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Gere Seilf Gréithe by Florian Beser

Gere Seilf Gréithe by Florian Beser is a highly esteemed winner of the very prestigious 2023 Duais Cré-umha A' Design Award in Dearadh Troscáin Competition Category.


Cré-umhaTroscán· 2023

Gere Seilf Gréithe

by Florian Beser

Client: Florian Beser

Duais Cré-umha A' Design Award Winner in Troscán Category

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The Design

About Gere Seilf Gréithe

Is seilf ilfheidhmeach gréithe í Gere atá deartha do chistineacha agus seomraí bia beaga. Cruthaíonn pláitíní Gere aghaidh fhaoisimh na seilfe, ionas go bhfanann an spás inmheánach saor do chupáin, gloiní agus gréithe eile. Tá an tseilf déanta as adhmad darach, agus tá na pláitíní teilgthe as poirceallán. Crochtar Gere ar an mballa, agus is féidir sraitheanna aonair a fhilleadh anuas chun pláta a bhaint amach nó chun teacht ar rudaí atá stóráilte. Ceadaíonn an struchtúr eangaí méideanna inscálaithe do theaghlaigh dhifriúla. Is féidir an tacar gréithe a leathnú go modúlach.

The Recognition

About the Duais Cré-umha A' Design Award

Bhuaigh an dearadh Gere Seilf Gréithe Duais Cré-umha A' Design Award, aitheantas an-ghradamach a bhronntar ar dhearaí sármhaithe a mbíonn cruthaitheacht, aireagacht agus géarchúis mar shaintréithe acu. Is déantúsáin ghlic agus chruthaitheacha go suntasach iad buaiteoirí Cré-umha a dhearbhaíonn taithí fhairsing, samhlaíocht agus acmhainneacht a ndearthóirí. Táthar ag súil go mbeidh an dearadh Gere Seilf Gréithe ina rud a bhfuil an-mheas air, a n-ardaítear agus a ghráitear, atá thar a bheith gairmiúil agus nuálach. Ionchorpraíonn an dearadh seo a bhuaigh Duais Cré-umha A' Design Award na cleachtais is fearr san ealaín, san eolaíocht, sa dearadh agus sa teicneolaíocht, agus tá sé sármhaith as a aird ar mhionsonraí. Sásaíonn an dearadh Gere Seilf Gréithe riachtanais go hálainn, bainíonn sé le mianta, cuireann sé draíocht ar mhothúcháin agus tarraingíonn sé fiosracht.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Gere as the combination of shelf and plates uses its plates to create the relief-like front of the shelf. The thereby free interior space can be used to store more crockery, cups, glasses, etc.
The gridlike structure of Gere allows scalable sizes of the shelf, so that a family can use a bigger Gere than a single household.
Dimensions & Packaging
Gere-plates: 240mm x 240mm x 20mm
Gere-shelf-prototype: 1200mm x 200mm x 1300mm
(the size of the shelf varies, because it can be personalised)
Tags
ceramic, tableware, furniture, multifunctional, wood, shelf, plate, kitchen
Production Technology
To enable the functional interaction of shelf and plates, material properties had to be calculated. The shelf of Gere consists out of oak wood, because it is local, sturdy and insensitive against water. The plates of Gere were concepted using 3D-graphic-software and then 3D-printed. The resulting objects were translated to plaster mold and finally cast in porcelain.
Design Challenge
The project was created during the first year of the corona pandemic. There were a lot of restrictions on the use of workshops and the purchase of materials. During the process, i was challenged with iterations, new processing techniques such as working with a cnc milling machine and calculating material properties such as porcelain-shrinkage and material waste.
Research
During the research process multiple methods such as a survey, a market analysis, interviews with the target group and the user journey map were used.
This resulted in detailed insights about selling points for kitchen-shelfs and plates, storage in kitchens, structuring items in the kitchen and overall interaction points with shelfs and plates.
Inspiration
Housing is becoming smaller. Space has to be used in a meaningful way. People use minimalism to reduce their possessions and multifunctional products to save space.
The inspiration of the project were small kitchen spaces with large shelfs, filled with staples of round plates that leave lots of unused space. The focus of the project was to create a crockery shelf as small as needed by people in small housing.
Project Duration
The project started in early summer 2020 in Aachen and finished in September 2020.
Operation Flow
Gere is ideally hung on the wall in the kitchen or dining room. Individual rows can be folded down to take stored items out of the inside or to remove a plate from the front. The plates have segments so that the main course and the side dish can be placed separately on one plate and thus be transported easily. In addition to the storage space in the front, there is the option of storing more crockery, cups, glasses, etc. on the shelves behind. The crockery set is modularly expandable.
Team Members
Designer Florian Beser
Image Credits
Images: Photographer Janosch Bartsch, Gere, 2020

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