Dou Gong Lettertype troch Shanghai Kuyekuye Technology Co., Ltd

Dou Gong Lettertype troch Shanghai Kuyekuye Technology Co., Ltd is in heech wurdearre winner fan de tige prestizjeuze 2026 A' Design Award yn Brûns yn de kompetysje-kategory Grafyk, Yllustraasje en Fisuele Kommunikaasje Ûntwerp.

BrûnsGrafysk· 2026

Dou Gong Lettertype

troch Shanghai Kuyekuye Technology Co., Ltd

Klant: Kuyekuye

A' Design Award yn Brûns Winner yn de kategory Grafysk

7,471

Ferifiearre Priiswinner

Ferifiearje Prisstatus foar #181648

Besjoch by A' Design Award Parseberjocht Priisbadge

Kleuren

It Untwerp

Oer Dou Gong Lettertype

It Dou Gong-lettertype herynterpretearret tradisjonele Sineeske houtbou as in typografysk systeem. Ynspirearre troch pen-en-gat-ferbiningen wurde de karakters foarme troch yninoar grypjende halen dy't as modulêre struktuerele eleminten fungearje. It ûntwerp wreidet him út nei trijedimensjonale en romtlike tapassingen, dy't in brêge slaan tusken arsjitektuer en typografy. It yntrodusearret in metoade-oandreaune oanpak dy't struktuerele logika omset yn in fleksibele en eigentiidske fisuele taal.

De Erkenning

Oer de A' Design Award yn Brûns

Dou Gong Lettertype is in winner fan de A' Design Award yn Brûns, in heech prestisjeuze erkenning foar treflike ûntwerpen dy't har ûnderskiede troch kreativiteit, fernuft en tûkens. Brûnswinners binne tige feardige en opfallend kreative artefakten dy't de grutte ûnderfining, ferbylding en betochtsumens fan har ûntwerpers befêstigje. Fan Dou Gong Lettertype wurdt ferwachte dat it in tige heech achte, bewûndere en dierber objekt is dat opmerklik profesjoneel en ynnovatyf is. Dit winnende ûntwerp fan de A' Design Award yn Brûns yntegrearret de bêste praktiken yn keunst, wittenskip, ûntwerp en technology en is treflik om syn omtinken foar detail. Dou Gong Lettertype foldocht behoeften prachtich, reitsjet winsken, betsjoeveret gefoelens en sprekt nijsgjirrigens oan.

Efter it Untwerp

Parsepakket

Credits, teamleden en technyske details levere troch de ûntwerper.

Unike Eigenskippen: Inspired by Dou Gong, the ancient Chinese timber bracket system, this typeface translates structural intelligence into typography.

Built without nails or glue, Dou Gong relies on interlocking mortise-and-tenon joints. The typeface follows this logic: strokes interlock, overlap, and brace rather than simply connect.

Each glyph acts as a modular framework, reflecting the spatial rhythm and load-bearing logic of traditional architecture.

Structure becomes form. Form becomes language.
Ofmjittingen & Ferpakking: The character set includes letters, numbers, punctuation, and core Chinese glyph prototypes. Built on a modular grid system with consistent stroke ratios. Initial release includes Regular weight.
Labels: Structural Typography, Brand Identity System, Mortise-and-Tenon Logic, Sustainable Design Thinking, Architectural Inspiration, Corporate Typeface, Parametric Construction
Produksjetechnology: The typeface was developed using a structural construction methodology inspired by traditional mortise-and-tenon logic. Stroke intersections are designed as interlocking nodes rather than overlapping paths. Kerning was iteratively refined, and a grid-based proportional system was applied for optical corrections. Variable-weight prototypes were used to test structural balance and consistency.
Untwerpútdaging: The main challenge was translating three-dimensional architectural compression logic into both three-dimensional and two-dimensional typographic construction while maintaining legibility. Balancing historical structural principles with digital font production constraints required multiple iterations. Vector geometry and optical correction limitations added further refinement challenges.
Undersyk: Type of Research: Practice-based design research.
Research Objectives: To translate architectural structural logic into a typographic system.
Methodology: Structural analysis, modular prototyping, iterative testing.
Data and Tools: Architectural documentation review, vector modeling, grid simulation.
Participants: Internal design team testing brand applications.
Results: A modular, interlocking type system.
Insights and Impact: Confirmed that structural intelligence can inform type design.
Effect: Advanced brand system thinking and sustainable design methodology.
Ynspiraasje: Inspired by Dou Gong, the iconic bracket system of traditional Chinese timber architecture.

Originating in the Western Zhou Dynasty and flourishing through the Tang and Song periods, Dou Gong functioned as a structural, seismic, ornamental, and symbolic element in Chinese architecture for over 3,000 years. Built entirely without nails or glue, it relies on precise mortise-and-tenon interlocking joints—each component bearing weight through compression and balance.
Projektdoer: The project started in March 2024 in Shanghai and was completed in May 2025 in Beijing. Structural research was conducted concurrently with brand development, and the typeface was implemented across corporate visual identity applications upon completion.
Operaasjestreamferrin: The typeface functions as a modular system. Designers can assemble letters using interlocking principles to create mutually supportive visual structures. Structural relationships remain stable at any scale, allowing flexible application across posters, brand identity, and environmental graphics. The structural rhythm enhances visual impact while maintaining legibility. The system enables consistent and dynamic brand expression.
Teamleden: Xusong Wang
Xiao Dong
Yi An