Liv Dach Rlp Logo-ûntwerp by Nikolai Janz is a highly esteemed winner of the very prestigious 2025 A' Design Award yn Brûns in Grafyk, Yllustraasje en Fisuele Kommunikaasje Ûntwerp Competition Category.

BrûnsGrafysk· 2025

Liv Dach Rlp Logo-ûntwerp

by Nikolai Janz

Client: LIV Dach RLP

A' Design Award yn Brûns Winner in Grafysk Category

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Colors

The Design

About Liv Dach Rlp Logo-ûntwerp

Boektekst: Liv Dach Rlp is in logo-ûntwerp dat makke is foar in gilde-feriening fan dakwurkambachten yn Dútslân. It merk foarkomt de dakfoarmen dy't yn de measte logo's fan dakferienings en -bedriuwen foarkomme. Ienfâldige geometryske foarmen binne kombinearre om in strak en tiidleas symboal te foarmjen. It logo is skaalber en wurket sawol as in lyts favicon as op grutte reklameborden. It ûntwerp stipet konsekwinte kommunikaasje oer digitale en printmedia hinne. De ienfâld fan it symboal makket de feriening maklik te herkennen en maklik te ûnthâlden.

The Recognition

About the A' Design Award yn Brûns

Liv Dach Rlp Logo-ûntwerp is in winner fan de A' Design Award yn Brûns, in heech prestisjeuze erkenning foar treflike ûntwerpen dy't har ûnderskiede troch kreativiteit, fernuft en tûkens. Brûnswinners binne tige feardige en opfallend kreative artefakten dy't de grutte ûnderfining, ferbylding en betochtsumens fan har ûntwerpers befêstigje. Fan Liv Dach Rlp Logo-ûntwerp wurdt ferwachte dat it in tige heech achte, bewûndere en dierber objekt is dat opmerklik profesjoneel en ynnovatyf is. Dit winnende ûntwerp fan de A' Design Award yn Brûns yntegrearret de bêste praktiken yn keunst, wittenskip, ûntwerp en technology en is treflik om syn omtinken foar detail. Liv Dach Rlp Logo-ûntwerp foldocht behoeften prachtich, reitsjet winsken, betsjoeveret gefoelens en sprekt nijsgjirrigens oan.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: This is the logo design for the Guild Association of Roofing Crafts. The goal was to create a timeless and clean logo without using typical roof shapes, which are featured in over 90% of logos for roofing associations and companies.
Dimensions & Packaging: The logo works equally well as a small favicon and on large-scale billboards.
Tags: logo, branding, corporate design, cd, ci
Production Technology: Using and combining simple shapes in Adobe Illustrator.
Design Challenge: The most challenging part was creating a symbol that stands out from other logos in the industry while still gaining acceptance among the members.
Research: First, several interviews were conducted with representatives of the association. Subsequently, the designs of roofing companies from other federal states and guilds were analyzed. The strengths and weaknesses of these designs were evaluated and discussed with the association. Close collaboration with the client was essential to ensure that the result not only looked good but was also fully understood in its entirety.
Inspiration: The design needed to work across all platforms and be scalable. It should remain versatile and effective in both digital and print media, not just today but also in the years and decades to come. The simplicity of the logo makes it easy to remember.
Project Duration: The project started in September 2023 in Hilden, Germany and finished in January 2024.
Operation Flow: The new corporate design ensures consistent communication across all channels and levels, creating a unified brand experience. It's intuitive and adaptable, making it easy to apply in various contexts, from digital to print. The updated visuals improve recognition and engagement by resonating with the target audience. Key elements like typography, color schemes, and imagery are optimized for clarity and impact, resulting in better performance, stronger brand identity, and seamless interaction for all users.