Diorse Jewerly Winkel by Salva Abed is a highly esteemed winner of the very prestigious 2025 A' Design Award yn Brûns in Ynterieurromte en Útstallingûntwerp Competition Category.

BrûnsYnterieur· 2025

Diorse Jewerly Winkel

by Salva Abed

Client: Diorse

A' Design Award yn Brûns Winner in Ynterieur Category

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Verified Award Winner

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Colors

The Design

About Diorse Jewerly Winkel

Dirose is in unike juwelierssaak wêrfan't it ûntwerp ynspiraasje hellet út 'e natuer. Natuerlik kremkleurich marmer en houten flier fersterkje de organyske sfear. Roze en oranje kleuren foegje freonlikheid ta oan dizze romte. Oan 'e oare kant meitsje tawijde ambachtslju heechweardige produksje mei soarchfâldige kleurûndersyk en modellering, wat resulteart yn in moai en funksjoneel ûntwerp.

The Recognition

About the A' Design Award yn Brûns

Diorse Jewerly Winkel is in winner fan de A' Design Award yn Brûns, in heech prestisjeuze erkenning foar treflike ûntwerpen dy't har ûnderskiede troch kreativiteit, fernuft en tûkens. Brûnswinners binne tige feardige en opfallend kreative artefakten dy't de grutte ûnderfining, ferbylding en betochtsumens fan har ûntwerpers befêstigje. Fan Diorse Jewerly Winkel wurdt ferwachte dat it in tige heech achte, bewûndere en dierber objekt is dat opmerklik profesjoneel en ynnovatyf is. Dit winnende ûntwerp fan de A' Design Award yn Brûns yntegrearret de bêste praktiken yn keunst, wittenskip, ûntwerp en technology en is treflik om syn omtinken foar detail. Diorse Jewerly Winkel foldocht behoeften prachtich, reitsjet winsken, betsjoeveret gefoelens en sprekt nijsgjirrigens oan.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: A very luxurious yet sincere environment is designed. In fact, the combination of natural materials with the environment of the jewelry store has created a familiar and intimate environment. For instance, the warm wooden tile flooring enhances the organic feel. That immerses customers in a serene environment, and making each visit not just a shopping trip, but a journey of elegance and nature.
Dimensions & Packaging: Oval display Table: Width3120*Height7500*Depth1360
Showcase: Width790*Height620*Depth530.
Coffee Table: Width460*h400*Depth400.
Tags: Retail design, jewelry, stone, store,interior design
Production Technology: The designer has crafted both stone tables with robust metal structures, ensuring both durability and elegance. Shades equipped with remote-controlled electric engines and smart lighting, allowing for customizable ambiance. Additionally, a cleverly hidden door discreetly separates the pantry from the main area, maintaining an organized and sleek appearance.
Design Challenge: Flawless execution of the work was one of the most important concerns. For example, placing the lace fabric between two glasses and reinstalling it in the iron frame was one of the most difficult parts of the job.
Inspiration: The design is inspired by beauty of nature. Spring blossoms, the smell of oranges, rocks and trees are the main sources of inspiration. Diamonds are extracted from the heart of the stone, so natural cream marble is used as primary materials. The flooring, is crafted from natural wood, further enhances the organic essence of the space. Pink and orange touches are added to make the space more joyful and friendly.
Project Duration: The project started in December 2023 in Tehran, finished in April 2024
Operation Flow: Methodically the design process emerged, with dedicated craftsmen and experts at different companies spending a lot of time building each object. The quality of every single color was examined at a pretty high level of accuracy in order to produce the flawless shade of color. The whole project was visually consistent with several iterations of modeling were to allow for alterations, which resulted in better shape and further utility.
Image Credits: Vings Studio, Shervin Bashari