Airport Bremen Wayfinding Systeem by Thomas Geissert

Airport Bremen Wayfinding Systeem by Thomas Geissert is a highly esteemed winner of the very prestigious 2020 A' Design Award yn Sulver in Grafyk, Yllustraasje en Fisuele Kommunikaasje Ûntwerp Competition Category.

SulverGrafysk· 2020

Airport Bremen Wayfinding Systeem

by Thomas Geissert

Client: Teamgeissert

A' Design Award yn Sulver Winner in Grafysk Category

71,829

Verified Award Winner

Verify Award Status for #93704

Portfolio besjen Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About Airport Bremen Wayfinding Systeem

In modern kontrast mei in hege kontrast en in dúdlike ynformaasje ûnderskiedt Hirarchie it nije systeem. It oriïntaasjesysteem wurket rap en sil in positive bydrage leverje oan 'e kwaliteit fan tsjinsten dy't it lofthaven betelje. De wichtichste middel neist it gebrûk fan in nij lettertype, in ûnderskiedend pylkelemint de yntroduksje fan ferskate kleuren mei hege kontrast. It gie foaral oer funksjonele en psychologyske aspekten, lykas goede sichtberens, lêsberens en opname fan barriêrefrije ynformaasje. Nije aluminiumkisten mei hjoeddeistige, optimalisearre LED-ferljochting wurde brûkt. Hântekeningtorren waarden tafoege.

The Recognition

About the A' Design Award yn Sulver

Airport Bremen Wayfinding Systeem is in winner fan de A' Design Award yn Sulver, in bûtengewoan prestisjeuze erkenning foar topûntwerpen dy't prachtich en yndrukwekkend binne. Sulverwinners binne tige briljante en ekstreem kreative wurken dy't de treflike ekspertize, it talint en de skerpsinnigens fan har ûntwerpers yllustrearje. Fan Airport Bremen Wayfinding Systeem wurdt ferwachte dat it in prachtich foarbyldwurk is, opmerklik profesjoneel en djip ynnovatyf. Dit winnende ûntwerp fan de A' Design Award yn Sulver is in tige opfallende, bewûndere útfining dy't foardiel bringt en de grinzen fan keunst, wittenskip, ûntwerp en technology ferleget. Airport Bremen Wayfinding Systeem is in skepping dêr't breed oerjûn wurdt, dy't winsken wekker makket, positive gefoelens bringt en ferwûnderjen en fernuvering opwekket.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The goal was to create a system with its own identity and originality that goes beyond. Characterized by its modern, contemporary appearance with the modern classic typography. The calm appearance should promote safety, confidence and deceleration among passengers. A contrasting modern design and a clear information hierarchy characterize this new system. The orientation system works easy and makes a positive contribution to the service quality of the airport.
Dimensions & Packaging: Various dimensions according to the neccessities on-site
Tags: modern, contemporary, reluctant, minimal, plain, timeless
Production Technology: New aluminium cases with contemporary, optimized LED illumination are used for the signage system.
Bremen City Airport has introduced new flight information display screens (FIDS) throughout its terminal complex.
The screen-designs are created by teamgeissert and displayed on NEC MultiSync V651 models.
Design Challenge: The arrow became an independent, striking element suitable for the pictograms newly designed.
Research: The new font is the Fago OT. The font is used in different font sizes. This builts a hierarchy that captures and structures the information facilitated.
The primary information is flight-related information, the secondary information concern the service facilities in the airport.
Inspiration: The aim in designing the new wayfinding system was to create a calm atmosphere and a balanced general view without creating visual disturbances. The choice of typography and icons as well as the lighting and coloring make orientation easier for international guests.
The most important means besides using the new font, Fago OT from Ole Schäfer is the introduction of high contrast colors. Our focus was on functional and psychological aspects such as good visibility, readability and barrier free information.
The decisive factor for the effectiveness of the new guidance and orientation system is the complete information chain.
Project Duration: starting in 2012
finished in 2018
Operation Flow: the wayfinding system works simply, safely, quickly and intuitively. It not only guides and accompanies the passengers, but also makes the space tangible and thus creates identification and identity.
Team Members: Thomas Geissert
Anne Wichmann
Image Credits: teamgeissert