Viewing Korean History Primêre Funksje: Untwerp foar Learboekomslach by Jaehun Kim

Viewing Korean History Primêre Funksje: Untwerp foar Learboekomslach by Jaehun Kim is a highly esteemed winner of the very prestigious 2020 A' Design Award yn Sulver in Grafyk, Yllustraasje en Fisuele Kommunikaasje Ûntwerp Competition Category.

SulverGrafysk· 2020

Viewing Korean History Primêre Funksje: Untwerp foar Learboekomslach

by Jaehun Kim

Client: Visang

A' Design Award yn Sulver Winner in Grafysk Category

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Verified Award Winner

Verify Award Status for #99710

Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About Viewing Korean History Primêre Funksje: Untwerp foar Learboekomslach

Viewing Korean History is in searje omslachûntwerpen foar trije skiednislearboeken. De omslaggen binne makke foar learlingen fan it fuortset ûnderwiis. In ienfâldige diamantfoarmige grafyk en typografy yn it midden litte de faknamme sjen en hâlde de identiteit fan de searje konsekwint. De twa boeken foar it middenskoalperioade diele deselde opmaak. De omslach foar de boppebou lit de moderne learling sjen dy't ferbûn is mei ferskillende tiidrekken binnen ien romte. Stickers en epoksy passe by de eftergrûnkleur, en in krêstwerende coating beheint de slitaazje by gebrûk.

The Recognition

About the A' Design Award yn Sulver

Viewing Korean History Primêre Funksje: Untwerp foar Learboekomslach is in winner fan de A' Design Award yn Sulver, in bûtengewoan prestisjeuze erkenning foar topûntwerpen dy't prachtich en yndrukwekkend binne. Sulverwinners binne tige briljante en ekstreem kreative wurken dy't de treflike ekspertize, it talint en de skerpsinnigens fan har ûntwerpers yllustrearje. Fan Viewing Korean History Primêre Funksje: Untwerp foar Learboekomslach wurdt ferwachte dat it in prachtich foarbyldwurk is, opmerklik profesjoneel en djip ynnovatyf. Dit winnende ûntwerp fan de A' Design Award yn Sulver is in tige opfallende, bewûndere útfining dy't foardiel bringt en de grinzen fan keunst, wittenskip, ûntwerp en technology ferleget. Viewing Korean History Primêre Funksje: Untwerp foar Learboekomslach is in skepping dêr't breed oerjûn wurdt, dy't winsken wekker makket, positive gefoelens bringt en ferwûnderjen en fernuvering opwekket.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: There are 3 history textbooks, while the concept cover images for middle and high school textbooks is meeting history. The simple diamond-shaped graphic and font in the center express the subject name, keeping the history textbooks’ identity consistent.
Dimensions & Packaging: Width 220mm X Depth 14mm X Height 280mm, Weight: 700g, Paper material: Snow White 250g
Tags: History textbook, student, Book cover, textbook
Production Technology: Various post-processing methods were used to maximize the implementation of the design concept. With the diamond shape at the center, stickers and epoxy were effectively used to match the background color and generate a premium look. No-scratch coating was used for finishing to minimize scratches and tears during use.
Design Challenge: Without images of historical artifacts on the cover, users are not easily reminded of the subject content. For this reason, many history textbooks have ended up with similar cover designs. The key task was to implement an idea that differed from the norm, and through much effort the History Viewed by Us concept was created. As a result, Visang history textbooks were able to differentiate themselves and gain much support from students.
Research: As many textbooks compete in the market in Korea, a differentiated cover design is a key element to win the competition. Concepts and images that cater to students, in addition to the unique identity strategy for history textbooks, allowed us to differentiate our product from others. More than anything, high user satisfaction is the value sought by Visang history textbooks.
Inspiration: Although history can be a difficult subject, it can be made more interesting for them if done right. The cover design expresses the perspective of viewing history to show that studying history can be made easier. For middle school, the two textbooks were configured with the same layout to depict the experience of feeling history in a relaxing way. The cover design of the high school textbook aims to deliver an image of the modern student being connected to different eras in the same space.
Project Duration: This project was started March 2019 and finished August 2019 in Seoul, Korea.
Operation Flow: The history textbooks provide not only information but also services for communication between students and teachers. Various apps and websites to help teachers teach and students learn enhance user convenience. The services reinforce the brand of Visang history textbooks through a consistent identity.
Team Members: Art Director : kyoungmi Yoo
Designer : seyeon Jeong
Designer : yoonjeong Kang
Designer : kyounghee Kim
Designer : jisoo Kim
Image Credits: VISANG