Rock Fire Praise Dearadh Intí Bialainne by Yuquan Li is a highly esteemed winner of the very prestigious 2023 Duais Airgid A' Design Award in Dearadh Interiúir Competition Category.
AirgeadInteriúr· 2023
Rock Fire Praise Dearadh Intí Bialainne
by Yuquan Li
Client: Justice Food Shantou Catering Management Co., Ltd
Duais Airgid A' Design Award Winner in Interiúr Category
Verified Award Winner
Verify Award Status for #142390The Design
About Rock Fire Praise Dearadh Intí Bialainne
Is intí bialainne beárbaiciú Seapánach é Rock Fire Praise. Úsáideann an dearadh scéim dathanna dearg agus dubh chun carraig agus tine a chur i gcuimhne. Cuireann an limistéar itheacháin pictiúir uaimhe Altamira i gcuimhne dúinn, ina léirítear na chéad daoine ag lasadh tine agus ag róstadh feola. Is iad dair mhúchta gharbh agus carraig bholcánach phóiriúil na príomhábhair, agus cuireann a n-uigeacht nádúrtha braistint staire leis an spás. Tá an dara hurlár roinnte ag fálta bambú, fálta adhmaid agus doirse shoji i stíl wabi sabi. Insamhlaíonn an soilsiú ar an leibhéal uachtarach solas nádúrtha. Tá sé mar aidhm ag an intí áit itheacháin shuaimhneach tharraingteach don ghoile a chur ar fáil.
The Recognition
About the Duais Airgid A' Design Award
Bhuaigh an dearadh Rock Fire Praise Dearadh Intí Bialainne Duais Airgid A' Design Award, aitheantas an-ghradamach a bhronntar ar dhearaí ardchaighdeáin, álainn agus drámatach. Is saothair thar a bheith drithleacha agus an-chruthaitheach iad buaiteoirí Airgid a léiríonn saineolas, tallann agus géarchúis shármhaith a ndearthóirí. Táthar ag súil go mbeidh an dearadh Rock Fire Praise Dearadh Intí Bialainne ina shaothar iontach, ina léiriú sampla, thar a bheith gairmiúil agus go domhain nuálach. Is aireagán an-suntasach, ionadmhuirthe é an dearadh seo a bhuaigh Duais Airgid A' Design Award a dhéanann leas do theorainneacha na healaíne, na heolaíochta, an deartha agus na teicneolaíochta agus a chuireann chun cinn iad. Is cruthú é an dearadh Rock Fire Praise Dearadh Intí Bialainne a bhfuil formad mór leis, a mhúsclaíonn mianta, a thugann mothúcháin dhearfacha agus a adhnann iontas agus ionadh.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- This project is a Japanese barbecue restaurant themed with Rock Fire Praise. It uses a color scheme of red and black to symbolize rock and fire, creating a tranquil yet eruptive style. The interaction between the two contrasting colors brings a strong visual impact which, coupled with Japanese style soft furnishings conveys the brand philosophy of carnivorous justice and induces customers primal desire for meat.
- Tags
- Japanese barbecue restaurant, wabi sabi style, natural texture, carnivorous justice
- Production Technology
- The project uses rough surfaced fumed oak and unevenly porous volcanic rock as the main materials, which add a sense of historical richness and authenticity due to the natural texture and defects of materials.
The second floor uses bamboo fences, wooden hedges and Japanese shoji doors to arrange and divide the space with a wabi sabi style, which, combined with the textured, organic soft furnishings adds more historical richness and authenticity while neutralizing the sternness of the first floor. - Design Challenge
- The design obstacle is the conflict between the brand concept carnivorous justice and modern healthy diet which may cause rejection from consumers. So the project aims to arouse customer interest through scene simulation and inspire their design for meat and reflection of justice through the sense of historical richness. The authentic texture of materials and furnishings shows the pursuit of the original beauty of ingredients, evokes a sense of justice, and guides consumers to enjoy food.
- Research
- The project is suited in Shang Hai Sunshine Garden in Long Hu District, Shantou, Guangdong Province. Compared with other restaurants, it has fewer customers due the local consumption level and its business positioning as a Japanese barbecue restaurant. Thus the designer tries to bring consumers a multi sensory experience and evoke the association of justice to create a good brand image and reputation, thereby increasing consumer stickiness and affection to make up for the low customer flow.
- Inspiration
- Inspired by the petroglyphs of human ancestors making a fire and roasting meat painted 12,000 years ago in the Altamira caves, Iberian Peninsula, the designer integrates the primordial concept of carnivorous justice with the Japanese culinary pursuit of the original beauty of food ingredients by consciously creating a dining area that simulates the cavern and furnace, thereby offering customers a place that will arouse their appetite.
- Project Duration
- The design of the project began in May 2020. In October 2020, the project opened for business in Shang Hai Sunshine Garden apartment complex in Longhu District, Shantou, Guangdong Province, China.
- Operation Flow
- The designer brings a variable psychological experience through scene simulation. The decorations of Japanese style ink writing and samurai swords evoke emotional responses from customers and awaken their vision for justice.
Lighting on the second floor which is designed to simulate natural light and soft furnishings made from organic materials help bring peace. The Knife of Justice placed at the fringe of the sight symbolizes the defence of justice and provides a peaceful dining place.
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