Master Ji Gong Filmposter troch Yitong Creative

Master Ji Gong Filmposter troch Yitong Creative is in heech wurdearre winner fan de tige prestizjeuze 2023 A' Design Award yn Sulver yn de kompetysje-kategory Grafyk, Yllustraasje en Fisuele Kommunikaasje Ûntwerp.

SulverGrafysk· 2023

Master Ji Gong Filmposter

troch Yitong Creative

Klant: Yitong Creative (beijing) Media Co., Ltd

A' Design Award yn Sulver Winner yn de kategory Grafysk

36,370

Ferifiearre Priiswinner

Ferifiearje Prisstatus foar #149843

Besykje Side Besjoch by A' Design Award Parseberjocht Priisbadge

Kleuren

It Untwerp

Oer Master Ji Gong Filmposter

Master Ji Gong is in trailerposter foar in Sineeske animearre fantasy-aventoerfilm mei deselde namme. De poster mjit 750 by 1050 milimeter. Sineeske inket en tradisjonele Sineeske eleminten binne brûkt om in poëtyske en mysterieuze eastlike sfear te kreëarjen. De draak en de muonts, toand mei in reade kasaya, in bûtenklaad fan lapkewurk en in waaier fan palmblêd, binne figueren út de film en waarden werjûn mei trijediminsjonale software. De inket waard makke mei wetter en teste op rysdikepapier, hurd papier en doek om teksturen te fergelykjen. Alle dielen waarden dêrnei digitaal kombinearre.

De Erkenning

Oer de A' Design Award yn Sulver

Master Ji Gong Filmposter is in winner fan de A' Design Award yn Sulver, in bûtengewoan prestisjeuze erkenning foar topûntwerpen dy't prachtich en yndrukwekkend binne. Sulverwinners binne tige briljante en ekstreem kreative wurken dy't de treflike ekspertize, it talint en de skerpsinnigens fan har ûntwerpers yllustrearje. Fan Master Ji Gong Filmposter wurdt ferwachte dat it in prachtich foarbyldwurk is, opmerklik profesjoneel en djip ynnovatyf. Dit winnende ûntwerp fan de A' Design Award yn Sulver is in tige opfallende, bewûndere útfining dy't foardiel bringt en de grinzen fan keunst, wittenskip, ûntwerp en technology ferleget. Master Ji Gong Filmposter is in skepping dêr't breed oerjûn wurdt, dy't winsken wekker makket, positive gefoelens bringt en ferwûnderjen en fernuvering opwekket.

Efter it Untwerp

Parsepakket

Credits, teamleden en technyske details levere troch de ûntwerper.

Unike Eigenskippen: This is an official trailer poster designed for a 2021 Chinese animated fantasy adventure film "Master Ji Gong", directed by Liu Zhijiang and Qiao Yu. Based on its long history and rich cultural heritage, Chinese ink and Chinese traditional elements have been extensively used here to create an oriental poetic and mysterious ambiance, which is of eastern aesthetical character came into being.
Ofmjittingen & Ferpakking: Trailer Poster: Width 750 mm x Height 1050 mm
Labels: movie poster, ink, 3D, traditional Chinese art and history, animated film
Produksjetechnology: Dragon and the monk with a red kasaya, a patchwork outer vestment and a palm-leaf fan are prototypes in this animated film, rendered to the present posture and expression through CINEMA 4D, ink was created with water tested on different materials of different textures, such as rice paper, hard paper or cloths in order to receive the best natural and artistic result. Combine each part of the elements naturally though Photoshop.
Untwerpútdaging: One of the creative challenges during the project is the control of ink effect. In order to combine the monk and dragon naturally, ink was created with water tested on different materials of different textures, such as rice paper, hard paper or cloths, etc. The advantage of ink lies in its fluidity and flexibility, while it results in more uncertainty.
Undersyk: Film poster design; Chinese animations; the way of combining the virtual storyline with the historical facts, the recreation of traditional cultures in digital age; Chinese ink; the use of ink with different textures, the combination of different techniques of tools, such as 3D, photography, paintings, etc.; The application of a series of oriental cultural elements are accurate and interesting, old and fresh due to those multiple tools. Open another door for the promotion of traditional culture. It is very likely to inspire more creativity and diversity for the industry.
Ynspiraasje: Inspired by Zhao Zhixin, a poet of the Qing Dynasty, "Poetry is like a magic dragon. You can see its head but not its tail, or just a claw and a scale in the cloud" as he wrote in "The Record of Talking about Dragons", it can be said that apart from Chinese ink, it is difficult to find any other material that can accurately capture the romantic charm of the dragon and the deity in the movie, and the relationship between the monk and the dragon, the beauty of ambiguity, the connotation deeply rooted in as well.
Projektdoer: The project started in April 2019 in Beijing, and finished in June 2019 in Beijing, the poster was released in June 2019.
Operaasjestreamferrin: For the trailer poster, dragon, and the monk with a red kasaya, a patchwork outer vestment and a palm-leaf fan are prototypes in this animated film, rendered to the present posture and expression through 3D software, ink was created with water tested on different materials of different textures, such as rice paper, hard paper or cloths in order to receive the best natural and artistic result.
Patinten: Zhejiang Ruichen Picture Co., Ltd.
Teamleden: Zhejiang Ruichen Picture Co., Ltd.
Ofbyldingskrediten: Zhejiang Ruichen Picture Co., Ltd.
Yitong Creative (Beijing) Media Co., Ltd.