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Industrial Bank of China Dearadh Intí Bainc by Scene Aesthetics Design Co., Ltd

Industrial Bank of China Dearadh Intí Bainc by Scene Aesthetics Design Co., Ltd is a highly esteemed winner of the very prestigious 2026 Duais Airgid A' Design Award in Dearadh Interiúir Competition Category.


AirgeadInteriúr· 2026

Industrial Bank of China Dearadh Intí Bainc

by Scene Aesthetics Design Co., Ltd

Client: Industrial Bank Co., Ltd.‌

Duais Airgid A' Design Award Winner in Interiúr Category

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Verified Award Winner

Verify Award Status for #181495

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The Design

About Industrial Bank of China Dearadh Intí Bainc

Is dearadh intí é Banc Tionsclaíoch na Síne le haghaidh brainse bainc a chlúdaíonn 1680 méadar cearnach. Tá an spás roinnte ina thrí chrios: limistéar seirbhíse forhalla, limistéar idirbheart gnó, agus limistéar VIP. Seasann cuntair sheirbhíse uilíocha chun tosaigh, agus tá stáisiúin oibre na n-airgeadóirí agus na gcomhairleoirí lonnaithe i gcriosanna cúloifige. Tacaíonn treoir chliste, córais chiúála, agus taispeántais dhigiteacha le sreabhadh na seirbhíse. Freastalaíonn limistéir thiomnaithe ar sheanóirí, ar chuairteoirí a bhfuil soghluaisteacht theoranta acu, agus ar leanaí. Úsáidtear péinteanna íseal-VOC, adhmad athshlánaithe, miotail in-athchúrsáilte, agus modúil réamhdhéanta.

The Recognition

About the Duais Airgid A' Design Award

Bhuaigh an dearadh Industrial Bank of China Dearadh Intí Bainc Duais Airgid A' Design Award, aitheantas an-ghradamach a bhronntar ar dhearaí ardchaighdeáin, álainn agus drámatach. Is saothair thar a bheith drithleacha agus an-chruthaitheach iad buaiteoirí Airgid a léiríonn saineolas, tallann agus géarchúis shármhaith a ndearthóirí. Táthar ag súil go mbeidh an dearadh Industrial Bank of China Dearadh Intí Bainc ina shaothar iontach, ina léiriú sampla, thar a bheith gairmiúil agus go domhain nuálach. Is aireagán an-suntasach, ionadmhuirthe é an dearadh seo a bhuaigh Duais Airgid A' Design Award a dhéanann leas do theorainneacha na healaíne, na heolaíochta, an deartha agus na teicneolaíochta agus a chuireann chun cinn iad. Is cruthú é an dearadh Industrial Bank of China Dearadh Intí Bainc a bhfuil formad mór leis, a mhúsclaíonn mianta, a thugann mothúcháin dhearfacha agus a adhnann iontas agus ionadh.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The Industrial Bank Branch 3.0 Image Standard redefines conventional banking layouts by reorganizing the space into three key zones, including a lobby service area, a business transaction area, and a VIP area. This enhances the client experience for greater efficiency and comfort. The design ensures a consistent brand identity across all branches and promotes green, sustainable practices. It aims to create a modern banking space for both current business needs and future scalability.
Dimensions & Packaging
1680 square meters
Tags
Scenario Driven Financial Space Design, Streamlined Client Flow, Rationalized Spatial Zoning, Seamless Front to Back Integration, Barrier Free and Inclusive for All Ages, Multiple Sensory Engagement, Modular Planning, Environmentally Friendly Construction, Standardized Brand Visual Identity
Production Technology
The design uses low VOC paints, reclaimed wood, and recyclable metals to reduce construction pollution. Prefabricated modules built in factories are assembled on site, shortening timelines and reducing noise and waste. Electronic screens and interactive digital signage replace printed materials, enabling content updates without using paper. Counters, seating, and other high contact surfaces use finishes that resist stains, withstand wear, and clean easily, helping to extend the service life.
Design Challenge
The challenge lies in creating an immersive financial environment where service flow is visible, client needs are understood, and brand value is felt. The counter area features flexible separation, with universal service counters positioned at the front, and teller and wealth advisor workstations relocated to back office zones. The VIP area is semi independent and fully equipped, offering diverse private and leisure spaces to support premium client events and deliver one stop service.
Research
Driven by advances in financial technology and rising client expectations, the branch uses a modular layout of lobby service, business transaction, and VIP areas to create a progressive experience journey from guidance to interaction to thorough service. Combined with innovations in brand empowerment and ecosystem integration, it delivers a smart financial space that balances professionalism, warmth, and a forward looking spirit, redefining the role of the bank branch in the digital age.
Inspiration
Rooted in the core brand identity, the design redefines its visual language and environmental aesthetics to deliver a consistent presence across all branches and offer a reliable, cohesive client experience. The space features white and gray as primary tones, enhanced with natural wood textures, Industrial Bank Blue, and Sustainable Green to create an environment that feels unified yet uniquely identifiable.
Project Duration
The design phrase of this project began in mid 2024, and the first flagship pilot branch opened in Shenzhen in January 2025.
Operation Flow
To boost efficiency and user experience, the branch integrates diverse smart digital solutions, including a self service zone available around the clock, an intelligent banking area, a smart guidance and queuing system, digital information display and interaction, and dedicated terminals offering training and app tutorials. Services support all age groups and special needs, with dedicated areas for seniors and individuals with mobility challenges, plus an engaging play zone for children.
Team Members
Wendong Zhou,
Ella.Y.Choi,
Qilin Yang,
Shuidong He,
Jingfan Chen,
Ziyou Liu,
Zuoxiu Zhang,
Lian Duan,
Xinran Liu,
Chang’an Luo

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