Secret of Eternity Muince agus Bróiste by Esra Erciyes

Secret of Eternity Muince agus Bróiste by Esra Erciyes is a highly esteemed winner of the very prestigious 2025 Duais Plaitíneim A' Design Award in Dearadh Seodra Competition Category.

PlaitíneamSeodra· 2025

Secret of Eternity Muince agus Bróiste

by Esra Erciyes

Client: Esra Ercİyes

Duais Plaitíneim A' Design Award Winner in Seodra Category

1,027,668
Verified Award Winner
Verify Award Status for #165548

Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About Secret of Eternity Muince agus Bróiste

Spreagtha ag timthriall na neamhbhásmhaireachta atá ag smugairle róin Turritopsis Dohrnii, tosaíonn an seodra seo ag an artaire charatach sa mhuineál, cuarnaíonn sé go grásta i gcruth leathchiorcalach, agus críochnaíonn ag lár tosaigh an mhuiníl. Aithrisíonn frithchaitheamh diamaint agus soilse LED gluaiseachtaí sreabhacha orgánacha an tsmugairle róin, ag cruthú iomhá hipnóiteach agus ag claochlú an dearaidh ina shaothar ealaíne orgánach. Faoi láthair é cumhachtaithe ag ceallra beag agus mótar, tá sé pleanáilte go n-oibreoidh an seodra ar fhuinneamh gréine sa todhchaí, rud a chuireann béim ar inbhuanaitheacht agus a thairgeann an pribhléid saothar ealaíne a chomhcheangal leis an gcorp.

The Recognition

About the Duais Plaitíneim A' Design Award

Bhuaigh an dearadh Secret of Eternity Muince agus Bróiste Duais Plaitíneim A' Design Award, aitheantas thar a bheith clúiteach a bhronntar ar dhearaí atá fíor-urghnách, galánta agus maorga. Is míorúiltí cruthaithe iad buaiteoirí Plaitíneim, fianaise ar theorainneacha na cruthaitheachta intleachtúla, agus léiríonn siad gairmiúlacht agus géiniais a ndearthóirí gan sárú. Táthar ag súil go mbeidh na dearaí seo ar na saothair is clúití a shainíonn aeistéitic ré, a chuireann le folláine na sochaí agus a chuireann teorainneacha na healaíne, na heolaíochta, an deartha agus na teicneolaíochta chun cinn. Léiríonn an dearadh Secret of Eternity Muince agus Bróiste leibhéal sármhaitheasa thar na bearta agus déanann sé an domhan ina áit níos fearr gan amhras lena shaintréithe tairbheacha luachmhara. Is saothar é an dearadh Secret of Eternity Muince agus Bróiste a bhuaigh Duais Plaitíneim A' Design Award a mhúsclaíonn mianta, a spreagann, a chuireann ar bís, a thugann sásamh agus a bhíonn ina thobar áthais mhóir.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Developed as the necklace of the future, this versatile piece of jewelry can be worn as both a necklace and a brooch. Unlike traditional necklaces, it rotates vertically in a 360 degree motion, reflecting the natural movement of marine life. It starts at the left carotid artery and wraps around the neck in a half-circle. The pendant can be detached and worn as a brooch. Powered by LED lighting and a battery, it is planned to operate on solar energy in the future.
Dimensions & Packaging: Necklace 141,22 X 53,10 X 260,69
Broosh 94,96 X 53,10 X 94,96
Tags: Secret of Eternity, Necklace, Brooch, mobile, futuristic, surrealism, art nouveau
Production Technology: The design was created using the Matrix program and cast in 18K gold. The ajour technique was applied to achieve lightweight components. The movement mechanism was constructed with a motor and gears, powered by a battery. LED lights were integrated into the design, and diamond stones were used.
Design Challenge: Synchronizing vertical movement was the biggest challenge. Integrating the motor and battery without compromising the aesthetics and reflecting the organic identity of a jellyfish in mechanical jewelry were difficult. Many prototypes resolved the issues. Initially, I aimed for solar power, but due to technological limitations in jewelry, it runs on a battery. Manufacturers and designers commented that my idea was impossible to produce.
Research: The Turritopsis Dohrnii jellyfish, known for its biological mechanism of regeneration, has the ability to transform its cells back to their original state, reversing its aging process. This remarkable capability links it to human biological processes such as aging, cell regeneration, and even biotechnology research. By integrating the concept of "infinite cycles" in design, it opens the door for both artistic and practical applications in various fields
Inspiration: This jewelry piece is inspired by the infinite life cycle of Turritopsis Dohrnii, a species of jellyfish capable of reverting from the adult medusa stage to the polyp stage, making it biologically immortal. The rotating curves symbolize infinite life, while the LED lights represent energy and purity. The necklace gracefully wraps around the neck in a semi-circle, ending at the jugular to highlight the source of life. Designed to function both as a necklace and a brooch, it is a functional work of art that symbolizes the endless cycle of life.
Project Duration: This design project started in September 2022 in Istanbul and was completed in September 2023. On October 7, 2023, it received an award at the 13th edition of the Next Horizon themed jewelry design competition organized by the Jewelry Exporters Association. The design was exhibited at the IJS Istanbul Jewelry Show from October 01,07 2023, and was also displayed at Yon Kuyumculuk, the jewelry company that produced the design. Additionally, it continues to be exhibited at the Jewelry Exporters Association.
Operation Flow: This design was created using the Matrix 3D Program and crafted with ajour technique for lightness in 18K gold. Additional gears were added to the vertical motor system for horizontal motion. Infinity curves were optimized, and a lightweight motor and battery power the jellyfish's movement and light. With a removable pin and easy lock system, it can transform into a brooch. The mechanical structure turns into an organic form through visual illusion.
Image Credits: Main image #1, Jewelry Designer Esra Erciyes/ 2022
Jewelry Production Team Sinan Yon, Recep Ustbas, Esra Erciyes /Jewelry Company Owner Sinan Yon ,Yon Jewelry Company 2022
Photographer/ Company Truva Visual Arts, Art Director /Cüneyt Aslan,Edited / Aysenur Sentürk, Secret Of Eternity, 2023

Optional Image #1,Jewelry Designer, Concept Creator / Esra Erciyes ,Photographer/ Photographer/ Company Truva Visual Arts, Art Director /Cüneyt Aslan, Secret Of Eternity 2023

Optional Image #2, Jewelry Designer / Esra Erciyes , Photographer/ Company Truva Visual Arts, Art Director /Cüneyt Aslan,Edited / Aysenur Sentürk,Secret Of Eternity 2023

Optional Image #3 Jewelry Designer Esra Erciyes/ Photographer/ Company Truva Visual Arts, Art Director /Cüneyt Aslan,Edited / Aysenur Sentürk, Secret Of Eternity 2023

Optional Image #4 Jewelry Designer, / Esra Erciyes ,Photographer/ Company Truva Visual Arts, Art Director /Cüneyt Aslan, Edited / Ayşenur Şentürk ,Secret Of Eternity 2023