Masseria Auraterrae Natuerresort by Bepi Povia

Masseria Auraterrae Natuerresort by Bepi Povia is a highly esteemed winner of the very prestigious 2025 A' Design Award yn Izer in Arsjitektuer, Gebou en Struktuerûntwerp Competition Category.

IzerArsjitektuer· 2025

Masseria Auraterrae Natuerresort

by Bepi Povia

Client: BPI&G + Partners

A' Design Award yn Izer Winner in Arsjitektuer Category

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Verified Award Winner

Verify Award Status for #171207

Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About Masseria Auraterrae Natuerresort

Masseria Auraterrae is in natuerresort lizzend yn Polignano a Mare, Puglia, Itaalje. It projekt restaurearret in histoarysk gebou fan 3000 kwadratmeter binnen 120000 kwadratmeter grûn. It ûntwerp folget it Roots-konsept, dat weardearret tradisjonele praktiken, lokale materialen en bouwtechniken dy't oer generaasjes trochjûn binne. Lokaal beskikbere materialen ferminderje transportbehoeften en stypje de lokale ekonomy. Reinwetteropfang, duorsume enerzjy en organysk ôffalbehear binne yntegrearre. Stiennen opskriften en oare histoaryske eleminten binne behâlden.

The Recognition

About the A' Design Award yn Izer

Masseria Auraterrae Natuerresort is in winner fan de A' Design Award yn Izer, in prestisjeuze erkenning foar goede ûntwerpen dy't foldogge oan de profesjonele en yndustriële easken dy't ferwachte wurde fan goed ûntwurpen skeppings. Izerwinners litte grutte feardigens, hege spesjalisaasje, deskundich begryp en kreatyf fermogen fan har makkers sjen. Fan Masseria Auraterrae Natuerresort wurdt ferwachte dat it in tige heech achte, bewûndere en dierbere skepping is dy't praktysk en ynnovatyf is. Dit winnende ûntwerp fan de A' Design Award yn Izer yntegrearret de bêste praktiken fan de sektor en hat feardige technyske skaaimerken ferbûn mei kennis en talint. Masseria Auraterrae Natuerresort wurdt respektearre foar syn yngeandens en is ûntwurpen om ferbetteringen fan de kwaliteit fan it libben te leverjen dy't helpe de wrâld ta in bettere plak te meitsjen.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Masseria Auraterrae is made with Roots Philosophy. The Roots concept integrates indigenous knowledge into architectural design by valuing traditional practices, local materials, and construction techniques passed down through generations. This approach not only preserves cultural heritage but also promotes sustainable and contextually relevant design.
Dimensions & Packaging: 3000 Sqm Historical Building
120000 Sqm Land Management
Tags: Puglia, Resort, Vineyard, Travel Exeperiences, Best Pratice, Roots Design, Bepi Povia
Production Technology: Masseria Auraterrae is Sustainability and Resilience project
centrated to the Roots Concept, re-using Local Materials, Reducing environmental impact by using locally available materials, decreasing the need for transportation and promoting the local economy. The building was made byTraditional Construction Techniques as applyng construction methods that have proven to be sustainable and adaptable over time. The Roots Concept implement rainwater harvesting systems, renewable energy sources, and organic waste management.
Design Challenge: Projects offering an immersive experience, transforming spaces into places that tell a story and engage the senses.
Application of the experiential tourism concept, where guests of five-star hotels can experience Puglian culture through design and the surrounding environment.
Research: Every part of the Histric Building is a careful recovery of what already existed, including the vegetable gardens in the ancient walls, the church, the reception areas and the refectory. The oldest historical elements found have been preserved, even where they are not very functional, but express great historical value. Some elements are no longer found today, unfortunately. In the face of the many epigraphs that we have found on the masseria and cleaned so that every traveler could read and interpret them according to their own sensitivity, many others have been lost; I think of the stone inscription that was located above the entrance to the garden of the officinal herbs that was removed over time as well as other tombstones that told the history of the place.
Inspiration: Architecture can empower local communities by actively involving them in the design and construction process. This approach ensures that projects reflect the needs and aspirations of the community, promoting local pride and social cohesion.
Project Duration: The Project started in 2022 and was ready for public in June 2024
Polignano a Mare, Puglia, Italy
Operation Flow: Bepi Povia is a renowned Italian interior designer and garden designer, known for creating the concept of Roots Design on South Italy, Puglia. This innovative style originates in Puglia and is deeply inspired by local craftsmanship and traditions rooted in the Puglian territory. The Auraterrae embraces an entire philosophy centered on cultural roots, the land, and authentic experiences.