Happiness Is Frouljusfak by Adina Banea is a highly esteemed winner of the very prestigious 2020 A' Design Award yn Izer in Moade, Klean en Kleanstikûntwerp Competition Category.

IzerMoade· 2020

Happiness Is Frouljusfak

by Adina Banea

Client: Reprobable

A' Design Award yn Izer Winner in Moade Category

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Colors

The Design

About Happiness Is Frouljusfak

Happiness Is is in frouljusfak dat plooibroeken kombinearret mei in bypassend himd. De broeken hawwe in soad plooien op elk skonk, en de plooien foarmje grutte bûsen en jouwe it klaaistik in dúdlike struktuer. It himd is sa knipt dat in diel fan de skouder iepen bliuwt. It fak is makke fan natuerlik katoen mei spesjale ôfwurkingen. De grize tint hâldt de outfit ienfâldich en maklik te kombinearjen mei oare stikken. It fak wurdt oanbean yn ien maat, geskikt foar lytse en middelgrutte figueren. It ûntwerp waard tusken april en juny 2018 yn Boekarest ûntwikkele.

The Recognition

About the A' Design Award yn Izer

Happiness Is Frouljusfak is in winner fan de A' Design Award yn Izer, in prestisjeuze erkenning foar goede ûntwerpen dy't foldogge oan de profesjonele en yndustriële easken dy't ferwachte wurde fan goed ûntwurpen skeppings. Izerwinners litte grutte feardigens, hege spesjalisaasje, deskundich begryp en kreatyf fermogen fan har makkers sjen. Fan Happiness Is Frouljusfak wurdt ferwachte dat it in tige heech achte, bewûndere en dierbere skepping is dy't praktysk en ynnovatyf is. Dit winnende ûntwerp fan de A' Design Award yn Izer yntegrearret de bêste praktiken fan de sektor en hat feardige technyske skaaimerken ferbûn mei kennis en talint. Happiness Is Frouljusfak wurdt respektearre foar syn yngeandens en is ûntwurpen om ferbetteringen fan de kwaliteit fan it libben te leverjen dy't helpe de wrâld ta in bettere plak te meitsjen.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: You are all about original and funky stuff. That is why you would picking up Happiness Is, instant charm pants, just to complete your personality with a bit of spice.Featuring a special structure,they are more about an original impact. Many pleates on each leg,creating huge pockets for you to fit all your positive energy. Comfy,gray charm for you to wear with the shirt that completes the outfit, which lets some skin show through at the shoulder. Put some out of the box shoes and that is all.
Dimensions & Packaging: The outfit is thought in one size, suitable for S-M size. We thought thatothrr sizes will not be appropiate for all tyes of silluettes.
Tags: Reprobable, not just a label black sheep, minimalist touch, silver a designa ward winner
Production Technology: The fabric used for that outfit is as usual, cotton, all natural, with custom finishes.
Design Challenge: When you are lost in the moment, happiness is there.No matter what objects you obtain or lose,happiness is always available.All things arise and fall, there is both night and day,life and death.When you look back into the past and experience a happy feeling, you are actually reexperiencing.Happiness is something that only exists in the present. You find this truth when you stop seeking and start being.Lose yourself in the present moment and reconnect with the happiness that is already available.
Research: Some not to miss observations,after a while that I stayed in silent.Observing.I have noticed then, that most people seek happiness.They persue happiness as an object that they can obtain.They think that if they have just enough of something, then they will be happy.Whether it is the newest technological device, once obtained,their happiness fades.Some people pursue success. But Happiness is not the ice cream cone.Happiness is Not separate from yourself, is always available, happiness is in you.
Inspiration: Strong word that people use easily,without giving its powerful sense.Happiness is what we all want and desire above all,and one true purpose of our lives is to find it and own it.Nowadays people seem very lost,living their lives as if being happy is just about having fan to a party.These are all nice happenings,but that is all the thrill and the excitement of a new experience giving us pleasure,one thing our brain loves to turn into routine.But chasing pleasure is the same with the happiness?
Project Duration: The project started in April 2018 in Bucharest, and finished in June 2018, Bucharest.
Operation Flow: The Happines Is Outfit is the thin made out of hundred procent cotton, piece of clothing that every woman will need in her own closet, for long term.After the process of the creation was finished,each model of design was decided for being part of this Line, I have ordered the raw natural fabrics, following the steps I have to do all the time when I made a new collection. After the textiles were back in house, I started the zero prototype.And that was the moment when I felt a real happiness.
Patents: Copyrights belongs to Reprobable
Image Credits: Image#1 - Reprobable- Happiness Is Collection/ 2018
Image #2 - Reprobable Happiness Is Collection / 2018
Image #3 - Reprobable-Happiness Is Collection/ 2018
Image #4 - Reprobable-Happiness Is Collection / 2018
Image #5 - Reprobable-Happiness Is Collection / 2018