Qyf Dearadh Intíre Búitíce by Sun Concepts Office

Qyf Dearadh Intíre Búitíce by Sun Concepts Office is a highly esteemed winner of the very prestigious 2022 Duais Airgid A' Design Award in Dearadh Interiúir Competition Category.

AirgeadInteriúr· 2022

Qyf Dearadh Intíre Búitíce

by Sun Concepts Office

Client: Sun Concepts

Duais Airgid A' Design Award Winner in Interiúr Category

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Verified Award Winner

Verify Award Status for #136205

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Colors

The Design

About Qyf Dearadh Intíre Búitíce

Is é Qyf dearadh intíre búitíce ilbhrandaithe in Wuhan na Síne, le hachar iomlán tógtha de 270 méadar cearnach. Cuireann an siopa réimse leathan táirgí ar fáil, mar sin tá an taispeáint bunaithe ar phlánaí móra seachas ar iliomad seilfeanna. Coinníonn an réiteach simplí seo an spás iomlán slán. Léiríonn na scátháin an t-intíreacht agus fágann siad go bhfeictear an spás níos doimhne. Cruthaíonn miotal, cloch agus gloine cruthanna geoiméadracha simplí. Déanann dromchlaí móra gloine an siopa a chur ar taispeáint do choisithe. Treoraíonn cosán ciorclach cuairteoirí thar gach mír atá ar taispeáint.

The Recognition

About the Duais Airgid A' Design Award

Bhuaigh an dearadh Qyf Dearadh Intíre Búitíce Duais Airgid A' Design Award, aitheantas an-ghradamach a bhronntar ar dhearaí ardchaighdeáin, álainn agus drámatach. Is saothair thar a bheith drithleacha agus an-chruthaitheach iad buaiteoirí Airgid a léiríonn saineolas, tallann agus géarchúis shármhaith a ndearthóirí. Táthar ag súil go mbeidh an dearadh Qyf Dearadh Intíre Búitíce ina shaothar iontach, ina léiriú sampla, thar a bheith gairmiúil agus go domhain nuálach. Is aireagán an-suntasach, ionadmhuirthe é an dearadh seo a bhuaigh Duais Airgid A' Design Award a dhéanann leas do theorainneacha na healaíne, na heolaíochta, an deartha agus na teicneolaíochta agus a chuireann chun cinn iad. Is cruthú é an dearadh Qyf Dearadh Intíre Búitíce a bhfuil formad mór leis, a mhúsclaíonn mianta, a thugann mothúcháin dhearfacha agus a adhnann iontas agus ionadh.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The wide range of products in the store requires diverse display designs. The design team works out a simple display solution by leveraging the massive planes. By giving up on various shelves, the solution protects the integrity of the space. The reflective mirrors work to stretch the depth of the space in the visual sense.

The design team believes that brand update echoes the new age today because it means the exploration for breakthroughs and possibilities in every sense.
Dimensions & Packaging: Gross built area: 270 sqm;
Project type: Boutique
Tags: Multi-brand boutique, Modernist aesthetics, Metal, Stone, Glass, Geometry, Circular moving line, Sun Concepts Office
Production Technology: By making ingenious use of geometry and colors, the hard metal, stone and glass materials convey the key information that this store collects female brands, and reflects the brand tone that advocates independence and freedom of modern women.
Design Challenge: QYF is one of the landmark boutiques in Wuhan. The design team focuses on handling the relationship between the space and the regions.

The original architectural structure hurts the integrity of the solution. It is a key task to turn the structures harmonious in the space. The harmony between structure columns and storage shelves makes the space pleasant to the eyes.
Research: The designer team removed the original facade, kept the main body of the building, and created a strong visual impact with simple geometrical structures by making intensive use of metal, stone and glass materials.
Inspiration: As cities continue to evolve and renew day after day, the urban space needs to meet the expectations of consumers and provide satisfaction after consumption.
The design team did image design for QYF, a multi-brand boutique with a 20-year history. The store brings about new consumption patterns and lifestyle trends for local consumers. With the modernist aesthetics as the standard design approach, the design team turned the boutique into a high-end brand.
Project Duration: Started in: 10th April, 2021;
Completed in: October 2021;
Location: Tianyuan Street, Wuhan, China
Operation Flow: Located at the juncture of streets, QYF enjoys large visitor volumes. Massive glass materials turn the store into a large showcase, attracting the attention of pedestrians, which is the goal of the design team.

The circular moving line in the store allows the visitors to appreciate every delicate item in the store.

With modernist aesthetic approach, this project injects new energy into the brand. The moving lines and functions, all designed based on the site conditions, meet the business logic.
Team Members: Liu Zheng
Image Credits: Liu Zheng and Wang Minjie