte, bewûndere en dierbere skepping is dy't praktysk en ynnovatyf is. Dit winnende ûntwerp fan de A' Design Award yn Izer yntegrearret de bêste praktiken fan de sektor en hat feardige technyske skaaimerken ferbûn mei kennis en talint. Serel Magic Wastafel foar op it Blêd wurdt respektearre foar syn yngeandens en is ûntwurpen om ferbetteringen fan de kwaliteit fan it libben te leverjen dy't helpe de wrâld ta in bettere plak te meitsjen.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Magic; while it changes the current basin perception with its unique bowl form, it also includes the gateway of water for its return trip in an invisible way, and this gives the user a new flow perception and esthetics. There are two structures under the basin carrying the unit, on the right and on the left, which function as legs. The waste water passes through the structure on the left side and leaves the basin through the concealed siphon connection specially designed for the washbasin.
Dimensions & Packaging: Width: 800 mm, Depth: 460 mm, Height: 265 mm
Serel Magic Countertop Washbasin made of fire clay ceramic casting raw material. Serel Magic Countertop Washbasin’s packaging is environment friendly packaging.
Tags: Organic washbasin, Basin, Sink, Invisible Waste Hole, Ergonomic, Functionality, Magic
Production Technology: Product molds produce according to traditional casting and high presure casting. Serel Magic Washbasin produce by standart ceramic producement techniques. Hygiene Plus nano technologic surface application add value the product and make it different from others. Also its antibacterial surface technology prevents bacterial growth.
Intricate details of the washbasin are purified so surfaces are smooth. As a reason bacterias and dirties which shown in electron microscope are getting destroyed.
Design Challenge: Our researches directed us to a new innovative form which carries marks from authenticity. All your research showed the most aesthetic and ergonomic design for final production.
Research: Digitalizing is rising in all consumer groups when we watch the trends. Our purpose to develope pure, easy clean and an illusional washbasin. On this point we aimed to become pioneer in both domestic and foreign market. The results of studies with focus group, final product formed.
Inspiration: Life is like water, sometimes placid, and sometimes full of joy, always flowing. Serel Magic emulates the flowing of life, and life’s impatience towards reaching the dance and serenity within the mysterious space created by enthusiastic ambiance of a waterfall, and creates a pure way to an elegant pass.
Project Duration: Serel Magic Washbasin started in March 2022 in Manisa/Turkey
Operation Flow: Serel Magic washbasin performs better with Hygiene Plus nano technology surface application. It contributes to the development of the company and the industry, while providing a hidden drain and an invisible waste water location.
Team Members: Zafer DOĞAN
Ali YILDIZ
Selen USTA
Image Credits: All images prepared in computer graphics by in house cg technologies and team members.