Nomi Mahjong Prìomh Fheum: Seata Mahjong by Nio Life

Nomi Mahjong Prìomh Fheum: Seata Mahjong by Nio Life is a highly esteemed winner of the very prestigious 2022 Duais Umha A' Design Award in Dealbhadh Dhèideagan, Gheamannan agus Thoraidhean Cur-seachad Competition Category.

UmhaDèideag· 2022

Nomi Mahjong Prìomh Fheum: Seata Mahjong

by Nio Life

Client: NIO Life

Duais Umha A' Design Award Winner in Dèideag Category

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Verified Award Winner

Verify Award Status for #136346

View at A' Design Award Press Release Award Badge

Colors

The Design

About Nomi Mahjong Prìomh Fheum: Seata Mahjong

Teacsa an Leabhair: Is e seata mahjong a th' ann an Nomi Mahjong a chaidh a chruthachadh airson a' gheama traidiseanta Sìneach bùird. Tha na leacan a' cleachdadh bunait dhubh le mion-fhiosrachadh gorm, air a thoirt bho sgeama dathan a' bhrand Nio, gus coltas àrd-iomsgaradh a chruthachadh. Tha figearan de neach-cuideachaidh tuigseach Nomi a' nochdadh ann an grunn chruthan air na leacan. Tha an leac aon-phuing a' gabhail cruth Nomi, agus tha na leacan bambù stèidhichte air an litir I anns an ainm Nomi. Tha na leacan air an dèanamh de melamine àrd-ghrama, na dìsnean de aloidh agus na cunntairean de chriadh. Tha bogsa stòrais so-ghiùlain aig a bheil mullach sleamhnachaidh airson stòradh luath.

The Recognition

About the Duais Umha A' Design Award

Tha Nomi Mahjong Prìomh Fheum: Seata Mahjong air Duais Umha A' Design Award a bhuannachadh, aithneachadh gu math urramach a bheirear do dhealbhaidhean sònraichte a tha air an comharrachadh le cruthachalachd, innleachd agus geurchuis. Tha buannaichean Umha nan obraichean gu math sgileil agus gu sònraichte cruthachail a dhearbhas eòlas farsaing, mac-meanmna agus tapachd an luchd-dealbhaidh. Thathar an dùil gum bi Nomi Mahjong Prìomh Fheum: Seata Mahjong na nì air a bheil mòran meas, ion-mholta agus gràdhach, a tha gu sònraichte proifeiseanta agus ùr-ghnàthach. Tha an dealbhadh seo a bhuannaich Duais Umha A' Design Award a' cur nan cleachdaidhean as fheàrr ann an ealain, saidheans, dealbhadh agus teicneolas an gnìomh, agus tha e sàr-mhath airson an aire do mhion-fhiosrachadh. Bidh Nomi Mahjong Prìomh Fheum: Seata Mahjong a' sàsachadh fheumalachdan gu h-iongantach, a' suathadh ri miannan, a' tàladh faireachdainnean agus a' togail fiosrachd.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: With a geeky black color base, NOMI mahjong redesigned the traditional mahjong tiles to appear affable and high-tech-ish. Combining the traditional Chinese table game with NOMI, which is the warmest AI tide brand in th human world, gives the traditional national treasure mahjong a distinctive technological fashion.
Dimensions & Packaging: 345*175*84mm
Production Technology: Mahjong material: high GSM Melamine
Dice material: alloy
Chips: clay
Design Challenge: It’s challenging to fit in with the NIO design philosophy. Therefore, through combining the sense of technological intelligence and affinity, the design aims to enhance brand recognition and meet the needs of target consumers.
Research: In China, Mahjong is a popular traditional table game. This innovative model of Mahjong card pattern integrates a NOMI intelligent AI assistant and the color of NIO automobile. 1 Dot is in the shape of NOMI, and Bamboo tiles are evolved from the the letter I in NOMI.
Inspiration: Inspired by the NIO intelligent assistant NOMI and the NIO brand color scheme, the design incorporates NOMI of various forms into the tiles. The blue color scheme derives from NIO brand color, providing a high contrast visual effect and creating a tech atmosphere through the contrasting color of black and blue.
Project Duration: Opening of the project in 2019/6, first light offering in 2021/5.
Operation Flow: The storage box is portable and can quickly store mahjong tiles because of its sliding lid design.
Team Members: NIO Life