Zuoxi Rainbow Donsjas by Wenhua Wu, Zhijuan Ding and Mei Liu

Zuoxi Rainbow Donsjas by Wenhua Wu, Zhijuan Ding and Mei Liu is a highly esteemed winner of the very prestigious 2025 A' Design Award yn Brûns in Moade, Klean en Kleanstikûntwerp Competition Category.

BrûnsMoade· 2025

Zuoxi Rainbow Donsjas

by Wenhua Wu, Zhijuan Ding and Mei Liu

Client: Zosee

A' Design Award yn Brûns Winner in Moade Category

66,931

Verified Award Winner

Verify Award Status for #167139

View at A' Design Award Press Release Award Badge

Colors

The Design

About Zuoxi Rainbow Donsjas

Zuoxi Rainbow is in donsjas dy't ûntworpen is foar bern. It kleurepalet is ynspirearre troch natuerlike reinbôgen en biedt in alternatyf foar de dempte tinten fan gewoane winterklean. De bûtenlaach is makke fan lichtgewicht nylonsyde mei in beskermjende ôfwurking dy't bestand is tsjin oalje, flekken en wetter, sûnder de ademendens of kleurintensiteit te ferminderjen. In ferbrede wynbestindige kap keart kâlde wyn, wylst in sulverionlaach op de rêch helpt om waarmte fêst te hâlden. It ergonomysk ûntwerp soarget foar komfort en frije beweging by bûtenaktiviteiten.

The Recognition

About the A' Design Award yn Brûns

Zuoxi Rainbow Donsjas is in winner fan de A' Design Award yn Brûns, in heech prestisjeuze erkenning foar treflike ûntwerpen dy't har ûnderskiede troch kreativiteit, fernuft en tûkens. Brûnswinners binne tige feardige en opfallend kreative artefakten dy't de grutte ûnderfining, ferbylding en betochtsumens fan har ûntwerpers befêstigje. Fan Zuoxi Rainbow Donsjas wurdt ferwachte dat it in tige heech achte, bewûndere en dierber objekt is dat opmerklik profesjoneel en ynnovatyf is. Dit winnende ûntwerp fan de A' Design Award yn Brûns yntegrearret de bêste praktiken yn keunst, wittenskip, ûntwerp en technology en is treflik om syn omtinken foar detail. Zuoxi Rainbow Donsjas foldocht behoeften prachtich, reitsjet winsken, betsjoeveret gefoelens en sprekt nijsgjirrigens oan.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The Zuoxi Rainbow Down Jacket stands out with its vibrant design inspired by the natural rainbow, diverging from conventional winter wear's dull color schemes. It uniquely integrates DuPont's three-proof technology (oil, stain, and soil resistance) into nylon silk fabric, ensuring durability and easy maintenance while preserving vivid hues. The jacket's ergonomic tailoring offers children maximum comfort and mobility.
Dimensions & Packaging: Sleeve Length: 450-695 mm
Half Chest Circumference: 470-635 mm
Tags: Rainbow-inspired design, DuPont three-proof technology, ergonomic tailoring, silver ion heat-retention, high-fill-power down, environmentally friendly materials, child-focused comfort, vibrant color palette, sustainable production, all-weather protection
Production Technology: The outer shell is constructed from nylon silk, a fabric prized for its lightweight durability and smooth texture. This material is further enhanced with DuPont's proprietary three-proof technology, which imparts oil, stain, and water repellency through molecular surface treatments that do not compromise the fabric's breathability or color integrity.
Design Challenge: The most challenging aspect of the Zuoxi Rainbow Down Jacket design process was balancing aesthetic innovation with functional excellence and sustainable practices. Internally, the team had to reconcile historical perceptions of winter wear (typically associated with muted colors and bulk) with a vibrant, lightweight design that appeals to children's lively nature. Socially, there was a need to address parents' concerns regarding safety and hypoallergenic properties, especially for children with sensitive respiratory systems.
Research: 1. Research Type
Applied research, combining quantitative and qualitative methods.
2. Research Objectives
Evaluate the practicality and comfort of the product design.
Analyze consumer satisfaction.
Identify potential areas for improvement.
3. Methods
Surveys, focus group discussions, and field tests.
4. Results
High Satisfaction: The colors and design are well-received.
Functional Validation: Good warmth retention and water/stain resistance.
Suggestions for Improvement: Add adjustable cuffs for better fit across different body types.
Inspiration: The inspiration for the Zuoxi Rainbow Down Jacket stems from the desire to bring warmth and vitality into the monotonous palette of traditional winter clothing through the vibrant spectrum of a natural rainbow. Motivated by the need for functional yet emotionally expressive children's wear, the design team sought to create a jacket that not only protects against the elements but also celebrates the innocence and liveliness of childhood.
Project Duration: The project began in April 2023 in Wuxi, Jiangsu, China, and concluded in March 2024. It became available for sale on major sales platforms starting from April 2024.
Operation Flow: Through the use of meticulously designed ergonomic tailoring, the jacket ensures comfort and freedom of movement for children during activities. Particularly, the widened windproof hood design effectively blocks cold winds, keeping children warm during outdoor activities. The silver ion heat-retention layer on the back utilizes "Back-Warm Technology" to continuously provide warmth, ensuring optimal comfort for children in low-temperature environments.
Team Members: Wu Wenhua
Ding Zhijuan
Liu Mei