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See The Unseen Ymmersjyfe Fergonklike Keunstútstalling by Inception Cultural and Creative Co,. Ltd

See The Unseen Ymmersjyfe Fergonklike Keunstútstalling by Inception Cultural and Creative Co,. Ltd is a highly esteemed winner of the very prestigious 2024 A' Design Award yn Sulver in Skoane Keunsten en Keunstynstalaasje Ûntwerp Competition Category.


SulverSkoane Keunst· 2024

See The Unseen Ymmersjyfe Fergonklike Keunstútstalling

by Inception Cultural and Creative Co,. Ltd

Client: GuangZhou TaiKooHui

A' Design Award yn Sulver Winner in Skoane Keunst Category

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Verified Award Winner

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Colors

The Design

About See The Unseen Ymmersjyfe Fergonklike Keunstútstalling

As it Maannjierbegjin tichterby komt, wylst de measten kieze foar in sichtbere draakûntwerp, rjochtet it team him derop in ûnferjitlike draakûnderfining te skeppen dy't de ferbylding en it ûnthâld fan de ferburgen draak by besikers ferheft. Troch gearwurking mei Penique Productions foar it CNY fan Taikoo Hui Mall, yntegrearret it keunstennike techniken en media om de draak ûntangber te meitsjen mei read werbrûkber filmmateriaal om in glêzen doaze te foarmjen, dizze opnij betochte romte biedt in gefoel fan ûntangbere oanwêzigens dat de ûnderdompeling fan de besiker yn it konsept fan de draak fersterkket, mei as doel har nijjierssiening te bringen yn de opnij definieare romte fan it winkelsintrûm.

The Recognition

About the A' Design Award yn Sulver

See The Unseen Ymmersjyfe Fergonklike Keunstútstalling is in winner fan de A' Design Award yn Sulver, in bûtengewoan prestisjeuze erkenning foar topûntwerpen dy't prachtich en yndrukwekkend binne. Sulverwinners binne tige briljante en ekstreem kreative wurken dy't de treflike ekspertize, it talint en de skerpsinnigens fan har ûntwerpers yllustrearje. Fan See The Unseen Ymmersjyfe Fergonklike Keunstútstalling wurdt ferwachte dat it in prachtich foarbyldwurk is, opmerklik profesjoneel en djip ynnovatyf. Dit winnende ûntwerp fan de A' Design Award yn Sulver is in tige opfallende, bewûndere útfining dy't foardiel bringt en de grinzen fan keunst, wittenskip, ûntwerp en technology ferleget. See The Unseen Ymmersjyfe Fergonklike Keunstútstalling is in skepping dêr't breed oerjûn wurdt, dy't winsken wekker makket, positive gefoelens bringt en ferwûnderjen en fernuvering opwekket.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
All around the world, Chinese communities are creating visible dragons, but the uniqueness of 'See the Unseen' lies in concealing the dragon. It is presented on the L3 floor of the mall in transparent glass boxes. Crafted in collaboration with artists using semi-transparent recyclable materials, these red boxes not only capture the imagination but also prompt viewers to contemplate the unseen wonders of the world. Additionally, the red inflatable space is to be seen as the main visual that brings blessings for this dragon new year.
Dimensions & Packaging
L3 GlassBox (33m x 34m)
Inflatable Plastic Color Film. plastic: low density polythene (LDPE)
Tags
Dragon, Glass box, sustainable, ephemeral art, inflatable art, spatial art design, sculpture, balloon, contemporary art
Production Technology
- glass box (inflatable plastic color film)
Inspiration
"See the Unseen" portrays the dragon as an originally invisible entity. Reflecting this mysterious concept, the exhibition area features dragons presented within semi-transparent glass boxes made from recyclable plastic materials, creating an elusive sensation. Constructed by the collaborative artist team Penique Productions using red recyclable coloured film, these glass boxes allow viewers to immerse themselves in the presence of the dragon. Enhanced with lighting either during the night or day, this design not only alters the space in terms of texture, light, atmosphere, and drama but also deepens the contemplation and perception of the dragon as a mystical creature.
Project Duration
Jan 26th - Feb 25th in TaiKooHui GuangZhou, China
Patents
INCEPTION Cultural & Creative Co Ltd.,
Team Members
GuangZhou TaiKoo Hui (Swire Property)
Penique Productions & INCEPTION Cultural & Creative Co Ltd.,

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