SDI Teaching Building Romtlik Fisueel Ûntwerp by Meng Shenhui

SDI Teaching Building Romtlik Fisueel Ûntwerp by Meng Shenhui is a highly esteemed winner of the very prestigious 2025 A' Design Award yn Sulver in Grafyk, Yllustraasje en Fisuele Kommunikaasje Ûntwerp Competition Category.

SulverGrafysk· 2025

SDI Teaching Building Romtlik Fisueel Ûntwerp

by Meng Shenhui

Client: Meng Shenhui

A' Design Award yn Sulver Winner in Grafysk Category

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Verified Award Winner

Verify Award Status for #164669

View at A' Design Award Press Release Award Badge

Colors

The Design

About SDI Teaching Building Romtlik Fisueel Ûntwerp

SDI Teaching Building is in romtlik fisueel ûntwerp foar it ynterieur fan in learsgebou mei seis ferdjippings. Grutskalige muorren wurde kombinearre mei grutskalige tekst om in lege en stive sfear te ferfangen troch in kreative. In klassyk Dútsk lettertype wjerspegelet it Dútske ûnderwiismodel fan de ûntwerpskoalle. DIN, it standert lettertype fan Dútske ferkearsbuorden, markearret rjochtingsynformaasje, wylst Futura brûkt wurdt foar oare tekst. Fine muorreferve is oanbrocht oant fiif meter hichte, mei oerlaapjende kleuren en steapele letters. Guon teksten binne makke fan akryl om in kontrast fan materialen te kreëarjen.

The Recognition

About the A' Design Award yn Sulver

SDI Teaching Building Romtlik Fisueel Ûntwerp is in winner fan de A' Design Award yn Sulver, in bûtengewoan prestisjeuze erkenning foar topûntwerpen dy't prachtich en yndrukwekkend binne. Sulverwinners binne tige briljante en ekstreem kreative wurken dy't de treflike ekspertize, it talint en de skerpsinnigens fan har ûntwerpers yllustrearje. Fan SDI Teaching Building Romtlik Fisueel Ûntwerp wurdt ferwachte dat it in prachtich foarbyldwurk is, opmerklik profesjoneel en djip ynnovatyf. Dit winnende ûntwerp fan de A' Design Award yn Sulver is in tige opfallende, bewûndere útfining dy't foardiel bringt en de grinzen fan keunst, wittenskip, ûntwerp en technology ferleget. SDI Teaching Building Romtlik Fisueel Ûntwerp is in skepping dêr't breed oerjûn wurdt, dy't winsken wekker makket, positive gefoelens bringt en ferwûnderjen en fernuvering opwekket.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Solving the originally empty, rigid, and lifeless issues of the teaching building with light construction, low cost, and heavy impact methods, the design utilizes large-scale walls combined with large-scale text for spatial visual design. It adopts the classic century-old German font to echo the college's unique German teaching training model. In terms of layout, it uses detailed design such as text stacking, color overlapping.
Dimensions & Packaging: The space has 6 floors, the first floor space is 5 metres high and the building is hollowed out with a very distinctive rotating staircase leading up to the 4th floor.
Tags: Shenzhen Technology University, Space vision, space design
Production Technology: The design breaks the sense of large color block segmentation and the empty, rigid, and lifeless atmosphere within the building by using large-scale walls combined with flat text, font, and creative layout methods.The construction carried out fine wall paint on the wall up to 5 meters, and adopted the way of color overlapping to make the space more vivid and artistic. Some local text used acrylic to form a collision between materials.
Design Challenge: The client wishes to infuse the originally empty space with vitality and approachability while maintaining a minimalist aesthetic, and also to achieve an international visual experience and the creative atmosphere that a design academy should have.
Research: Shenzhen Technology University, established in 2016, is a new applied university in the Greater Bay Area. Its School of Creative Design, with an international educational philosophy, has cultivated many talents. However, the school's spatial atmosphere has not kept up with its swift growth. The large-scale space feels empty and dull, and the high ceilings and massive spiral staircases make the space rigid and lifeless. Additionally, the strong industrial feel and prevalent gray tones create a teaching environment that lacks warmth and feels distant.
Inspiration: The design breaks the sense of large color block segmentation and the empty, rigid, and lifeless atmosphere within the building by using large-scale walls combined with flat text, font, and creative layout methods. It adopts the classic century-old German font to echo the German teaching model of the Creative Design Academy, using the DIN font, the standard font for German road signs, as the guiding functional text font in the space, and Futura font for other uses.
Project Duration: The project started in Shenzhen in April 2023 and will be completed in Shenzhen in August 2023
Operation Flow: This building has 6 floors, we do visual design for the interior space of this building, that is, "help him put on a beautiful dress", so that the children studying here can feel the design atmosphere, and strengthen the logo of each floor, so that he is more distinctive and more visual impact.
In terms of layout, it uses detailed design such as text stacking, color overlapping, and digital projection to create a strong visual impact and greatly enhance the creative design atmosphere.
Patents: Intellectual property rights：孟申晖Meng Shenhui
/Shenzhen Chengmei Culture Communication Co., Ltd
Image Credits: Photographer:Huang Yinghua