Extra Time Cinema PríomhFheidhm: Pictiúrlann, Dánlann Ealaíne by XU Studio

Extra Time Cinema PríomhFheidhm: Pictiúrlann, Dánlann Ealaíne by XU Studio is a highly esteemed winner of the very prestigious 2020 Duais Airgid A' Design Award in Dearadh Interiúir Competition Category.

AirgeadInteriúr· 2020

Extra Time Cinema PríomhFheidhm: Pictiúrlann, Dánlann Ealaíne

by XU Studio

Client: XU Studio

Duais Airgid A' Design Award Winner in Interiúr Category

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The Design

About Extra Time Cinema PríomhFheidhm: Pictiúrlann, Dánlann Ealaíne

Is pictiúrlann agus dánlann ar éileamh é Extra Time Cinema atá suite ar dhara hurlár íoslaigh d'ionad siopadóireachta i Shang-hai. Clúdaíonn an taobh istigh 800 méadar cearnach. Seasann beár i lár spáis leathchiorclaigh a bhfuil ga 9 méadar aige, agus mar sin is féidir leis an limistéar feidhmiú mar chaifé, mar shalón léachtaí, mar stáitse do thaibhithe damhsa agus mar ionad do sheoltaí táirgí. Tá an balla seachtrach fillte i gcruach dhosmálta scáthánach fhillte, agus athraíonn na frithchaithimh de réir mar a shiúlann daoine thar bráid. Coinníonn eanga cuartha cruach dhosmálta stiallacha solais agus painéil ghréine phlaisteacha, a lonraíonn i ngorm, i nglas agus i ndearg róis.

The Recognition

About the Duais Airgid A' Design Award

Bhuaigh an dearadh Extra Time Cinema PríomhFheidhm: Pictiúrlann, Dánlann Ealaíne Duais Airgid A' Design Award, aitheantas an-ghradamach a bhronntar ar dhearaí ardchaighdeáin, álainn agus drámatach. Is saothair thar a bheith drithleacha agus an-chruthaitheach iad buaiteoirí Airgid a léiríonn saineolas, tallann agus géarchúis shármhaith a ndearthóirí. Táthar ag súil go mbeidh an dearadh Extra Time Cinema PríomhFheidhm: Pictiúrlann, Dánlann Ealaíne ina shaothar iontach, ina léiriú sampla, thar a bheith gairmiúil agus go domhain nuálach. Is aireagán an-suntasach, ionadmhuirthe é an dearadh seo a bhuaigh Duais Airgid A' Design Award a dhéanann leas do theorainneacha na healaíne, na heolaíochta, an deartha agus na teicneolaíochta agus a chuireann chun cinn iad. Is cruthú é an dearadh Extra Time Cinema PríomhFheidhm: Pictiúrlann, Dánlann Ealaíne a bhfuil formad mór leis, a mhúsclaíonn mianta, a thugann mothúcháin dhearfacha agus a adhnann iontas agus ionadh.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: In addition to the functional format of the on-demand cinema, designers have created an infinitely possible theater for the space. The bar at the entrance is the center of the circle, with a radius of 9 meters, surrounding a semi-circular space, it brings various possibilities for customer operations. In addition to the daily cafe function, this space has hosted movie lecture salons, improvised performances of modern dance, and has been leased by corporate users for product launches.
Dimensions & Packaging: The project covers a total of 800 square meters. The designer deliberately shaped a more exaggerated width and height ratio in the space walkway design, with the way of building wash wall lights, increased the indoor space in the architectural space scale sense.
Tags: Interior, Commercial, Natural, Elegant, Cultural, Cinema, Lighting Art, New Business Forms, Art gallery
Production Technology: At the top of the semi-circular area of the entrance, designers decorated with cheap sunlight panels, made curved stainless steel grooves, arrange the light strips, inserted plastic sunlight panels, and after the lights are turned on, the entire sunlight panel was illuminated, making the entire ambient light from blue to green and rose red.
Design Challenge: The project is located on the B2 floor of the shopping mall, behind a large staircase. The location is very inconspicuous. Designers wanted to open the entire facade, and make a large interactive projection device at the door to attract customers who pass by in the distance, but not passed by the property owners. Therefore, they made a new attempt under limited conditions, and wrapped the exterior facade of the solid wall with a folded stainless steel mirror surface.
Research: In the design process, designers advocated the concept of economy and environmental protection, insisted on using simple and common materials, and made rich and interesting effects through design research. For example, the arc-shaped decorative material suspended in the air, which left a deep impression on customers. Through this experiment and exploration, designers knew that ordinary cheap materials can also create good visual effects and bring interesting experiences to customers.
Inspiration: Nowadays, with the rapid development of network technology, there is less and less person-to-person communication. Although the traditional on-demand cinema feels like a completely private space, designers hope that there will be more communication between people and make the on-demand cinema a new social space. They have added a multifunctional space with a bar as the core. Here, people can sit down for coffee, read a book, buy their favorite videos, hold salon lectures and meet new friends.
Project Duration: The project started in December 2018 in Shanghai and finished in March 2019 in Shanghai.
Operation Flow: The designer used the principle of light projection, so that each cinema number in the form of light projected on the facade and it is the best respect for the space light environment.
Patents: Copyrights belong to XU Studio, 2019.
Team Members: Sabrina Xu
Chilcutt Xu
Ling Ding
C Luo
Jane Jiang
Mango He
Image Credits: Image #1: Photographer Peter Zhang, Cinema Entrance, 2019.
Image #2: Photographer Peter Zhang, Bar, 2019.
Image #3: Photographer Peter Zhang, Sitting Area, 2019.
Image #4: Photographer Peter Zhang, Gallery Entrance, 2019.
Image #5: Photographer Peter Zhang, Corridor, 2019.