DuePiùTre – Più Che Hamburger Fisuele Identiteit troch Laura Ferrario

DuePiùTre – Più Che Hamburger Fisuele Identiteit troch Laura Ferrario is in heech wurdearre winner fan de tige prestizjeuze 2017 A' Design Award yn Brûns yn de kompetysje-kategory Grafyk, Yllustraasje en Fisuele Kommunikaasje Ûntwerp.

BrûnsGrafysk· 2017

DuePiùTre – Più Che Hamburger Fisuele Identiteit

troch Laura Ferrario

Klant: Ferrariodesign

A' Design Award yn Brûns Winner yn de kategory Grafysk

16,295

Ferifiearre Priiswinner

Ferifiearje Prisstatus foar #57055

Tsjinsten ferkenne Besykje Side Besjoch by A' Design Award Parseberjocht Priisbadge

Kleuren

It Untwerp

Oer DuePiùTre – Più Che Hamburger Fisuele Identiteit

DuePiùTre is in lyts bistrot oanbod Net allinnich Hamburgers, mar ek pastrami en bier kin chicken, allegear revisited mei farske en echte Italjaanske produkten. De buldog waard keazen om't it yn 'e Earste Wrâldoarloch de masker wie fan 'e Amerikaanske marine, en om't it de pethûn is fan ien fan 'e partners fan 'e bistrot. Om de útfûne namme fan it plak te kompensearjen, omfettet it ûntwerp in sjefshoed foar de bulldog en in pay-off dy't besykje it idee oer te bringen fan in festiging dy't iten op in mear direkte manier biedt.

De Erkenning

Oer de A' Design Award yn Brûns

DuePiùTre – Più Che Hamburger Fisuele Identiteit is in winner fan de A' Design Award yn Brûns, in heech prestisjeuze erkenning foar treflike ûntwerpen dy't har ûnderskiede troch kreativiteit, fernuft en tûkens. Brûnswinners binne tige feardige en opfallend kreative artefakten dy't de grutte ûnderfining, ferbylding en betochtsumens fan har ûntwerpers befêstigje. Fan DuePiùTre – Più Che Hamburger Fisuele Identiteit wurdt ferwachte dat it in tige heech achte, bewûndere en dierber objekt is dat opmerklik profesjoneel en ynnovatyf is. Dit winnende ûntwerp fan de A' Design Award yn Brûns yntegrearret de bêste praktiken yn keunst, wittenskip, ûntwerp en technology en is treflik om syn omtinken foar detail. DuePiùTre – Più Che Hamburger Fisuele Identiteit foldocht behoeften prachtich, reitsjet winsken, betsjoeveret gefoelens en sprekt nijsgjirrigens oan.

Efter it Untwerp

Parsepakket

Credits, teamleden en technyske details levere troch de ûntwerper.

Unike Eigenskippen: DuePiuTre is a small bistrot based on the idea of proposing not just hamburgers, but also pastrami and beer can chicken all revisited and spiced up with fresh and genuine Italian products. The choice of the bulldog was made both because it had been the mascot of the United States Navy, and because it is the dog owned by one of the partners. The project was handled at 360 degrees, from the brand to the signage, from the website to social networks, from the wallpaper to the decor of the interior.
Labels: Logo, Brand, Brand identity, Digital, Exhibition, Social media, Sign, Promotion
Produksjetechnology: The bistrot mood is based on the concept of healthy and environmentally friendly food, so we tried to use natural materials such as wood, iron, paper and recycled cardboard.
Untwerpútdaging: The hardest thing was to find a solution to the flowers in the vases because there was little light and they all dried out. Finally, we created photographic postcards of flowers and applied them to the sticks we then planted in the clay pots: the result was an innovative garden.
Ynspiraasje: A reliable and easy dog, which, however has a well defined personality, all of which perfectly reflects the values of the bistrot. Both the name and the symbol did not convey the idea of food, so by means of the chef's hat and pay off it was possible to highlight what the restaurant really offers: more than hamburgers with an Italian taste. Yellow is the color of the sun, of joy, of dynamism and creativity, of wisdom and of the word. Yellow and black are the most powerful combination.
Projektdoer: The project started in April 2015 in Milano and is going on now concerning social and communication
Teamleden: Creative Director: Laura Ferraio
Photo: Sauro Sorana, Chiara Zoppei
Copy: Mauro Marinoni, Chiara Villa
Ofbyldingskrediten: Fotoforma