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Yinno Unico Taobh Istigh Siopa Boutique by Linping Chen

Yinno Unico Taobh Istigh Siopa Boutique by Linping Chen is a highly esteemed winner of the very prestigious 2023 Duais Airgid A' Design Award in Dearadh Interiúir Competition Category.


AirgeadInteriúr· 2023

Yinno Unico Taobh Istigh Siopa Boutique

by Linping Chen

Client: MMC Design

Duais Airgid A' Design Award Winner in Interiúr Category

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Verified Award Winner

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Colors

The Design

About Yinno Unico Taobh Istigh Siopa Boutique

Is taobh istigh siopa boutique 310 méadar cearnach é Yinno Unico atá lonnaithe in Hangzhou, an tSín. Glacann cruthanna geoiméadracha áit na ndeighiltí traidisiúnta agus comhlíonann siad feidhmeanna cosúil le taispeáint, feistiú agus stóráil. Nascann staighre an dá urlár agus leathnaíonn sé céim ar chéim, ag cruthú fócas amhairc ingearach rithimeach a threoraíonn cuairteoirí suas staighre. Déanann micrea-stroighin gan uaim atá friotaíoch ar chaitheamh aithris ar uigeacht mharmair Pentelic, ag síneadh saolré an spáis agus ag rialú costas tógála. Cruthaíonn oileán cruach cuartha dearg codarsnacht leis na dromchlaí bána faoin soilsiú.

The Recognition

About the Duais Airgid A' Design Award

Bhuaigh an dearadh Yinno Unico Taobh Istigh Siopa Boutique Duais Airgid A' Design Award, aitheantas an-ghradamach a bhronntar ar dhearaí ardchaighdeáin, álainn agus drámatach. Is saothair thar a bheith drithleacha agus an-chruthaitheach iad buaiteoirí Airgid a léiríonn saineolas, tallann agus géarchúis shármhaith a ndearthóirí. Táthar ag súil go mbeidh an dearadh Yinno Unico Taobh Istigh Siopa Boutique ina shaothar iontach, ina léiriú sampla, thar a bheith gairmiúil agus go domhain nuálach. Is aireagán an-suntasach, ionadmhuirthe é an dearadh seo a bhuaigh Duais Airgid A' Design Award a dhéanann leas do theorainneacha na healaíne, na heolaíochta, an deartha agus na teicneolaíochta agus a chuireann chun cinn iad. Is cruthú é an dearadh Yinno Unico Taobh Istigh Siopa Boutique a bhfuil formad mór leis, a mhúsclaíonn mianta, a thugann mothúcháin dhearfacha agus a adhnann iontas agus ionadh.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The staircase, as a bridge connecting 1F and 2F, needs to guide consumers to the upstairs in an intriguing way. With rigorous proportions and geometric shapes, the stairs are enlarged step by step from the side and aerial views, thus creating a vertical, intensive and guiding visual focus whist creating a rhythmic aesthetic.
Dimensions & Packaging
Project area: 310 sqaure meters
Type: Boutique Store
Tags
Boutique Store, YINNO UNICO, MMC DESIGN, Red, Staircase, Geometric Construction
Production Technology
Conventional commercial spaces tend to adopt a variety of materials and colors to catch the eyes of consumers. However, excessively rich scenes may produce an adverse effect and waste resources. In light of this fact, this project employed wear-resistant and seamless micro cement, to simulate the texture of Pentelic marbles widely used in ancient Greek temples, and to prolong the life span of the space and effectively control construction cost.
Design Challenge
The greatest challenge was how to break conventional commercial space design. Traditional commercial space design often centers on the space's marketing purposes or defines the space with a conventional or trendy style, which results in tedious space. For this project, the design team challenged the style and design of conventional commercial spaces, and conceived a more vivid space that allows customers to perceive the brand's values. In addition, how to express the unique character of the space through the selection of materials and colors was another challenge.
Research
Micro cement was applied to imitate the texture of Pentelic marbles widely utilized in ancient Greek temples. In this space formed by geometrical structures, lighting is used to introduce nature. Under the lighting, the porcelain-like delicate spatial texture and the red curved steel island forms a contrast in colors and materials, which endows the space with perceptible vitality in an artistic way. The simple colors and materials visually amplify the space, while also improving its sustainability.
Inspiration
Triangles and rectangles bring the space geometric changes while producing a certain order. Geometric aesthetics contains the secrets of the universe, and also expresses human's respect for nature and the spirit of exploration. By playing the game of "building blocks" from the perspective of children, the design team created a pure multi-dimensional space, which is a romantic expression of eternity via divine geometry.
Project Duration
PROJECT DURATION: 2021.08.31-2022.05.09
Location: Hangzhou, China
Operation Flow
The designers didn't deliberately divide the functional areas in the store, but used various geometric shapes to fulfill its functions such as display, fitting and storage. Symmetricalaxes at horizontal and vertical levels and the stairs at the end of the space show the aesthetics of geometry and order, and form a multi-dimensional physical space that offers an immersive experience and evokes customers' emotions.
Image Credits
HAMO VISION / Ye Song
HAMO VISION / Liang Zheng Xing

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