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Night Tale Illustraasjerige by Wenxu Zhao

Night Tale Illustraasjerige by Wenxu Zhao is a highly esteemed winner of the very prestigious 2025 A' Design Award yn Izer in Grafyk, Yllustraasje en Fisuele Kommunikaasje Ûntwerp Competition Category.


IzerGrafysk· 2025

Night Tale Illustraasjerige

by Wenxu Zhao

Client: Strawberry Fish Girl

A' Design Award yn Izer Winner in Grafysk Category

11,578

Verified Award Winner

Verify Award Status for #167003

Colors

The Design

About Night Tale Illustraasjerige

Night Tale is in illustraasjerige dy't de reis fan it Strawberry Fish Girl op in simmernacht folget. De searje mingt fantasy en surrealisme om in iepen ferhaal del te setten. Elke sêne pleatst it personaazje tusken grutte bisten, blommen en planten, dy't tsjinje as metafoaren foar ynderlike gedachten, doelen en nijsgjirrigens. De yllustraasjes binne digitaal makke yn hege resolúsje, sadat fine details dúdlik bliuwe op grutte formaten. It wurk kin toand wurde as printen, as grutte projeksjes, of as in ûnderdompeljende ynstallaasje dy't de muorren fan in ynterieurromte bedekket.

The Recognition

About the A' Design Award yn Izer

Night Tale Illustraasjerige is in winner fan de A' Design Award yn Izer, in prestisjeuze erkenning foar goede ûntwerpen dy't foldogge oan de profesjonele en yndustriële easken dy't ferwachte wurde fan goed ûntwurpen skeppings. Izerwinners litte grutte feardigens, hege spesjalisaasje, deskundich begryp en kreatyf fermogen fan har makkers sjen. Fan Night Tale Illustraasjerige wurdt ferwachte dat it in tige heech achte, bewûndere en dierbere skepping is dy't praktysk en ynnovatyf is. Dit winnende ûntwerp fan de A' Design Award yn Izer yntegrearret de bêste praktiken fan de sektor en hat feardige technyske skaaimerken ferbûn mei kennis en talint. Night Tale Illustraasjerige wurdt respektearre foar syn yngeandens en is ûntwurpen om ferbetteringen fan de kwaliteit fan it libben te leverjen dy't helpe de wrâld ta in bettere plak te meitsjen.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The work is an illustrated series depicting the whimsical journey of Strawberry Fish Girl on a summer night. Blending fantasy and surrealism, it invites viewers into a world where imagination flows freely. Each detail whispers fragments of an open ended tale.
Dimensions & Packaging
17x22 inches (each), 600 dpi. Flexible sizing based on medium and usage.
Tags
illustration, children's illustration, fantasy, animals, dream world, summer night
Production Technology
The illustrations are digitally created using Photoshop and other graphic design software, allowing for high resolution detail and intricate artistry. The original works are large scale, designed to showcase a rich tapestry of fine details when viewed up close or projected onto expansive surfaces.
Design Challenge
The challenge is to artfully integrate childlike innocence, fantasy, and mystery into illustrations rich with intricate details, while maintaining a sense of visual unity and storytelling coherence.
Research
This project began with the creation of the Strawberry Fish Girl, a whimsical character embodying innocence, mystery, and fantasy. Building upon her image, a series of illustrations were developed, exploring her actions, surroundings, and interactions with her dreamlike environment. Through an introspective creative process, I crafted a narrative that serves as an honest reflection of their inner world, weaving together a story filled with childlike wonder and gentle mystery.

Each illustration carefully incorporates floral elements, plants, and animals, meticulously designed to contribute to the immersive dreamscape. Using digital tools such as Photoshop, the work balances intricate details and visual unity, resulting in a collection that is both technically refined and emotionally resonant. Whether presented as traditional prints, large scale projections, or immersive installations, the series invites viewers to step into a delicate, otherworldly world shaped by imagination and introspection.
Inspiration
This illustration series draws inspiration from my self reflection and dreams. I’ve visualized my self ego through a mystical, dreamlike world, where the interaction between the Strawberry Fish Girl and large animals becomes a metaphor for my inner landscape. Each animal symbolizes a part of me, my goals, my ideas, and my curiosity, weaving together a tale that bridges imagination and introspection.
Project Duration
The work was originally created in 2022, New York City, USA, and revised in 2024, New Jersey, USA.
Operation Flow
The illustrations can be showcased as traditional artworks in an exhibition, projected onto large outdoor screens on summer nights, or enveloping all four walls of an expansive indoor space, creating an immersive, dreamlike experience where the audience can step directly into the enchanting world of the paintings.

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Good Design Deserves Great Recognition

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