Mannay CBE 2020 Stân troch Wai Ho Cheung

Mannay CBE 2020 Stân troch Wai Ho Cheung is in heech wurdearre winner fan de tige prestizjeuze 2025 A' Design Award yn Izer yn de kompetysje-kategory Fakbeurs Arsjitektuer, Ynterieurs en Útstalling Ûntwerp.

IzerFakbeurs· 2025

Mannay CBE 2020 Stân

troch Wai Ho Cheung

Klant: Shenzhen Mannay Cosmetic Co.

A' Design Award yn Izer Winner yn de kategory Fakbeurs

31,656

Ferifiearre Priiswinner

Ferifiearje Prisstatus foar #165938

Besykje Side Besjoch by A' Design Award Parseberjocht Priisbadge

Kleuren

It Untwerp

Oer Mannay CBE 2020 Stân

Mannay yntrodusearret syn merk Luckinfo op 'e China Beauty Expo yn Shanghai mei in stân ûntworpen om de teknologyske saakkundigens fan Mannay en de jonglike oantreklikens fan Luckinfo te beljochtsjen. De stân hat in sintraal eilân dat de romte yn twa seksjes ferdielt, wêrby't de rûge yngrediïnten en it ambacht oan ien kant toand wurde, en de kleurrike produkten fan Luckinfo oan de oare kant. Diverse ferljochting-effekten, libbene kleuren en detaillearre eleminten lykas neonljochten en trânsportbannen ferbetterje de presintaasje. De yndieling soarget foar in soepele besykersstream en makket in boeiende ûnderfining.

De Erkenning

Oer de A' Design Award yn Izer

Mannay CBE 2020 Stân is in winner fan de A' Design Award yn Izer, in prestisjeuze erkenning foar goede ûntwerpen dy't foldogge oan de profesjonele en yndustriële easken dy't ferwachte wurde fan goed ûntwurpen skeppings. Izerwinners litte grutte feardigens, hege spesjalisaasje, deskundich begryp en kreatyf fermogen fan har makkers sjen. Fan Mannay CBE 2020 Stân wurdt ferwachte dat it in tige heech achte, bewûndere en dierbere skepping is dy't praktysk en ynnovatyf is. Dit winnende ûntwerp fan de A' Design Award yn Izer yntegrearret de bêste praktiken fan de sektor en hat feardige technyske skaaimerken ferbûn mei kennis en talint. Mannay CBE 2020 Stân wurdt respektearre foar syn yngeandens en is ûntwurpen om ferbetteringen fan de kwaliteit fan it libben te leverjen dy't helpe de wrâld ta in bettere plak te meitsjen.

Efter it Untwerp

Parsepakket

Credits, teamleden en technyske details levere troch de ûntwerper.

Unike Eigenskippen: At the China Beauty Expo in Shanghai, Mannay introduces its brand Luckinfo with a booth that effectively showcases both Mannay's ODM and Luckinfo brand exhibition areas. The design highlights Mannay's professionalism and technological expertise, focusing on self-developed raw materials and ODM processes, while promoting Luckinfo's colorful packaging and interactive experiences to attract young consumers. The booth seamlessly integrates the unique features of each party.
Ofmjittingen & Ferpakking: Width 6 m x Depth 15 m x Height 4 m
Labels: Booth Design, Exhibition, Skincare, ODM, Mannay, Luckinfo, Cosmetic, China Beauty Expo, Shanghai
Produksjetechnology: The booth features a central island with a box design that divides the space into two sections: the left side showcases Mannay's self-developed raw materials and professional craftsmanship, while the right side displays Luckinfo's youthful and refreshing products. The use of diverse lighting effects, vibrant color schemes, and detailed design elements, such as neon lights, lightboxes, grid patterns inspired by school notebooks, green canister installations, and conveyor belts, brings the booth to life and highlights the unique characteristics of each party.
Untwerpútdaging: The challenge is to create a booth that effectively highlights the unique features of both Mannay and Luckinfo, while seamlessly integrating them into a cohesive design. The designer considers the distinct yet interconnected nature of the two exhibition areas, balancing Mannay's professional and technological image with Luckinfo's youthful and vibrant brand positioning. The use of diverse lighting effects, vibrant color schemes, and detailed design elements are critical in achieving this goal, ensuring a smooth transition and perfect integration between the two sections.
Undersyk: The design approach considers multiple aspects, including overall design, color usage, lighting effects, layout flow, and promotional strategies. The designer thoroughly analyzes the relationships and differences between the two exhibition areas, making significant efforts and multiple revisions to deliver an almost perfect design. The research focuses on creating a strong visual impact, enhancing space transparency, and achieving a win-win situation for brand presentation and visitor experience.
Ynspiraasje: The inspiration behind the booth design is to create a space that effectively showcases the distinct yet interconnected nature of Mannay and Luckinfo. The designer aims to reflect Mannay's reputation as a professional and technologically advanced skincare ODM factory, while also capturing the youthful and vibrant essence of the Luckinfo brand. The design includes thoughtful elements that embody the production processes and brand philosophies of both Mannay and Luckinfo.
Projektdoer: The project started in February 2020 in Shenzhen and finished in July 2020 in Shanghai
Operaasjestreamferrin: The booth layout follows a human-centered principle, divided into reception, display, and discussion areas. The central island not only increases the display area, but also ensures a smooth transition and perfect integration between two sections. The functional areas are logically arranged with smooth flow, providing a comfortable and natural visitor experience. The discussion table, surrounded by the product display area, allows clients to admire the exhibits while conversing with staff. The designer also implements creative promotional strategies, including inviting male models to assist on-site and creating giant product models, to enhance the lively atmosphere and attract visitors.
Teamleden: Wai Ho Cheung
Ofbyldingskrediten: Simon Zhou