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Trendi Aip Shoghluaiste by Artur Konariev

Trendi Aip Shoghluaiste by Artur Konariev is a highly esteemed winner of the very prestigious 2024 Duais Cré-umha A' Design Award in Dearadh Soghluaiste Competition Category.


Cré-umhaSoghluaiste· 2024

Trendi Aip Shoghluaiste

by Artur Konariev

Client: Trendi

Duais Cré-umha A' Design Award Winner in Soghluaiste Category

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Verified Award Winner

Verify Award Status for #150648

Colors

The Design

About Trendi Aip Shoghluaiste

Tugann Trendi tosaíocht d'eispéireas intuigneach agus éasca le húsáid a sholáthar do thomhaltóirí agus d'úinéirí gnó. Cuireann an chuma ghlan, nua-aimseartha agus an nascleanúint éasca béim ar fhaisnéis riachtanach ar nós uaireanta gnó, rátálacha agus léirmheasanna. Ceann dá bpríomhláidreachtaí is ea a gcumas freastal ar riachtanais éagsúla grúpaí éagsúla úsáideoirí. Is féidir le tomhaltóirí gnólachtaí nua a aimsiú agus a iniúchadh go héasca, brabhsáil trí léirmheasanna, agus cinneadh a dhéanamh cá gcaithfidh siad a gcuid airgid. Idir an dá linn, is féidir le húinéirí gnó a dtáirgí agus a seirbhísí a thaispeáint chun custaiméirí ionchasacha a mhealladh.

The Recognition

About the Duais Cré-umha A' Design Award

Bhuaigh an dearadh Trendi Aip Shoghluaiste Duais Cré-umha A' Design Award, aitheantas an-ghradamach a bhronntar ar dhearaí sármhaithe a mbíonn cruthaitheacht, aireagacht agus géarchúis mar shaintréithe acu. Is déantúsáin ghlic agus chruthaitheacha go suntasach iad buaiteoirí Cré-umha a dhearbhaíonn taithí fhairsing, samhlaíocht agus acmhainneacht a ndearthóirí. Táthar ag súil go mbeidh an dearadh Trendi Aip Shoghluaiste ina rud a bhfuil an-mheas air, a n-ardaítear agus a ghráitear, atá thar a bheith gairmiúil agus nuálach. Ionchorpraíonn an dearadh seo a bhuaigh Duais Cré-umha A' Design Award na cleachtais is fearr san ealaín, san eolaíocht, sa dearadh agus sa teicneolaíocht, agus tá sé sármhaith as a aird ar mhionsonraí. Sásaíonn an dearadh Trendi Aip Shoghluaiste riachtanais go hálainn, bainíonn sé le mianta, cuireann sé draíocht ar mhothúcháin agus tarraingíonn sé fiosracht.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The design focuses on providing an intuitive and user-friendly experience for consumers and business owners. The design is clean, modern, and easy to navigate, showcasing relevant information such as business hours, ratings, and reviews. The key strength is its ability to balance the needs of different user groups. The design makes it easy for consumers to find and discover new businesses, read reviews, and decide where to spend their money. For business owners to showcase their products.
Dimensions & Packaging
The mobile app is created for both IOS and Android platforms and is optimized for portrait mode. It features a responsive UX/UI design for mobile devices and follows a comprehensive approach to corporate identity design. The latest geolocation technologies, Bluetooth, mobile data, and Wi-Fi, were utilized in the application to locate the nearest food establishments. Artificial intelligence employs algorithms to search for relevant businesses based on the user's preferences.
Tags
Online Review Platform, Local Business Directory, User-Generated Content, Restaurant Ratings, Business Reviews, Social Networking, Customer Feedback, Business Listings, Mobile Application, Community-driven platform
Production Technology
During the initial stages of the design process, the team utilized various ideation techniques, such as brainstorming sessions, mind mapping exercises, and interviews, to explore multiple creative ideas and identify key insights and user needs that informed the design direction. In the subsequent implementation phase, the team utilized Figma to create and refine digital prototypes, enabling them to iterate on design concepts and collaborate seamlessly with team members and stakeholders.
Design Challenge
The hardest part of the Trendi design activity was overcoming the challenge of balancing the needs of different user groups, such as business owners and consumers, while ensuring a seamless and enjoyable user experience for everyone. One obstacle encountered during the project's development was reconciling conflicting feedback from stakeholders and user groups. This required a lot of creative problem-solving and collaboration to find solutions that satisfied everyone's needs.
Research
The design research aimed at understanding user needs, preferences, and behavior toward the online review platform. The objectives were to identify the key factors influencing user engagement and loyalty towards Trendi and uncover potential pain points and areas for improvement. The insights and impacts of the research informed the design of several new features and enhancements to the platform, such as improved search algorithms, personalized recommendations, and a more streamlined UI.
Inspiration
The inspiration for Trendi's design came from a desire to create an easy-to-use, intuitive, and visually appealing platform. The design team focused on creating a clean and modern interface that made it easy to find and discover businesses, read reviews, and leave feedback. They also incorporated social elements such as user profiles, check-ins, and photo sharing to enhance community and encourage user engagement.
Project Duration
Ukraine, Kyiv, the project began in March 2022 and continues.
Operation Flow
Trendi is a platform that helps people find and review local businesses. The app is designed to be user-friendly and easy to navigate, allowing users to search for food establishments based on location, category, and other factors. Users can read reviews, view photos, leave feedback, and stream. The interaction on Trendi happens through a combination of user-generated content and technology. Users can create profiles, check-in at businesses, and leave reviews to help others make decisions.
Team Members
Lead product designer: Artur Konariev
Image Credits
https://iconscout.com/licenses#simple_license
http://unsplash.com/license

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