Cycle Of Matter Both Taispeántais by Marzena Michalska - Smart Design Expo

Cycle Of Matter Both Taispeántais by Marzena Michalska - Smart Design Expo is a highly esteemed winner of the very prestigious 2026 Duais Airgid A' Design Award in Dearadh Aonach Trádála Competition Category.

AirgeadAonach Trádála· 2026

Cycle Of Matter Both Taispeántais

by Marzena Michalska - Smart Design Expo

Client: Smart Design Expo

Duais Airgid A' Design Award Winner in Aonach Trádála Category

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Colors

The Design

About Cycle Of Matter Both Taispeántais

Is both taispeántais é Cycle of Matter a dearadh do tháirgeoir tíleanna ceirmeacha. Clúdaíonn an both 135 méadar cearnach agus sroicheann sé airde uasta 4 mhéadar. Is beag a nochtann a fhoirm sheachtrach iata, agus mar sin ní osclaítear scéal an taobh istigh ach amháin tar éis dul isteach. Tá na dromchlaí clúdaithe le bun-tíleanna gan dath ná patrún, rud a thaispeánann an t-ábhar ina staid amh. Treoraíonn conair lárnach cuairteoirí trí shraith spásanna a léiríonn céimeanna tháirgeadh na dtíleanna. Múnlaíonn deighilteoirí saincheaptha, urlár ardáin agus thart ar 160 lóchrann an chuairt.

The Recognition

About the Duais Airgid A' Design Award

Bhuaigh an dearadh Cycle Of Matter Both Taispeántais Duais Airgid A' Design Award, aitheantas an-ghradamach a bhronntar ar dhearaí ardchaighdeáin, álainn agus drámatach. Is saothair thar a bheith drithleacha agus an-chruthaitheach iad buaiteoirí Airgid a léiríonn saineolas, tallann agus géarchúis shármhaith a ndearthóirí. Táthar ag súil go mbeidh an dearadh Cycle Of Matter Both Taispeántais ina shaothar iontach, ina léiriú sampla, thar a bheith gairmiúil agus go domhain nuálach. Is aireagán an-suntasach, ionadmhuirthe é an dearadh seo a bhuaigh Duais Airgid A' Design Award a dhéanann leas do theorainneacha na healaíne, na heolaíochta, an deartha agus na teicneolaíochta agus a chuireann chun cinn iad. Is cruthú é an dearadh Cycle Of Matter Both Taispeántais a bhfuil formad mór leis, a mhúsclaíonn mianta, a thugann mothúcháin dhearfacha agus a adhnann iontas agus ionadh.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Art in Motion. Material that lives.
The Stargres booth was conceived as a spatial narrative about the life of a tile. Its compact, enclosed architecture reveals little from the outside, concealing a story that unfolds only once inside. Clad entirely in raw base tiles without color or pattern, the monochromatic earth-tone space is structured around a central corridor guiding visitors through symbolic stages of tile creation, highlighting process, material origin and rediscovery.
Dimensions & Packaging: Total area: 135 sqm
Maximum height: 4000 mm
Platform height: 150 mm
Cladded surface with ceramic tiles: approx. 250 sqm
Custom partitions: 17 X type modules, 3 V type modules
Suspended tile composition: 16.5 sqm
Lighting fixtures: approx. 160 units
Integrated AV system with 43 inch screens
Tags: exhibition architecture, trade fair design, ceramic tiles, sustainable narrative, spatial storytelling, temporary architecture, material research, immersive space
Production Technology: The structure was built as a modular temporary architecture with a 4 m maximum height. System platform flooring (150 mm, laser leveled) supported full tile installation without grouting. Custom X and V partitions were fabricated in OSB and finished with client tiles or structural paint. Powder coated steel edge profiles defined the platform. Over 160 luminaires created layered scenographic lighting. Installation included integrated electrical systems and multimedia walls.
Design Challenge: The main challenge was presenting a raw base tile as a central aesthetic element while maintaining architectural coherence. Structurally, the booth required heavy ceramic cladding within temporary fair regulations and height limits. Achieving stability, modularity and precise installation without visible technical compromise demanded tight coordination between design, engineering and production teams.
Research: Stoneware plays the first fiddle here. The aim was to understand how an exhibition stand could clearly show how tiles are produced and communicate the life of this material. The concept was developed as a spatial story that guides visitors step by step through the cycles. Material tests, technical drawings, mockups and cost analysis supported the process, with close collaboration between the design team and Stargres production consultants. The result was a corridor shaped booth showcasing the product, with the base covered in the material in its primary form.
Inspiration: The project was inspired by the idea of returning to origin. Instead of presenting finished collections, the design focuses on the base tile, the raw state preceding color and pattern. This gesture reflects transparency in production and a sustainable mindset. The booth becomes an architectural storyboard, guiding visitors through the symbolic stages of material transformation and rediscovery.
Project Duration: The project started in June 2025 in Poland and was completed in October 2025. Production began in September 2025. The booth was installed between 17-21 October 2025 and exhibited at Warsaw Home 2025 from 22-25 October 2025 in Warsaw, Poland.
Operation Flow: Visitors enter a visually restrained exterior that reveals little of the interior. A central corridor guides them through sequential spatial frames representing stages of tile production. Surfaces, lighting and material transitions create a gradual discovery process. The booth encourages slow exploration rather than immediate display, transforming product viewing into a curated spatial experience.
Team Members: Designer: Marzena Michalska
Design Studio: Smart Design Expo