Children Picture Books from China Útstalling Visuals troch Blend Design is in heech wurdearre winner fan de tige prestizjeuze 2020 A' Design Award yn Brûns yn de kompetysje-kategory Grafyk, Yllustraasje en Fisuele Kommunikaasje Ûntwerp.
BrûnsGrafysk· 2020
Children Picture Books from China Útstalling Visuals
troch Blend Design
Klant: Confucius Institute Headquarters
A' Design Award yn Brûns Winner yn de kategory Grafysk
Ferifiearre Priiswinner
Ferifiearje Prisstatus foar #97864It Untwerp
Oer Children Picture Books from China Útstalling Visuals
De Sineeske Berneboeketentoanstelling organisearre troch it haadkantoar fan it Confucius Ynstitút waard werjûn oan it publyk yn berneseal fan de Frankfurter Buchmesse. Fan ferskate ôfbyldingsboeken selekteare de saakkundigen it inketskilderij fan Liang Peilong as de algemiene fisuele ûntwerpstyl. Doe hawwe de ûntwerpers de eleminten fan inketpunten ekstrahelle út 'e skilderijen fan Liang, fersterke de sêding en brûkten se tegearre mei skilderijen. De nije fisuele styl foldocht net allinich oan 'e fraach fan' e tentoanstelling, mar hat ek de orientale smaak. Unike Sineeske byldskientme ferskynt op it ynternasjonale poadium.
De Erkenning
Oer de A' Design Award yn Brûns
Children Picture Books from China Útstalling Visuals is in winner fan de A' Design Award yn Brûns, in heech prestisjeuze erkenning foar treflike ûntwerpen dy't har ûnderskiede troch kreativiteit, fernuft en tûkens. Brûnswinners binne tige feardige en opfallend kreative artefakten dy't de grutte ûnderfining, ferbylding en betochtsumens fan har ûntwerpers befêstigje. Fan Children Picture Books from China Útstalling Visuals wurdt ferwachte dat it in tige heech achte, bewûndere en dierber objekt is dat opmerklik profesjoneel en ynnovatyf is. Dit winnende ûntwerp fan de A' Design Award yn Brûns yntegrearret de bêste praktiken yn keunst, wittenskip, ûntwerp en technology en is treflik om syn omtinken foar detail. Children Picture Books from China Útstalling Visuals foldocht behoeften prachtich, reitsjet winsken, betsjoeveret gefoelens en sprekt nijsgjirrigens oan.
Efter it Untwerp
Parsepakket
Credits, teamleden en technyske details levere troch de ûntwerper.
- Unike Eigenskippen
- October 2016 the Chinese children's book exhibition "children picture books from China" organized by Confucius institute headquarters was made their full debut at children's hall of the Frankfurt book fair. "Children picture books from China" made a selection of the 197 original works from 1000 kinds of picture books of 500 Chinese publishers to display. Through text and paintings by Chinese writers and illustrators, unique Chinese picture beauty appears on the international stage.
- Ofmjittingen & Ferpakking
- Because the composition of ink points is relatively free, the picture is suitable for various sizes and can be flexibly applied in 2D plane and 3D space.
- Labels
- Children's picture book exhibition, children's interest, Chinese ink painting, oriental charm
- Produksjetechnology
- This scheme needs to present the details of Chinese ink painting, so in the printing and exhibition of ink-jet painting, there is a high demand for production and paper, and it needs to reflect the level of ink absorption and natural ink-jet. Printing materials, including LCD screen background color, need to show pure ivory white to reflect the gentle oriental charm and detail characteristics of the design. The little Notbook uses the red rope binding way to interpret the traditional Chinese color.
- Untwerpútdaging
- Traditional Chinese ink paintings as visual image for the book exhibition are too elegant. Visual design for exhibition should have more strong colors, symbols or graphics to attract attention of the audiences. In order to solve this problem, designers picked up the ink points from paintings of Mr. Liang as the abstract elements, and strengthened the red and yellow saturation, and used with ink painting together.
- Undersyk
- Before making the vision and exhibition structure plan, it is necessary to analyze the space location, scale, internal and external visiting lines of the booth reasonably, to study people's feeling of exhibition vision from different angles and positions, and to consider the structure and color of adjacent booths.
- Ynspiraasje
- The activity attribute should be not only international, but also national, and be full of children's interest. The experts selected the ink painting of red & green dragonfly from different style picture books and gave the overall style. The illustrations are elegant in color, beautiful in artistic conception and unique in oriental flavor. The picture with innocence children is full of their longing for good things and future life. The style and the theme are well matched.
- Projektdoer
- The project started in June 2016 in Beijing China and finished in October 2016 in Frankfurt Germany. Subsequently, Confucius Institutes and other partners around the world successively presented this book collection and related visual design.
- Operaasjestreamferrin
- The main difficulty of this event design is how to plan the graphic and exhibition content information reasonably in the exhibition space. After many times of coordination with the German exhibition builder, the designer adjusted the proportion, scale, layout and detail processing of the exhibition stand, and finally achieved a good cooperation effect.
- Patinten
- Design @ Blend Design
Illustration@ Peilong Liang
Copyright @ Confucius Institute Headquarters - Teamleden
- Concept and Planning: Yonghong Ma
Art Director: Fang Ge
Illustration: Peilong Liang - Ofbyldingskrediten
- Main Image: (Design) Blend Design, 2016
Image#1: (Design) Blend Design, 2016; (Illustration) Peilong Liang, 2010
Image#2: (Design) Blend Design, 2016; (Illustration) Peilong Liang, 2010
Image#3: (Design) Blend Design, 2016; (Illustration) Peilong Liang, 2010
Image#4: (Photography) Confucius Institute Headquarters, 2016
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